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Once you experience an electric car’s regenerative braking, it’s hard to go back.
Instant torque, quick acceleration, silent operation, and a smooth ride — these are hallmarks of the electric vehicle experience, all major improvements over how an internal combustion car performs. They're a big reason why car buyers find EVs so alluring.
But to me, the single best thing about driving an EV is one-pedal regenerative braking. Once you’ve experienced it, you’ll never want to go back.
In a regular car, you slow down using friction brakes. Press the brake pedal and the brake pads clamp the rotor, decelerating the car and turning kinetic energy into wasted heat. But in an EV, instead of starting to coast, letting off the throttle results in the electric motors running in reverse, which slows the car and recaptures the kinetic energy back into the battery, increasing your range as you decelerate – that’s regenerative braking.
Most new EVs offer one-pedal driving, which is regen that’s strong enough to bring the car to a complete stop even from highway speeds. This means in the vast majority of situations, you never have to touch the brake pedal. All electric cars still have friction brakes, though – even the best regen braking isn’t sufficient for every braking situation, especially not emergency stops. Still, in addition to the efficiency benefits, electric cars require their brakes to be serviced and replaced a lot less frequently than a gas car’s, as the physical brake components just aren’t used as much.
Some companies, like Volvo and Polestar, only have one regenerative braking setting — you either have maximum regen with one-pedal driving, or you have no regen at all. But most EVs offer a few settings ranging from mild regen to full one-pedal driving as well as an off setting, usually toggled via paddle shifters. Mercedes-Benz and Hyundai EVs even offer an adaptive regen setting that adjusts the braking force according to the traffic ahead. But not every brand offers true one-pedal driving, with regen that is strong but annoyingly won’t bring the car to a complete stop.
It does take time to get used to one-pedal driving, as you have to completely rethink how you drive a car. Even the most diehard enthusiasts will struggle with modulating the throttle at first. Sometimes the regen braking is so strong you’ll come to a stop 100 feet away from the stoplight, or you’ll start decelerating more sharply than you planned. But once you nail it, the experience is fantastic. It becomes easy, even second nature, to smoothly transition from acceleration and coasting to deceleration just with the right pedal. Navigating through a city or sitting in a traffic jam is especially pleasant with one-pedal driving, and EVs will let you turn off creep, so when at a stop there’s no need to keep your foot on a pedal.
One-pedal driving is enjoyable when you’re being sporty, too, and it’s already being optimized for performance cars. Being able to carve through a canyon road while barely ever touching the brake pedal is a joy, with the driving experience feeling more fluid than in a normal car. For instance the Lucid Air’s max regen setting provides 0.3 g of deceleration, and the car’s chassis is engineered so it responds to weight transfer and other variables in the same way whether under regen or friction braking. Strong regen braking also has major benefits off-road, where smoothness and small inputs are key to navigating rough terrain.
The pinnacle of this technology is the Rimac Nevera hypercar, the spawn of a Croatian company that recently entered a joint venture with Bugatti. The Nevera is the quickest accelerating production car in the world and the fastest EV on the market – it’ll reach 60 mph in less than 1.9 seconds and hit a top speed of 258 mph. It also stops extremely quickly thanks to the most powerful regenerative braking of any car on the market, with its four electric motors giving it 300 kW of regen alone. A special electro-hydraulic brake booster distributes braking force between the regen and the massive carbon-ceramic friction brakes for optimal heat dissipation and deceleration, with the transitions going unnoticed by the driver even when racing around a track.
There is one major brand being a holdout: Porsche. The brand’s fantastic Taycan EV does without regenerative braking almost completely, at least when it comes to deceleration. Porsche says that its customers want their EVs to drive, well, like a Porsche, so jumping from a 911 to an EV feels familiar and easy. The Taycan does utilize up to 290 kW of regen when braking using the pedal and friction brakes, still turning that kinetic energy back into electricity to juice the battery instead of heat like an internal combustion car would. To Porsche’s credit the Taycan is a phenomenal EV to drive, and it really does feel like a Porsche. But I still wish for more powerful regen.
Many consumers skeptical of switching to an electric car just haven’t experienced driving one for themselves. Out of all the benefits that an EV provides, regenerative braking is the biggest reason EVs feel like the future.
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And how ordinary Americans will pay the price.
No one seems to know exactly how many employees have been laid off from the National Oceanic and Atmospheric Administration — or, for that matter, what offices those employees worked at, what jobs they held, or what regions of the country will be impacted by their absence. We do know that it was a lot of people; about 10% of the roughly 13,000 people who worked at the agency have left since Donald Trump took office, either because they were among the 800 or so probationary employees to be fired late last month or because they resigned.
