You’re out of free articles.
Log in
To continue reading, log in to your account.
Create a Free Account
To unlock more free articles, please create a free account.
Sign In or Create an Account.
By continuing, you agree to the Terms of Service and acknowledge our Privacy Policy
Welcome to Heatmap
Thank you for registering with Heatmap. Climate change is one of the greatest challenges of our lives, a force reshaping our economy, our politics, and our culture. We hope to be your trusted, friendly, and insightful guide to that transformation. Please enjoy your free articles. You can check your profile here .
subscribe to get Unlimited access
Offer for a Heatmap News Unlimited Access subscription; please note that your subscription will renew automatically unless you cancel prior to renewal. Cancellation takes effect at the end of your current billing period. We will let you know in advance of any price changes. Taxes may apply. Offer terms are subject to change.
Subscribe to get unlimited Access
Hey, you are out of free articles but you are only a few clicks away from full access. Subscribe below and take advantage of our introductory offer.
subscribe to get Unlimited access
Offer for a Heatmap News Unlimited Access subscription; please note that your subscription will renew automatically unless you cancel prior to renewal. Cancellation takes effect at the end of your current billing period. We will let you know in advance of any price changes. Taxes may apply. Offer terms are subject to change.
Create Your Account
Please Enter Your Password
Forgot your password?
Please enter the email address you use for your account so we can send you a link to reset your password:
Three former hotshots talk about getting up close to the flames, how it changed them, and what could actually prevent future fires.

It’s every author’s worst fear: Your book is one of three coming out on the subject in a single season.
But Kelly Ramsey, Jordan Thomas, and River Selby’s first-person narratives about fighting fires in the American West could not be more different or more complementary to each other. While all three worked as hotshots — the U.S. Forest Service’s elite wildland firefighting division — their different experiences, approaches, and perspectives offer a multi-faceted (and rarely overlapping) look at the state of fire management in the U.S.
Ramsey’s memoir, Wildfire Days: A Woman, a Hotshot Crew, and the Burning American West, is a narrative of self-discovery chronicling her time with the pseudonymous Rowdy River Hotshots during the historic 2020 and 2021 seasons. As the only woman on the 20-person crew — and the first woman the crew had brought on in 10 years — Ramsey faced all the normal pressures of being a rookie firefighter while also having to prove her mettle to be on the fireline in her colleagues’ eyes.
Thomas, an anthropologist by training, spent the 2021 season with the Los Padres Hotshots to learn more about “the cultural currents that stoked this new era of fire.”
“I wanted to get close to the flames,” he writes, “to understand how people navigate new scales of destruction — emotionally, physically, and tactically.” The resulting book, When It All Burns: Fighting Fire in a Transformed World, is a first-person account of Thomas’ time on the hotshot crew, interwoven with his research into how forest mismanagement long predates the common narrative tying today’s megafires to the creation of the U.S. Forest Service at the start of the 20th Century. (It was also recently named as a finalist for the 2025 National Book Award.)
Finally, Selby’s Hotshot: A Life on Fire, is a braided memoir that follows the author’s tumultuous upbringing and relationship with their mother to their escape into the unforgiving world of wildland firefighting. Having started out on a contract fire crew based out of Oregon, Selby joined the Solar Hotshot crew in 2002, setting off a career in elite firefighting that would take them from California to Nebraska to Alaska. As the only woman on the crew (Selby now identifies as nonbinary), Selby faced marginalization similar to what Ramsey experienced; read together, the two memoirs offer a discouraging portrait of how little the hypermasculine culture of hotshot crews has changed, even over the course of decades.
Their books arrive at a moment when federal firefighting crews are receiving more public attention than at any point in recent memory — both because of the prevalence of fire in our climate changed world, and due to mounting concerns about the health effects and treatment of the workers on hotshot crews. The Trump administration has also pushed to consolidate fire programs under a single federal agency, ostensibly to address cost inefficiencies and improve the coordination of operations, which are currently spread across five agencies.
I spoke to Ramsey, Thomas, and Selby separately about their books. Common themes emerged, including the urgency of wildfire narratives, the importance of prescribed burning, and their views on resiliency and rebuilding. The interviews have been condensed, lightly edited, and arranged in conversation with each other, below.
