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Midwesterners lived through the Dust Bowl. Why would climate change be any different?

When Canadian wildfire smoke descended on my hometown in Indiana this summer, I was distraught. I live in London now, but much of my family remains in the Midwest, and as an orange haze blanketed the landscape and the air quality plummeted, I worried about their health. “Smoke everywhere!” my dad texted, alongside a photo of the fields near my childhood home, shrouded in smog. “Guess I better stay inside when I get home.”
The effects of climate change will vary from region to region, but everyone’s life will be affected in some way, eventually. Even though I know this to be true, I had selfishly and naively hoped that the Midwest would be insulated from the worst of it. I fretted about my friends on the East Coast and my mom in California. But for my relatives in the middle of the country, I was never that worried.
And it seems I’m not alone. A recent Heatmap News poll found that, compared to people in the South, Northeast, and West, Midwesterners were consistently blasé about climate change. The poll tried presenting this question in different ways: Do you worry about what climate change means for you personally? Do you worry that extreme weather events will happen in your area more frequently? Do you worry about what climate change means for your kids? Over and over, Midwesterners registered the lowest level of alarm.
On the topics of wildfires, drought, flooding, and extreme heat, the Midwest has the highest share of respondents who say they are not concerned. Fifty-two percent of Midwesterners say climate change poses little or no risk to their region — no other region comes anywhere near that level of confidence in their own safety. In fact, all other parts of the country think the Midwest is at greater risk from a planet on fire than Midwesterners themselves do.
It would be easy to dismiss this phenomenon as politically fueled, but that would be too simple. It’s true that Pew surveys show the majority of voters in the Midwest lean conservative, and there’s no doubt Republicans are historically less likely to believe that climate change is a serious problem. But in Heatmap’s polling, at least, respondents in the Midwest largely identified as moderates and independents. Plus, the poll doesn’t show that Midwesterners doubt climate change is real. They just don’t think it affects them all that much.
And in some respects, they’re right. By virtue of its location, separated by hundreds or thousands of miles from the flood-prone coasts and the fire-prone regions to the south and west, the Midwest has so far been spared some of the scariest, most extreme weather events of recent years. No hurricanes decimating neighborhoods. No major wildfires scorching the landscape.
“We up to now haven’t suffered the loss and damage a lot of coastal or mountain areas have,” said Dr. Gabriel Filippelli, professor of Earth sciences at Indiana University-Purdue University Indianapolis and executive director of the Indiana University Environmental Resilience Institute. But climate change is happening here. It’s just happening more slowly.
Take flooding, for instance. While warming oceans and sea level rise are imminent threats to America’s coasts, climate change is gradually making extreme precipitation more likely in the Midwest. “Our 100-year floods are no longer 100-year floods,” said Filippelli. “Now they happen every 10 to 15 years.” Last year heavy rain brought devastating deluges to states including Illinois and Missouri; 2019 was the Midwest’s wettest calendar year since 1895, causing at least $6.2 billion in damage.
Dangerous heat and “flash droughts,” extremely dry periods that come on quickly and with little warning, are also creeping risks. Research from the nonprofit First Street Foundation shows the Midwest is part of a growing “extreme heat belt” that will, over the next 30 years, experience more days when the heat index – what the temperature feels like to the human body, factoring in humidity – hits 125 degrees Fahrenheit. Heat like that can kill not only humans, but also farm animals and crops. The Natural Resources Defense Council says extreme heat and drought could wilt crops across “America’s Breadbasket,” “potentially causing ripples to food supplies across the world.”
Why aren’t Midwestern farmers sounding the alarm, then? Because many “believe that this is a cycle that we’re going to get through,” said Jane Kleeb, chair of the Nebraska Democratic Party and 2023 recipient of the Climate Breakthrough Award for her work in blocking the Keystone XL oil pipeline. “They’ve been through difficult times, whether it’s the Dust Bowl or the Depression or World Wars, and those generational lines are still threaded through families,” Kleeb said. “There’s a huge value in hard work in rural communities, and in the idea that as a community, we’re going to get through it together. I think that’s how they view climate change.”
In other words, Midwestern farming families are used to doing the Very American Thing of pulling themselves up by their bootstraps and getting on with it. The federal government’s Crop Insurance program makes it easier to keep on believing in the power of pure gumption — the government pays if crops fail due to “ natural causes,” which means that rarely do farmers feel the full effect of climate change on their pocketbooks.
There are plenty of other effects of climate change the federal government won’t help with — a rise in tick- and mosquito-borne illnesses, for one. The federal government’s most recent National Climate Assessment projects that the Ohio Valley could see more than 200 cases of West Nile virus every year by 2050. Lyme disease is already endemic to the region.