“I don’t have the specifics as to which offices, or how many people from specific geographic areas, but I will reiterate that every one of the six [NOAA] line offices and 11 of the staff offices — think of the General Counsel’s Office or the Legislative Affairs Office — all 11 of those staff offices have suffered terminations,” Rick Spinrad, who served as the NOAA administrator under President Joe Biden, told reporters in a late February press call. (At least a few of the NOAA employees who were laid off have since been brought back.)
Democratic Representative Jared Huffman of California, the ranking member of the House Natural Resources Committee, said in recent comments about the NOAA layoffs, “This is going to have profound negative consequences on the day-to-day lives of Americans.” He added, “This is something that [Elon Musk’s government efficiency team] just doesn’t even understand. They simply have no idea what they are doing and how it’s hurting people.”
There is the direct harm to hard-working employees who have lost their jobs, of course. But there is also a more existential problem: Part of what is driving the layoffs is a belief by those in power that the agency is “one of the main drivers of the climate change alarm industry,” according to the Project 2025 playbook. As one recently fired NOAA employee put it, “the goal is destruction,” and climate science is one of the explicit targets.
NOAA is a multifaceted organization, and monitoring climate change is far from its only responsibility. The agency researches, protects, and restores America’s fisheries, including through an enforcement arm that combats poaching; it explores the deep ocean and governs seabed mining; and its Commissioned Officer Corps is one of the eight uniformed services of the United States, alongside the Army, Marines Corps, and Coast Guard. But many of its well-known responsibilities almost inevitably touch climate change, from the National Hurricane Center’s forecasts and warnings to drought tools for farmers to heat forecasts from the National Weather Service issued on hot summer days. Cutting climate science out of NOAA would have immediate — and in some cases, deadly — impacts on regular Americans.
And it’s likely this is only the beginning of the purge. Project 2025 calls for the complete disbanding of NOAA. Current agency employees have reportedly been told to brace for “a 50% reduction in staff” as part of Elon Musk’s government efficiency campaign. Another 1,000 terminations are expected this week, bringing the total loss at NOAA to around 20% of its staff.
Here are just a few of the ways those layoffs are already impacting climate science.
NOAA collects more than 20 terabytes of environmental data from Earth and space daily, and through its paleoclimatology arm, it has reconstructed climate data going back 100 million years. Not even Project 2025 calls for the U.S. to halt its weather measurements entirely; in fact, Congress requires the collection of a lot of standard climate data.
But the NOAA layoffs are hampering those data collection efforts, introducing gaps and inconsistencies. For example, staffing shortages have resulted in the National Weather Service suspending weather balloon launches from Kotzebue, Alaska — and elsewhere — “indefinitely.” The Trump administration is also considering shuttering a number of government offices, including several of NOAA’s weather monitoring stations. Repairs of monitors and sensors could also be delayed by staff cuts and funding shortfalls — or not done at all.
Flawed and incomplete data results in degraded and imprecise forecasts. In an era of extreme weather, the difference of a few miles or degrees can be a matter of life or death.
In the case of climate science specifically, which looks at changes over much longer timescales than meteorology, “I think you could do science with the data we have now, if we can preserve it,” Flavio Lehner, a climate scientist at Cornell University who uses NOAA data in his research, told me.
But therein lies the next problem: the threat that the government could take NOAA climate data down entirely.
Though data collection is in many cases mandated by Congress, Congress does not require that the public have access to that data. Though NOAA’s climate page is still live, the Environmental Protection Agency has already removed from its website the Keeling Curve tracker, the daily global atmospheric carbon dioxide concentration measurement that Drilled notes is “one of the longest-running data projects in climate science.” Many other government websites that reference climate change have also gone dark. Solutions are complicated — “downloading” NOAA to preserve it, for example, would cost an estimated $500,000 in storage per month for an institution to host it.
“At the end of the day, if you’re a municipality or a community and you realize that some of these extreme weather events are becoming more frequent, you’ll want to adapt to it, whether you think it’s because of climate change or not,” Lehner said. “People want to have the best available science to adapt, and I think that applies to Republicans and Democrats and all kinds of communities across the country.” But if the Trump administration deletes NOAA websites, or the existing measurements it’s putting out are of poor quality, “it’s not going to be the best possible science to adapt moving forward,” Lehner added.
I wouldn’t want to be a NOAA scientist with the word “climate” attached to my title or work. The Trump administration has shown itself to be ruthless in eliminating references to words or concepts it opposes, including flagging pictures of the Enola Gay WWII airplane for removal from the Defense Department’s website in an effort to cut all references to the LGBT community from the agency.