Wildfire recovery interests me so much, and from multiple perspectives, because I think this is a space where you find the recovery of people’s emotional trauma from wildfires is closely related to the recovery of landscapes from fires.
Prescribed burns are often where you find people trying to implement wildfire recovery. In Northern California, in a national forest up there where I was working, 98% of that forest burned. Part of the recovery plan process involves using intentional fires to foster the kinds of ecosystems that reemerge alongside them. They’re trying to plan this around climate change as well, thinking about what sorts of plants and trees will survive in the new climate. It also means working with communities like the tribal people in the region, who — for a very long time — weren’t allowed to use fire, and who saw a lot of species that were important to them disappear because of the lack of fire.
As you’re doing that, you’re encouraging fires that aren’t so destructive and aren’t so scary. So for people who’ve lost homes or had emotionally distressful experiences with wildfire, these prescribed fires are also an opportunity to rebuild an emotional connection to fire in the land as well — one that’s not traumatic, but in which fire is a useful, beneficial thing within your community and within your landscape. — Thomas
Communities that build back successfully do not build back the same. There are two parts to it: One is making your actual home more defensible and more fire-resistant. But there’s also building back the landscape around a community better.
The places I’ve seen that look the most fire resilient have done massive landscape-size treatments around the community. They’ve removed hazard trees following the fire, and they’ve stayed on top of the brush — because what happens, especially after a catastrophic wildfire, is you get huge regrowth of brush, and a lot of times you’ll see another fire in that same scar within a few years because brush carries fire so readily.
They’re also doing a lot of prescribed burning. Ideally, if you have a community that’s been hit by a fire, you also want to be on top of intentionally burning in the five to 10 years right after. You have to be aggressive about that; otherwise, you’re just going to get another fire pretty soon. — Ramsey
I’ve been thinking about rebuilding a lot after we had those fires in Los Angeles over the winter. There seem to be two camps: one camp of people who want to rebuild immediately, and another camp of people saying, “I think we should consider what we’re doing.” It’s challenging because a lot of population centers, especially in the West, are in the wildland-urban interface. So, yes, rebuild, but rebuild with safety in mind and ensure that everyone in the community, regardless of their economic status, has access to the resources necessary to rebuild in a way that protects them.
There’s a huge public lack of education and understandable fear when it comes to wildfire, but there are so many things that can be done as far as how houses are built, enforcing defensible space around houses, encouraging the growth of more fire-resistant native plants, making sure that you’re tending the land in a way that is keeping out the more volatile invasive grasses that are actually increasing the number of fires. But I think our national mindset has always been that we want to find one solution for everything, and that just doesn’t work in fire-prone areas. There have to be multiple solutions and multiple agencies and nonprofits and states and cities and counties all working together and supporting each other in having these goals of building fire-resilient communities. — Selby
I think a lot of people have this indignation every season, where when a fire approaches a town, they’re like, “How could this happen?” But in certain places — like Redding, California, where I live — people are no longer shocked. They’re always ready. And I have landed in that extreme of being always ready; I’m not surprised.
When you decide to live in certain places— almost anywhere in California, but in certain places in the West — you have signed on an invisible dotted line and said, “I agree that my house may be burned, and I accept this.” Obviously, I will still grieve and be sad if I lose my home at some point. But I also just feel like, with what I’ve seen as a hotshot, I acknowledge that it could happen almost anywhere out here. It’s more likely than not that at some point, in the next 25 years, if I can continue to live in California for that long.
My partner and I talk a lot about this, how after being a hotshot, you have a switch in your brain where you’re constantly aware of what could burn and how it could burn. I look at a certain hillside, and if it’s a really dense forest, I’ll have two thoughts: I’ll think, “Oh, how pretty.” And then I’ll think, “Oh, that would burn really hot.” — Ramsey
There were very few instances on the fire line where the firefighters I was working with questioned or talked about or discussed how that fire started. There is a real immediacy to the work and an understanding that you would do your best to try to put the fire out, and you would work for 14 days, and if the fire was still going, then you’d come back after your days off. But the task didn’t hinge on how the fire started.
