How a Heatmap Reader Beat a Battery Storage Ban

This week’s conversation is with Jeff Seidman, a professor at Vassar College and an avid Heatmap News reader. Last week Seidman claimed a personal victory: he successfully led an effort to overturn a moratorium on battery storage development in the town of Poughkeepsie in Hudson Valley, New York. After reading a thread about the effort he posted to BlueSky, I reached out to chat about what my readers might learn from his endeavors – and how they could replicate them, should they want to.

The following conversation was lightly edited for clarity.

So how did you decide to fight against a battery storage ban? What was your process here?

First of all, I’m not a professional in this area, but I’ve been learning about climate stuff for a long time. I date my education back to when Vox started and I read my first David Roberts column there. But I just happened to hear from someone I know that in the town of Poughkeepsie where I live that a developer made a proposal and local residents who live nearby were up in arms about it. And I heard the town was about to impose a moratorium – this was back in March 2024.

I actually personally know some of the town board members, and we have a Democratic majority who absolutely care about climate change but didn’t particularly know that battery power was important to the energy transition and decarbonizing the grid. So I organized five or six people to go to the town board meeting, wrote a letter, and in that initial board meeting we characterized the reason we were there as being about climate.

There were a lot more people on the other side. They were very angry. So we said do a short moratorium because every day we’re delaying this, peaker plants nearby are spewing SOx and NOx into the air. The status quo has a cost.

But then the other side, they were clearly triggered by the climate stuff and said renewables make the grid more expensive. We’d clearly pressed a button in the culture wars. And then we realized the mistake, because we lost that one.

When you were approaching getting this overturned, what considerations did you make?

After that initial meeting and seeing how those mentions of climate or even renewables had triggered a portion of the board, and the audience, I really course-corrected. I realized we had to make this all about local benefits. So that’s what I tried to do going forward.

Even for people who were climate concerned, it was really clear that what they perceived as a present risk in their neighborhood was way more salient than an abstract thing like contributing to the fight against climate change globally. So even for people potentially on your side, you have to make it about local benefits.

The other thing we did was we called a two-hour forum for the county supervisors and mayor’s association because we realized talking to them in a polarized environment was not a way to have a conversation. I spoke and so did Paul Rogers, a former New York Fire Department lieutenant who is now in fire safety consulting – he sounds like a firefighter and can speak with a credibility that I could never match in front of, for example, local fire chiefs. Winning them over was important. And we took more than an hour of questions.

Stage one was to convince them of why batteries were important. Stage two was to show that a large number of constituents were angry about the moratorium, but that Republicans were putting on a unified front against this – an issue to win votes. So there was a period where Democrats on the Poughkeepsie board were convinced but it was politically difficult for them.

But stage three became helping them do the right thing, even with the risk of there being a political cost.

What would you say to those in other parts of the country who want to do what you did?

If possible, get a zoning law in place before there is any developer with a specific proposal because all of the opposition to this project came from people directly next to the proposed project. Get in there before there’s a specific project site.

Even if you’re in a very blue city, don’t make it primarily about climate. Abstract climate loses to non-abstract perceived risk every time. Make it about local benefits.

To the extent you can, read and educate yourself about what good batteries provide to the grid. There’s a lot of local economic benefits there.

I am trying to put together some of the resources I used into a packet, a tool kit, so that people elsewhere can learn from it and draw from those resources.

Also, the more you know, the better. All those years of reading David Roberts and Heatmap gave me enough knowledge to actually answer questions here. It works especially when you have board members who may be sympathetic but need to be reassured.