“Climate science” is another Trump administration boogey-word, but the NOAA scientists who remain employed by the agency after the layoffs will still have to deal with the realities of a world warmed by the burning of fossil fuels. “Ultimately, what we’re dealing with are changes in our environment that impact ecosystems and humans, and whether you think these changes are driven by humans or not, it’s something that can now be seen in data,” Lehner told me. “From that perspective, I find it hard to believe that this is not something that people [in the government] are interested in researching.”
Government scientists who want to track things like drought or the rapid intensification of hurricanes going forward will likely have to do so without using the word “climate.” Lehner, for example, recalled submitting a proposal to work with the Bureau of Reclamation on the climate change effects on the Colorado River during the first Trump administration and being advised to replace words like “climate change” with more politically neutral language. His team did, and the project ultimately got funded, though Lehner couldn’t say if that was only because of the semantics. It seems likely, though, that Trump 2.0 will be even stricter in CTRL + F’ing “climate” at NOAA and elsewhere.
Climate research will continue in some form at NOAA, if only because that’s the reality of working with data of a warming planet. But scientists who don’t lose their jobs in the layoffs will likely find themselves wasting time on careful doublespeak so as not to attract unwanted attention.
Another major concern with the NOAA layoffs is the loss of expert knowledge. Many NOAA offices were already lean and understaffed, and only one or two employees likely knew how to perform certain tasks or use certain programs. If those experts subsequently lose their jobs, decades of NOAA know-how will be lost entirely.
As one example, late last year, NOAA updated its system to process grants, causing delays as its staff learned how to use the new program. Given the new round of layoffs, the odds are that some of the employees who may have finally figured out how to navigate the new procedure may have been let go. The problem gets even worse when it comes to specialized knowledge.
“Some of the expertise in processing [NOAA’s] data has been abruptly lost,” Lehner told me. “The people who are still there are scrambling to pick up and learn how to process that data so that it can then be used again.”
The worst outcome of the NOAA layoffs, though, is the extensive damage it does to the institution’s future. Some of the brightest, most enthusiastic Americans at NOAA — the probationary employees with under a year of work — are already gone. What’s more, there aren’t likely to be many new openings at the agency for the next generation of talent coming up in high school and college right now.
“We have an atmospheric science program [at Cornell University] where students have secured NOAA internships for this summer and were hoping to have productive careers, for example, at the National Weather Service, and so forth,” Lehner said. “Now, all of this is in question.”
That is hugely detrimental to NOAA’s ability to preserve the institutional knowledge of outgoing or retiring employees, or to build and advance a workforce of the future. It’s impossible to measure how many people ultimately leave the field or decide to pursue a different career because of the changes at NOAA — damage that will not be easily reversed under a new administration. “It’s going to take years for NOAA to recover the trust of the next generation of brilliant environmental scientists and policymakers,” Spinrad, the former NOAA administrator, said.
Climate change is a global problem, and NOAA has historically worked with partner agencies around the world to better understand the impacts of the warming planet. Now, however, the Trump administration has ordered NOAA employees to stop their international work, and employees who held roles that involved collaboration with partners abroad could potentially become targets of Musk’s layoffs. Firing those employees would also mean severing their relationships with scientists in international offices — offices that very well could have been in positions to help protect U.S. citizens with their research and data.
As the U.S. continues to isolate itself and the NOAA layoffs continue, there will be cascading consequences for climate science, which is inherently a collaborative field. “When the United States doesn’t lead [on climate science], two things happen,” Craig McLean, a former assistant administrator of NOAA for research, recently told the press. “Other nations relax their own spending in these areas, and the world’s level of understanding starts to decline,” and “countries who we may not have as collegial an understanding with,” such as China, could ostensibly step in and “replace the United States and its leadership.”
That leaves NOAA increasingly alone, and Americans of all political stripes will suffer as a result. “The strategy to erase data and research, to pull the rug from under activism — it’s time-tested,” Lehner, the Cornell climate scientist, said. “But that’s where it’s very infuriating because NOAA’s data is bipartisanly useful.”
Rob and Jesse talk with Heatmap senior reporter Jael Holzman.
Donald Trump’s second term has now entered its second month. His administration is doing much to slow down renewables, and everything it can to slow down offshore wind. Jael Holzman is a senior reporter at Heatmap and the author of our newsletter, “The Fight,” about local battles over renewable permitting around the country.