What interests me the most is why fires get as big as they do once they start. That’s what shines the light on climate change and the way that the capitalist management of our lands has made our forests so unhealthy, and how the genocide and colonialism of Indigenous people were the foundation of that. If you go back just a couple of hundred years, there were far more ignitions in California before Europeans arrived because Indigenous people were igniting around 10% of California every year. But those fires were not going out of control.
Every fire that’s not a prescribed burn — is it a success or a failure? I think it depends on the fire history in the area recently, and if there has been a prescribed burn there recently, or if there’s even been a lightning burn that occurred in conditions that were conducive to forest health. Then another ignition there probably won’t be as bad. But of course, climate change is shifting all of that. — Thomas
It became a conscious decision to write about the experience of being a female hotshot. In the first draft, there were a couple of moments where I was like, “Oh, I had my period,” that were a bit throw-away. Like, I’d mention that it was happening, or I’d say that I had trouble finding a place to pee. But one of my dear, dear friends, who is a professor of Victorian literature, read the first draft, and she was like, “MORE OF THIS” in all caps. My editor pushed for it as well. He said, “We need as much of your physical experience as possible.” He didn’t really say, “your physical experience as a woman,” but he asked at one point, “Could you do a catalog of the damage to your body?”
It was really other people being like, “Okay, so what about your body, though?” because my tendency — and I think this happens in books by authors in male-dominated fields, there’s an abnegation of the body. You’re not supposed to think too much about the pain you’re dealing with. You necessarily compartmentalize and tune out your physical experience because a lot of times it’s painful, and to keep going through a 24-hour shift, you can’t think, “Oh, my shoulder hurts.” So I think the culture — and it’s also hyper-masculine culture, is “Don’t complain, don’t say what you’re going through at all.” — Ramsey
I was very aware when writing that there are better voices to be commenting on masculinity in this context than mine, necessarily. But, in my analysis, I never wanted to punch down or punch up; I wanted to think about the way that these cultures function. One of the things that masculinity does on the crew is it makes people hyper-aware of all of the small details of their actions, whether you’re taking care of your boots or keeping your chain sharp on your chainsaw, or whether you’re drinking enough water. All of these things that are enforced through masculine bullying are actually things that, if you’re not paying attention to them, can slow you down, or put you in a life-or-death situation, or put 20 other people at risk.
Masculinity also has a way of reframing the physical discomfort and suffering and the grind of getting kicked awake before sunrise and working until sunset in extreme heat for 14 days with two days off and doing that over and over and over for six months as your body breaks down, too. It blunts or numbs parts of it, because you’re not going to escape it by talking about it. But on the flip side of that, what does masculinity do within the system of fire suppression? One thing that these ethics do outside of the crew is create a system where suffering — “rubbing some dirt on it,” or not talking about your ailments, illnesses, or documenting your exposure to chemicals — becomes glorified and valorized so people are not advocating for themselves.
The ethic of masculinity on a hotshot crew also becomes a subsidy for the wealthy people who would otherwise be paying higher taxes to take care of these same people’s bodies. Who are you actually helping by “rubbing some dirt on it,” or by working a little bit harder, or by not reporting your torn meniscus? You’re serving the people who’d be paying for it, and the people who should be paying for it are the wealthiest strata of society whose properties you’re often protecting. There’s a perverse way in which this ethic of masculinity — while I think there’s a certain instrumentality to it within the crew — there’s also a real exploitative element to it within the role that it plays in the fire suppression system overall. — Thomas
A huge aspect of the culture on a hotshot crew was how they were performing masculinity for each other. They were very focused on performing a specific kind of masculinity, though, that was tough, invulnerable, doesn’t feel pain. The only emotion that is really okay is anger; even joy is not necessarily accepted. There was a strong undercurrent of competition — who is the toughest, who is the hardest.
Not everyone participated fully in this. I worked with a lot of different men, and all men are different. Some were sensitive or very artistic, and they experienced marginalization because they weren’t willing to opt into the hypermasculinity. But it does have physical repercussions because you’re not allowed to complain. You end up working through injuries. You end up hurting yourself. And if someone got injured — unless it was very obviously almost a deadly injury — then they were shamed for getting help.