There’s also the secondary risk of an influx of climate migrants seeking safety, which will affect not just rural and industrial communities but also population centers like Minneapolis and Kansas City. “It’s anecdotal at best,” said Filippelli, “but we have evidence there are people leaving the coasts because of fire danger as well as the water issues.” These people may come not just from the U.S., but also around the world.
And then there’s that wildfire smoke. The National Climate Assessment predicts that drifting haze will become a regular nuisance in the Midwest. Hoosiers were annoyed by the smoke this year, Filippelli said, but “they didn’t always link it to climate change.” That comes across in the polling: Sixty-three percent of Midwestern respondents said — in November of this year, a few months after their summer of smoke — that their areas have not been affected by climate change.
To Kleeb, bridging this disconnect is the project. Messaging matters, and climate advocates and policymakers would do well to know their audience. Extolling veganism or focusing on the environmental hazards of methane produced by cow burps probably isn’t going to land well with farmers and ranchers.
“Rural folks get very defensive because you’re essentially blaming their grandpa, their father, their husband or wife who is currently farming and, from their perspective, providing food not only for America, but for the world — and you’re saying they’re bad,” Kleeb said. “When people say they don’t believe in climate change, it’s because they feel they’re being blamed for something they’re not responsible for.”
Instead, Kleeb wants to see more emphasis put on how rural Midwesterners can be part of the solutions, from introducing regenerative farming to providing the land needed to build out renewable energy infrastructure. “If anything, they know the land,” Kleeb says. “They know every hill, every blade of grass. They know where it floods when they get heavy rains. So really acknowledging that local knowledge in asking them to be partners at the table is absolutely critical.”
One thing many don’t appreciate about the Midwest is how much sky there is — any weather that’s on its way you can see from miles out. The smoke hovered over my hometown for a few days. During that time, I hardly slept. I kept checking the weather obsessively, hoping for some sign of relief. I even sent my dad links to articles about how to build your own air purifier. Finally, on the third day, he texted me an update: A strong weather front was approaching Indiana from the west, expected to sweep away the wildfire smoke as it passed over the state.
“Rain!” the text read. “Beautiful rain!”
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SoftBank’s error and Nvidia’s scandal suggest data centers may have already peaked as an economic and energy trend.
This is Heatmap Daily, a weekday digest written by our executive editor. Subscribe here.
Covering energy and climate change sometimes means seeing certain stories in a different light than others. And a particularly vivid hue illuminated The Wall Street Journal’s report today that the Japanese conglomerate SoftBank Group is taking a $3.7 billion loss on several gigawatts’ worth of natural gas turbines.
For the Journal, the big news is that SoftBank and its billionaire founder, Masayoshi Son, are failing to capitalize on the artificial intelligence boom. But at Heatmap, we’re thinking about the turbines.
The data center boom and the return of electricity load growth has depleted the world’s supply of natural gas turbines. SoftBank had purchased reservations for about 13 gigawatts of turbines, according to the Journal. That’s a staggering amount of electricity — it could meet New York City’s maximum power draw on the hottest part of a summer’s day. The conglomerate now seems set to dump reservations for about four gigawatts’ worth. Keeping a reservation, it turns out, really is harder than making it.
Most of those rotors were reportedly from GE Vernova, one of the world’s largest producers of gas turbines. GE Vernova’s order list for gas turbines has been filled for nearly two years and the waiting list now stretches into 2031. That has led data center developers, hungry to get power as soon as possible, to reach for ever dirtier forms of electricity generation, including diesel generators and even old jet engines.
On that front, SoftBank’s failure to sell the turbines to a higher bidder suggests (albeit weakly) that demand for energy-producing assets might not be as strong as the AI boom’s backers once thought. SoftBank was already set to send about 9 gigawatts of turbines to the enormous Trump-backed OpenAI data center in Pike County, Ohio. The roughly remaining four gigawatts will be released back their manufacturers. (One thing this news can’t quite tell us, alas, is what type of turbine set-up will be used in the Pike County facility, which will be the world’s largest gas-fired power plant if it is build to completion. Recent public filings have suggested the facility isn’t planning on using any turbines in the more efficient combined-cycle configuration, which would mean the plant’s carbon intensity will be worse than most other new natural gas plants. But we’d love to hear any tips on this front.)
To zoom out for a second, I’m struck by how the AI bubble has been replaced by an AI muddle. As I wrote this, news emerged that Nvidia is preparing to fire its CEO, Jensen Huang, for his affair with a Chinese woman who is alleged to be a spy. (He had at least one more affair with another Nvidia executive, according to The New York Times.) Under Huang’s leadership, Nvidia has invested in a sprawling and sometimes circular network of energy-related companies, including Emerald AI, a startup that helps data centers flex their electricity consumption, and Redwood Materials, a battery recycler and producer led by the former Tesla executive J.B. Straubel. Huang has used Nvidia’s enormous balance sheet to buy down the risk of other AI and AI-related companies, propelling the overall AI trade to become the biggest story in American markets.