On this week’s episode of Shift Key, Rob and Jesse talk to Jael about the bleak outlook for offshore wind, the use of presidential authority to impede energy development, and why solar has been spared — so far. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap’s executive editor.
Subscribe to “Shift Key” and find this episode on Apple Podcasts, Spotify, Amazon, or wherever you get your podcasts.
You can also add the show’s RSS feed to your podcast app to follow us directly.
Here is an excerpt from our conversation:
Robinson Meyer: It seems like there’s a mix here of, you know, some projects are now facing active legal trouble because they still had major permits to secure and the Trump administration is now denying those permits. But some projects, as you were saying, seemed safe, but now they’re not. They’re worried about getting these kind of iterative findings from the government that you need to conduct any major work in federal waters.
How much of the chill that we’re seeing is about active permitting denials, versus how much of it is developers being like, we don’t want to risk getting a permit denied, or asking for something that would be very normal to get a normal approval in the course of normal business operations, getting it rejected and then just being stuck. And so we’d rather just pause, not ask for anything for four years, and then come back and start asking again?
Jael Holzman: Offshore wind industry executives won’t say this on the record, but they have anonymously told me, in many words, that they view what is happening to them in the federal permitting system as not only a barometer check for where the energy transition is, but even broader, it is a risk, it is a challenge, it is a threat to integrity.
With respect to our federal permitting processes, generally what we’re seeing here is, I’ve had some folks in conservative energy circles compare it to the Keystone XL-ification of the energy sector, where the political party that doesn’t like a particular technology weaponizes the permitting system against one particular sector. Now, obviously, it’s politically advantageous for conservatives to describe it this way, but I actually find it to be very useful because what it means is as the politics becomes more fraught for the party in power around a technology, there’s increasingly a willingness to step beyond the realm of what the permitting system is legally supposed to do. And that’s a danger if it’s weaponized against an entire sector.
You know, Keystone pipeline, that was one project. It was exemplary — there was a lot of fervor around that one project — that is not an entire sector having the thumb put on its scale by political officials to derail it, especially one that had been a decade-plus in the works and is required for the energy grids to remain stable in various parts of our country. You know, what we’re seeing here is federal officials not even being willing to schedule meetings for permitting processes that are legally required under the law.
For example, my reporting indicated that at least one project that was prioritized under a permitting reform law to have at least an idea public and put out there for when they would expect to get all their permits — this was the Blue Point Wind offshore wind proposal off the coast of New England and New Jersey, New York. And what we’re seeing here is essentially the obscuring of even what permitting reform ostensibly was supposed to do, right?
There was this conversation in D.C. before Trump took office that maybe if you couple statutory reforms that streamline the processes that currently exist, and you put some sort of timetable into the statute, and you combine that with some gimmes to the oil and gas people, right, at least you could grease the skids enough to have everyone benefit. But my reporting on what’s happened to offshore wind has truly revealed that in many respects, “all of the above” is really a Lucy-with-the-football moment for many proponents of an energy transition.
Music for Shift Key is by Adam Kromelow.
The EV-maker is now a culture war totem, plus some AI.
During Alan Greenspan’s decade-plus run leading the Federal Reserve, investors and the financial media were convinced that there was a “Greenspan put” underlying the stock market. The basic idea was that if the markets fell too much or too sharply, the Fed would intervene and put a floor on prices analogous to a “put” option on a stock, which allows an investor to sell a stock at a specific price, even if it’s currently selling for less. The existence of this put — which was, to be clear, never a stated policy — was thought to push stock prices up, as it gave investors more confidence that their assets could only fall so far.
While current Fed Chair Jerome Powell would be loath to comment on a specific volatile security, we may be seeing the emergence of a kind of sociopolitical put for Tesla, one coming from the White House and conservative media instead of the Federal Reserve.
The company’s high-flying stock shed over $100 billion of value on Monday, falling around 15% and leaving the price down around 50% from its previous all-time high. While the market as a whole also swooned, especially high-value technology companies like Nvidia and Meta, Tesla was the worst hit. Analysts attributed the particularly steep fall to concerns that CEO Elon Musk was spending too much time in Washington, and that the politicization of the brand had made it toxic to buyers in Europe and among liberals in the United States.
Then the cavalry came in. Sean Hannity told his Fox News audience that he had bought a Model S, while President Donald Trump posted on Truth Social that “I’m going to buy a brand new Tesla tomorrow morning as a show of confidence and support for Elon Musk, a truly great American.” By this afternoon, Trump had turned the White House lawn into a sales floor for Musk’s electric vehicles. Tesla shares closed the day up almost 4%, while the market overall closed down after Trump and his advisors’ furious whiplash policy pronouncements on tariffs.