I have gotten messages from people — even before my book came out, people of all genders, but a lot of women — talking about current experiences they’ve had that were similar to my own. In the epilogue, I wrote a little bit about some of the current lawsuits that are happening, and it’s something I would like to write more about. I hope that more folks come to me and talk about their experiences. But from what I’ve heard, the culture has not changed that much since I was a hotshot. — Selby
I definitely didn’t take the job thinking I would write about it. I had kind of — not given up on writing, — but I had definitely turned my attention away. Going to work for the Forest Service was me being like, ‘This writing thing doesn’t seem to be panning out.” I needed something else that felt meaningful to me, and I loved the outdoors so much, so I was like, “I’ll just do outside for a living.”
There was a moment in August of my first season when I started taking notes in my Notes app. I had this sense of, “This job is absolutely extraordinary, and all these crazy things are always happening, and these people I work with are such characters and they’re always saying the wildest stuff.” In the off-season, between my two seasons, I began trying to fill in some scenes based on the notes I had taken at the time. I was like, “Maybe I will write a novel when this job is done.” I really thought it was a novel!
After the two seasons, I started writing, and when I finished it, I was like, “Okay, this would make a great novel — except everything in here really happened.” So then I was like, I guess we’re working with a memoir! And that was when I decided to find an agent. — Ramsey
I won’t speculate about why other people are publishing [hotshot narratives], but I think there’s a real attempt to try to make sense of what’s happening. The baseline physical conditions are outpacing our abilities to comprehend them — around the planet, with climate change in general, but also with the wildfires. Fires are a concrete case study for the ways that environments are galloping beyond our comprehension.
So for me personally, this was an attempt to try to gain some mooring in this unmoored reality that we’re entering. There are a lot of abstract ideas about what it means to “navigate the climate crisis,” but working with hotshots gave me an anchor that I could use to make this real and ask, “How are people actually physically navigating the climate crisis on the fire line?” — Thomas
I started writing a proposal [for Hotshot] in January 2019. I thought that it was really important back then, though — due to a bunch of factors, some of them having to do with things out of my control — the book took a while to finish. I had honestly wanted this book to be out in 2022, and that was the expectation when I sold it.
In some ways, I’m glad it took so long, because that allowed me the space to do really thorough research and also a really thorough personal examination. I was working through my own emotional material, and I think I needed that distance, and that it’s made a better book. But I have thought that this has been important for a long time, and I hope that there are many more books about this subject. — Selby
Our news cycle is built on sensationalism; that’s just a fundamental problem with the media. I have noticed a shift in the past few years where reports of fires will mention the importance of fire [recurrence to the health of the ecosystem] as a kind of side note, but who’s gonna read a side note? It is a problem of education, and that is one of the main reasons I wrote my book: I wanted to create something accessible that could provide a comprehensive education to the reader about why fires are a natural thing that happens and why they should be reintroduced. I do think that one solution might be for outlets to take more time to conduct in-depth analyses of very regional fire regimes, how they function, and possibly even partner with some nonprofits.
The way we deal with fire right now, on a large scale in the U.S., is reactive. Even in the marketing of my book, people are like, “Why would you want to write something about fire when there aren’t active wildfires threatening a community or something?” They want to leverage the threat in order to bring attention to this. And it’s like, “Well, actually, maybe you don’t want to try and educate people about this when they’re feeling actively scared.” — Selby
When people talk about forest management — or forest mismanagement — they often refer to “a century of forest mismanagement by the federal government and the U.S. Forest Service.” The reality is that most of the fires that were lit in California, and many across the American West, were lit by Indigenous people, and by the time the Forest Service was founded in 1905, most of the fires in the American West had already been extinguished [by the Spanish missionaries, who, beginning in the 18th century, had criminalized Indigenous burning as “childish” and damaging,] and orchestrated a systematic genocide against those communities. I think current dominant narratives that place forest mismanagement just a century ago do a real injustice to Indigenous people and to our ability to grasp the depth of this crisis. — Thomas
Hotshots are not looking for fame or glory or a pat on the back. Even in the way that you walk, there’s an ethic about not trying to be flashy — you have your shoulders hunched, you look down. But I think that there is a general appreciation in the hotshot community of the attempts to advocate for their general working conditions because the conditions have gotten so dire. While hotshots themselves are not the sort of people who will stand up on stage and clamor for better health care or higher pay, a lot of people who used to be hotshots are doing that work to try to uplift them.