Now that balance sheet is in peril: Nvidia’s stock is already down 11% over the past five days, and it has fallen another 8% in after-hours trading since news broke of Huang’s ouster. If the chip designer’s financial network began to fray — or even if the next CEO had a lower risk appetite than Huang — then its demise could impact a much larger set of firms.
Even before the Huang scandal broke, companies at the center of the AI trade were showing signs of weakness. Alphabet, Meta, and Microsoft are all down on the month. Nvidia was already lagging by about 10% on the month before its hebdomas horribilis began, too. The memory and chip makers Micron and Applied Materials are both down more than 25% in about the same period, and GE Vernova and Oklo have fallen nearly 20%. Although the data center company Coreweave rebounded on an earnings beat today, it’s still down 24% on the month and nearly 50% since May.
The market rout isn’t total — Anthropic seems likely to enjoy one of the largest IPOs ever in the next week (although perhaps not with quite as large a valuation as its investors once imagined). And the underlying technology of AI seems to be getting worryingly better all the time. But even though the politics of data centers and AI seem set to dominate the new Washington, I’m wondering if data centers as a mainstream economic trend might have already peaked. Americans voted for a more subdued AI boom in the midterms. Now it seems like they might get it ahead of schedule.
Lunar Energy’s latest AI-powered system aims to integrate EVs into the automated demand response mix.
In theory, it’s straightforward to assemble the smart energy home: Solar panels, home backup batteries, and electric vehicles, plus smart thermostats, heat pumps, and water heaters — all the individual pieces can be had for the homeowner who can afford the up-front cost. The challenge is getting all those pieces to talk to one another.
Bay Area-based Lunar Energy is one of the tech firms that’s been trying to crack this problem. Today, it announced an upgraded version of its artificial intelligence-powered home energy control system, which not only integrates all those separate systems but also responds tactically to energy markets. CEO Kunal Girotra told me Lunar AI saves its users money by monitoring their home 24/7 and making decisions to charge, not to charge, or discharge so that they save the most money.
“Utilities are all moving to almost-real-time changes of rates,” he said. “You need software to handle that for you. I think that the race is on for who has the best AI machine learning algorithms to save the most amount of money. And so far, we seem to have a head start.”
Lunar’s first-generation system focused on generation, storage, and control. In other words, it connected elements like a home’s rooftop solar panels with the backup battery the residents might keep in the garage, using the AI to decide when to meet the home’s real-time energy needs with solar versus grid energy versus stored power. What it didn’t have was the ability to work with electric vehicles to manage charging and use the car’s battery as a bonus source of energy.
To fix this, Lunar has built its own bidirectional EV charger — one that can charge up the battery or discharge the car’s battery for a secondary use, like backing up the home’s power supply. Girotra, formerly the head of Tesla Energy, told me the problem with that functionality to this point has been the connection point between the car and the home electrical system. Carmakers and other companies in the space didn’t have the deep experience with electrical certifications to make the process seamless, he tells me. That led to setups like the original Ford Charge Station Pro, which required several different wall-mounted electrical boxes to connect the F-150 Lightning EV to the home.
Lunar’s charger is built to connect to its customers’ existing home Lunar energy system, which includes a microgrid interconnect device they call Lunar Bridge that islands the home in case of a power outage on the grid. In that way, the power stored in the EV battery is ready to back up the home in case of a blackout without any additional work — or to be optimized as part of a fully smart home that’s making money as part of a virtual power plant.
The company’s setup allows for another fun feature: “slow” charging that’s not slow at all, but actually two or three times as fast as the Level 2 charging most EV owners use to recharge their batteries overnight. Electric cars in the U.S. can typically take on only about 11 kilowatts of AC power from one’s home because of the limitations of their on-board hardware. Because Lunar’s system is fully DC, however, Girotra said the company decided to build a DC home charger, one that — like a Tesla Supercharger or other DC fast chargers out in the world — isn’t limited by that power cap. Lunar said it could use a combination of power from the grid, home solar, or home batteries to charge an EV at up to 25 kilowatts. That’s enough to recharge an EV in three to four hours rather than six to eight.
“If the standards get high, and if everybody sees cars can get charged in three hours, then all of a sudden people are like, ‘Wow, this is how I want it,’” he said. “Especially for 25% of the users who are like me, who always are running low on charge and they don’t mind a boost every now and then.”