Whether the Tesla put succeeds remains to be seen. The stock is still well, well below its all-time highs, but it may confirm a new way to understand Tesla — not as a company that sells electric vehicles to people concerned about climate change, but rather as a conservative culture war totem that has also made sizable investments in artificial intelligence and robotics.
When Musk bought Twitter and devoted more of his time, energy, money, and public pronouncements to right wing politics, some observers thought that maybe he could lift the dreadful image of electric vehicles among Trump voters. But when Pew did a survey on public attitudes towards electric vehicles back in 2023, it found that “Democrats and Democratic-leaning independents, younger adults, and people living in urban areas are among the most likely to say they would consider purchasing an EV” — hardly a broad swathe of Trump’s America. More than two-thirds of Republicans surveyed said they weren’t interested in buying an electric car, compared to 30% of Democrats.
On the campaign trail, Trump regularly lambasted EVs, although by the end of the campaign, as Musk’s support became more voluminous, he’s lightened up a bit. In any case, the Biden administration’s pro-electric-vehicle policies were an early target for the Trump administration, and the consumer subsidies for EVs passed under the 2022 Inflation Reduction Act are widely considered to be one of the softest targets for repeal.
But newer data shows that the tide may be turning, not so much for electric vehicles, but likely for Tesla itself.
The Wall Street Journalreported survey data last week showing that only 13% of Democrats would consider buying a Tesla, down from 23% from August of 2023, while 26% of Republicans would consider buying a Tesla, up from 15%. Vehicle registration data cited by the Journal suggested a shift in new Tesla purchases from liberal urban areas such as New York, San Francisco, and Los Angeles, towards more conservative-friendly metropolises like Las Vegas, Salt Lake City, and Miami.
At the same time, many Tesla investors appear to be mostly seeing through the gyrations in the famously volatile stock and relatively unconcerned about month-to-month or quarter-to-quarter sales data. After all, even after the epic fall in Tesla’s stock price, the company is still worth over $700 billion, more than Toyota, General Motors, and Ford combined, each of which sells several times more cars per year than Tesla.
Many investors simply do not view Tesla as a luxury or mass market automaker, instead seeing it as an artificial intelligence and robotics company. When I speak to individual Tesla shareholders, they’re always telling me how great Full Self-Driving is, not how many cars they expect the company to sell in August. In many cases, Musk has made Tesla stockholders a lot of money, so they’re willing to cut him tremendous slack and generally believe that he has the future figured out.
Longtime Tesla investor Ron Baron, who bought hundreds of millions of dollars worth of shares from 2014 to 2016, told CNBC Tuesday morning, that Musk “believes that digitization [and] autonomy is going to be driving the future. And he thinks we’re … on the verge of having an era of incredible abundance.”Baron also committed that he hasn’t, won’t, and will never sell. “I’m the last in, I’ll be the last out. So I won’t sell a single share personally until I sell all the shares for clients, and that’s what I’ve done.”
Wedbush Securities’ Dan Ives, one of the biggest Tesla bulls on the street, has told clients that he expects Tesla’s valuation to exceed $2 trillion, and that its self-driving and robotics business “will represent 90% of the valuation.”
Another longtime Tesla bull, Morgan Stanley’s Adam Jonas, told clients in a note Monday that Tesla remained a “Top Pick,” and that his price target was still $430, compared to the stock’s $230.58 close price on the day. His bull case, he said, was $800, which would give the company a valuation over $2.5 trillion.
When the stock lags, Jonas wrote, investors see Tesla as a car company. “In December with the stock testing $500/share, the prevailing sentiment was that the company is an AI ‘winner’ with untapped exposure to embodied AI expressions such as humanoid robotics,” Jonas wrote. “Today with the stock down 50% our investor conversations are focused on management distraction, brand degradation and lost auto sales.”
In a note to clients Tuesday, Ives beseeched Musk to “step up as CEO,” and lamented that there has been “little to no sign of Musk at any Tesla factory or manufacturing facility the last two months.” But his bullishness for Tesla was undaunted. He argued that the scheduled launch of unsupervised Full Self-Driving in June “kicks off the autonomous era at Tesla that we value at $1 trillion alone on a sum-of-the-parts valuation.”
“Autonomous will be the biggest transformation to the auto industry in modern day history,” Ives wrote, “and in our view Tesla will own the autonomous market in the U.S. and globally.”
The most effective put of all may not be anything Trump says or does, but rather investors’ optimism about the future — as long as it’s Elon Musk’s future.