The complicated part of this is, it’s easy to rally around hotshots as a group of people who are experiencing and suffering from the effects of climate change. It’s very hard to argue that they should be enduring that, or that they’re not skilled labor. Everybody wants to support the firefighters, right? But it provides an opportunity to highlight the needs of frontline communities; to expand universal healthcare coverage, for example. The danger, though, is it can easily become a competition — like, is this community of essential workers sufficiently skilled or sufficiently badass enough to deserve health care?
While advocating for hotshots can be really helpful in aiding people’s understanding of the increasing zones of violence that climate change is inflicting, it can also create a ridiculous standard for who should be considered an essential worker. Farm workers in California, people working in factories — people all over face similar categories of danger without having a flashy rallying point. I think that’s the danger, that you have a real opportunity with this sort of advocacy work for hotshots that is paired with that peril. — Thomas
The Forest Service should not be defunded and understaffed further than it already is. We’ve been in a staffing crisis for at least the last five years before the catastrophe that is the current administration. They’re absolutely going in the wrong direction by cutting any staff because so many of those people that they cut — while they may not be primarily firefighters, they’re all red-carded, qualified firefighters [meaning that they’re licensed and certified to respond to a fire], and they serve support functions during major incidents.
Regarding the creation of centralized fire management, I have mixed feelings. On the one hand, I think that could be really good because fires are managed through three different agencies in the federal government and that can cause problems. But I have also heard my friend Amanda Monthei, who’s a fire writer and podcaster, point out that firefighters also do a lot of prescribed burning and fuels management. Separate them out and create one federal fire agency, are they also going to do that preventative work?
The advocacy organization Grassroots Wildland Firefighters has a lot of good ideas about how [a centralized agency] could be done, but when it comes to the prescribed burning and intentional fire scene, there are a lot of concerns. To me, the biggest thing we need to focus on is more intentional fire and fuel reduction, and figuring out what best enables that. If the creation of a centralized fire service is going to help us do more intentional fire, then great. If it’s going to make that even harder, then no. — Ramsey
My book is clearly critical of federal agencies, but they are so important when it comes to fire management. I do think that if federal agencies could take more of a support role when it comes to local action — like with nonprofits, tribes, and Indigenous nations — that would be very helpful. But it’s hard to imagine with our current administration.
Say what you will about the Biden administration, but they made a lot of progress with some of their policies, and [former Secretary of the Interior] Deb Haaland did so much work to bring traditional ecological knowledge into the fray when it came to policy. I do have hope that, regardless of what happens with the administration, if it’s not federal agencies, then state agencies can play support roles for nonprofits, tribes, and burning networks to start implementing these things. I don’t know if it’s possible to implement such focused, specific ecological tending on a national level. It needs to be on a local level, with people who know their ecosystems. — Selby
Log in
To continue reading, log in to your account.
Create a Free Account
To unlock more free articles, please create a free account.
On China’s rare earths, Bill Gates’ nuclear dream, and Texas renewables
Current conditions: Hurricane Melissa exploded in intensity over the warm Caribbean waters and has now strengthened into a major storm, potentially slamming into Cuba, the Dominican Republic, Haiti, and Jamaica as a Category 5 in the coming days • The Northeast is bracing for a potential nor’easter, which will be followed by a plunge in temperatures of as much as 15 degrees Fahrenheit lower than average • The northern Australian town of Julia Creek saw temperatures soar as high as 106 degrees.