Some of the other improvements in the second-gen system are more incremental. An inverter that’s 40% more powerful helps Lunar get its system up to enterprise scale. That’s crucial, as the world moves toward a place where more homes and businesses employ battery backup systems. Lunar’s new batteries come in modular 5 kilowatt-hour blocks ranging from 10 kilowatt-hours to 30 kilowatt-hours in a single unit and scale up to 300 kilowatt-hours for home or small commercial use; there’s also new pad-mounted configurations with capacity up to 1 megawatt-hour.
Batteries, though, are the simple part. Everyone from EV makers like Rivian to utilities like Octopus Energy is racing to make a person’s or a business’s batteries and solar panels and electric cars work for them, using the power of AI to account for moment-to-moment changes in energy prices and supply. Lunar’s new tech makes the case that the most important element is a single brain to integrate every last smart, electrified thing in your house.
The fundraise comes on the heels of a $50 million grant from the Department of Energy.
Almost all lithium-ion batteries on the market rely on graphite for their anodes, more than 90% of which is processed in China. That concentration has created a chokepoint in the Pentagon’s supply chain as the military increasingly turns to batteries to help its transportation network operate more quietly and reduce reliance on complex refueling logistics.
So when Congress passed the latest National Defense Authorization Act at the end of 2025, barring Chinese-linked battery materials from military use starting in 2028, Coreshell saw an opening. While the California-based silicon-anode battery startup had previously focused on automakers as its beachhead customers, it’s now shipping its first battery cells to the military for use on Navy ships and Army ground vehicles. On Wednesday, Coreshell announced a $30 million Series B to scale up manufacturing operations to meet the needs of this growing customer base.
“We’re entering a new stage where we’re no longer, I would say, demand limited,” Coreshell’s CEO Jonathan Tan told me. “This year we’ve had to put on second and third shifts, work nights and weekends, just to get the product out the door.”
Coreshell sets itself apart by going a step further than the NDAA requires. The law doesn’t make suppliers trace battery materials all the way back to the mine, which would be exceedingly difficult given China’s dominance across the battery supply chain. But Coreshell has nevertheless eliminated Chinese sourcing from its anodes by replacing graphite with silicon mined and refined in the U.S. by Ferroglobe, one of its Series A investors.
Ferroglobe and global investment firm Access Industries led the latest round, with defense contractor ADS also joining as a new strategic investor. The financing comes on the heels of a $50 million Department of Energy grant that Coreshell secured in August as part of a program to strengthen the domestic battery supply chain. That funding will support the company’s first commercial-scale facility, a 2-gigawatt-hour factory.
That’s about 20 times the size of the 100-ish-megawatt-hour plant the startup had originally envisioned, as the DOE grant has allowed Coreshell to “expand much further than we were originally expecting,” according to Tan. The company is now evaluating several potential U.S. sites and expects to announce its selection early next year. For now, it relies on unnamed contract manufactures, along with its small pilot line in San Leandro, to produce its cells. But once the gigafactory gets up and running, the startup plans to bring electrode production in house by 2028, followed by full cell assembly in 2029.
Building this plant will ultimately require significant additional capital. But Tan believes this latest vote of confidence from the federal government will help Coreshell to diversify its capital stack as it continues to fundraise. “That’s one of the great things about having such a notable DOE award is that it also allows us to attract multiple forms of capital,” he told me.
Silicon has long been recognized as a promising alternative material for battery anodes, as it can store far more energy than graphite. The catch is that it tends to swell during charging, causing it to break down quickly and ultimately leading to a much shorter cycle life. Coreshell says it’s extended its anode’s lifespan by giving it a proprietary coating, which Tan told me back in April essentially means “painting the inside of your battery” with an ultra-thin protective layer.
Other companies, such as Sila Nanotechnologies and Group14 Technologies, are also working to commercialize silicon anodes. But Coreshell says many of its competitors rely on more highly engineered, expensive forms of silicon, such as silane gas. By contrast, Coreshell uses metallurgical silicon, a cheap, raw commodity already widely used in aluminum alloys. That, Tan argues, gives the company a cost advantage not only over its competitors, but potentially Chinese graphite too.
Coreshell hasn’t yet demonstrated that its cells can meet the performance demands of the automotive industry, however. When the company raised its Series A in early 2025, it said it expected its automotive cells to exceed 1,000 charge cycles while retaining 80% of their original capacity. But Tan told me many defense applications don’t require such demanding performance targets, as Navy ships and ground vehicles are “not intending to have as many miles or missions or use cases on that same battery” as a consumer EV would.
That doesn’t mean the company is abandoning its automotive ambitions. As Tan pointed out, electric vehicles remain by far the largest source of global and domestic battery demand. “It’s natural for us to obviously utilize the security supply chain first,” he told me. “That allowed us to really get to commercialization, revenue, and production faster, because automotive qualification is this longer journey. But ultimately, we want to do both of those and more.”