Exxon Mobil filed a lawsuit against California late Friday on the grounds that two landmark new climate laws violate the oil giant’s free speech rights, The New York Times reported. The two laws would require thousands of large companies doing business in the state to calculate and report the greenhouse gas pollution created by the use of their products, so-called Scope 3 emissions. “The statutes compel Exxon Mobil to trumpet California’s preferred message even though Exxon Mobil believes the speech is misleading and misguided,” Exxon complained through its lawyers. California Governor Gavin Newsom’s office said the statutes “have already been upheld in court and we continue to have confidence in them.” He condemned the lawsuit, calling it “truly shocking that one of the biggest polluters on the planet would be opposed to transparency.”
China will delay introducing export controls on rare earths, an unnamed U.S. official told the Financial Times following two days of talks in Malaysia. For years, Beijing has been ratcheting up trade restrictions on the global supply of metals its industry dominates. But this month, China slapped the harshest controls yet on rare earths. In response, stocks in rare earth mining and refining companies soared. Despite what Heatmap’s Matthew Zeitlin called the “paradox of Trump’s critical mineral crusade” to mine even as he reduced demand from electric vehicle factories, “everybody wants to invest in critical minerals startups,” Heatmap’s Katie Brigham wrote. That — as frequent readers of this newsletter will recall — includes the federal government, which under the Trump administration has been taking equity stakes in major projects as part of deals for federal funding.
The Nuclear Regulatory Commission rewarded Bill Gates’ next-generation reactor company, TerraPower, with its final environment impact statement last week. The next step in the construction permit process is a final safety evaluation that the company expects to receive by the end of this year. If everything goes according to plan, TerraPower could end up winning the race to build the nation’s first commercial reactor to use a coolant other than water, and do so at a former coal-fired plant in the country’s top coal-producing state. “The Natrium plant in Wyoming, Kemmerer Unit 1, is now the first advanced reactor technology to successfully complete an environmental impact statement for the NRC, bringing us another step closer to delivering America’s next nuclear power plant,” said TerraPower president and CEO Chris Levesque.
A judge gave New York Governor Kathy Hochul’s administration until February 6 to issue rules for its long-delayed cap-and-invest program, the Albany Times-Union reported. The government was supposed to issue the guidelines that would launch the program as early as 2024, but continuously pushed back the release. “Early outlines of New York’s cap and invest program indicate that regulators were considering a relatively low price ceiling on pollution, making it easier for companies to buy their way out of compliance with the cap,” Heatmap’s Emily Pontecorvo wrote in January.

The Texas data center boom is being powered primarily with new wind, solar, and batteries, according to new analysis by the Energy Information Administration. Since 2021, electricity demand on the independent statewide grid operated by the Electric Reliability Council of Texas has soared. Over the past year, wind, solar, and batteries have been supplying that rising demand. Utility-scale solar generated 45 terawatt-hours of electricity in the first nine months of 2025. That’s 50% more than the same period in 2024 and nearly four times more than the same period in 2021. Wind generation, meanwhile, totaled 87 terawatt-hours for the first nine months of this year, up 4% from last year and 36% since 2021. “Together,” the analysis stated, “wind and solar generation met 36% of ERCOT’s electricity demand in the first nine months of 2025.”
The question isn’t whether the flames will come — it’s when, and what it will take to recover.
In the two decades following the turn of the millennium, wildfires came within three miles of an estimated 21.8 million Americans’ homes. That number — which has no doubt grown substantially in the five years since — represents about 6% of the nation’s population, including the survivors of some of the deadliest and most destructive fires in the country’s history. But it also includes millions of stories that never made headlines.
For every Paradise, California, and Lahaina, Hawaii, there were also dozens of uneventful evacuations, in which regular people attempted to navigate the confusing jargon of government notices and warnings. Others lost their homes in fires that were too insignificant to meet the thresholds for federal aid. And there are countless others who have decided, after too many close calls, to move somewhere else.
By any metric, costly, catastrophic, and increasingly urban wildfires are on the rise. Nearly a third of the U.S. population, however, lives in a county with a high or very high risk of wildfire, including over 60% of the counties in the West. But the shape of the recovery from those disasters in the weeks and months that follow is often that of a maze, featuring heart-rending decisions and forced hands. Understanding wildfire recovery is critical, though, for when the next disaster follows — which is why we’ve set out to explore the topic in depth.
The most immediate concerns for many in the weeks following a wildfire are financial. Homeowners are still required to pay the mortgage on homes that are nothing more than piles of ash — one study by the Federal Reserve Bank of Philadelphia found that 90-day delinquencies rose 4% and prepayments rose 16% on properties that were damaged by wildfires. Because properties destroyed in fires often receive insurance settlements that are lower than the cost to fully replace their home, “households face strong incentives to apply insurance funds toward the mortgage balance instead of rebuilding, and the observed increase in prepayment represents a symptom of broader frictions in insurance markets that leave households with large financial losses in the aftermath of a natural disaster,” the researchers explain.
Indeed, many people who believed they had adequate insurance only discover after a fire that their coverage limits are lower than 75% of their home’s actual replacement costs, putting them in the category of the underinsured. Homeowners still grappling with the loss of their residence and possessions are also left to navigate reams of required paperwork to get their money, a project one fire victim likened to having a “part-time job.” It’s not uncommon for fire survivors to wait months or even years for payouts, or to find that necessary steps to rebuilding, such as asbestos testing and dead tree removals, aren’t covered. Just last week, California Governor Gavin Newsom signed a new law requiring insurers to pay at least 60% of a homeowner’s personal property coverage on a total loss without a detailed inventory, up to $350,000. The original proposal called for a 100% payout, but faced intense insurance industry blowback .
Even if your home doesn’t burn to the ground, you might be affected by the aftermath of a nearby fire. In California, a fifth of homes in the highest-risk wildfire areas have lost insurance coverage since 2019, while premiums in those same regions have increased by 42%. Insurers’ jitters have overflowedspilled over into other Western states like Washington, where there are fewer at-risk properties than in California — 16% compared to 41% — but premiums have similarly doubled in some cases due to the perceived hazardrisks.
Some experts argue that people should be priced out of the wildland-urban interface and that managed retreat will help prevent future tragedies. But as I report in my story on fire victims who’ve decided not to rebuild, that’s easier said than done. There are only three states where insured homeowners have the legal right to replace a wildfire-destroyed home by buying a new property instead of rebuilding, meaning many survivors end up shackled to a property that is likely to burn again.
The financial maze, of course, is only one aspect of recovery — the physical and mental health repercussions can also reverberate for years. A study that followed survivors of Australia’s Black Saturday bush fires in 2009, which killed over 170 people, found that five years after the disaster, a fifth of survivors still suffered from “serious mental health challenges” like post-traumatic stress disorder. In Lahaina, two years after the fire, nearly half of the children aged 10 to 17 who survived are suspected of coping with PTSD.
Federal firefighting practices continue to focus on containing fires as quickly as possible, to the detriment of less showy but possibly more effective solutions such as prescribed burns and limits on development in fire-prone areas. Some of this is due to the long history of fire suppression in the West, but it persists due to ongoing political and public pressure. Still, you can find small and promising steps forward for forest management in places like Paradise, where the recreation and park district director has scraped together funds to begin to build a buffer between an ecosystem that is meant to burn and survivors of one of the worst fires in California’s history.
In the four pieces that follow, I’ve attempted to explore the challenges of wildfire recovery in the weeks and months after the disaster itself. In doing so, I’ve spoken to firefighters, victims, researchers, and many others to learn more about what can be done to make future recoveries easier and more effective.
The bottom line, though, is that there is no way to fully prevent wildfires. We have to learn to live alongside them, and that means recovering smarter, too. It’s not the kind of glamorous work that attracts TV cameras and headlines; often, the real work of recovery occurs in the many months after the fire is extinguished. But it also might just make the difference.
Wildfire evacuation notices are notoriously confusing, and the stakes are life or death. But how to make them better is far from obvious.
How many different ways are there to say “go”? In the emergency management world, it can seem at times like there are dozens.
Does a “level 2” alert during a wildfire, for example, mean it’s time to get out? How about a “level II” alert? Most people understand that an “evacuation order” means “you better leave now,” but how is an “evacuation warning” any different? And does a text warning that “these zones should EVACUATE NOW: SIS-5111, SIS-5108, SIS-5117…” even apply to you?
As someone who covers wildfires, I’ve been baffled not only by how difficult evacuation notices can be to parse, but also by the extent to which they vary in form and content across the United States. There is no centralized place to look up evacuation information, and even trying to follow how a single fire develops can require hopping among jargon-filled fire management websites, regional Facebook pages, and emergency department X accounts — with some anxious looking-out-the-window-at-the-approaching-pillar-of-smoke mixed in.
Google and Apple Maps don’t incorporate evacuation zone data. Third-party emergency alert programs have low subscriber rates, and official government-issued Wireless Emergency Alerts, or WEAs — messages that trigger a loud tone and vibration to all enabled phones in a specific geographic region — are often delayed, faulty, or contain bad information, none of which is ideal in a scenario where people are making life-or-death decisions. The difficulty in accessing reliable information during fast-moving disasters like wildfires is especially aggravating when you consider that nearly everyone in America owns a smartphone, i.e. a portal to all the information in the world.
So why is it still so hard to learn when and where specific evacuation notices are in place, or if they even apply to you? The answer comes down to the decentralized nature of emergency management in the United States.
A downed power line sparks a fire on a day with a Red Flag Warning. A family driving nearby notices the column of smoke and calls to report it to 911. The first responders on the scene realize that the winds are fanning the flames toward a neighborhood, and the sheriff decides to issue a wildfire warning, communicating to the residents that they should be ready to leave at a moment’s notice. She radios her office — which is now fielding multiple calls asking for information about the smoke column — and asks for the one person in the office that day with training on the alert system to compose the message.
Scenarios like these are all too common. “The people who are put in the position of issuing the messages are doing 20 other things at the same time,” Jeannette Sutton, a researcher at the University at Albany’s Emergency and Risk Communication Message Testing Lab, told me. “They might have limited training and may not have had the opportunity to think about what the messages might contain — and then they’re told by an incident commander, Send this, and they’re like, Oh my God, what do I do?”
The primary way of issuing wildfire alerts is through WEAs, with 78,000 messages sent since 2012. Although partnerships between local emergency management officials, the Federal Emergency Management Agency, the Federal Communications Commission, and cellular and internet providers facilitate the technology, it’s local departments that determine the actual content of the message. Messaging limits force some departments to condense the details of complicated and evolving fire events into 90 characters or fewer. Typos, confusing wording, and jargon inevitably abound.
Emergency management teams often prefer to err on the side of sending too few messages rather than too many for fear of inducing information overload. “We’re so attached to our devices, whether it’s Instagram or Facebook or text messages, that it’s hard to separate the wheat from the chaff, so to speak — to make sure that we are getting the right information out there,” John Rabin, the vice president of disaster management at the consulting firm ICF International and a former assistant administrator at the Federal Emergency Management Agency, told me. “One of the challenges for local and state governments is how to bring [pertinent information] up and out, so that when they send those really important notifications for evacuations, they really resonate.”
But while writing an emergency alert is a bit of an art, active prose alone doesn’t ensure an effective evacuation message.
California’s Cal Fire has found success with the “Ready, Set, Go” program, designed by the International Association of Fire Chiefs, which uses an intuitive traffic light framework — “ready” is the prep work of putting together a go-bag and waiting for more news if a fire is in the vicinity, escalating to the “go” of the actual evacuation order. Parts of Washington and Oregon use similar three-tiered systems of evacuation “levels” ranging from 1 to 3. Other places, like Montana, rely on two-step “evacuation warnings” and “evacuation orders.”
Watch Duty, a website and app that surged in popularity during the Los Angeles fires earlier this year, doesn’t worry about oversharing. Most information on Watch Duty comes from volunteers, who monitor radio scanners, check wildfire cameras, and review official law enforcement announcements, then funnel the information to the organization’s small staff, who vet it before posting. Though WatchDuty volunteers and staff — many of whom are former emergency managers or fire personnel themselves — actively review and curate the information on the app, the organization still publishes far more frequent and iterative updates than most people are used to seeing and interpreting. As a result, some users and emergency managers have criticized Watch Duty for having too much information available, as a result.
The fact that Watch Duty was downloaded more than 2 million times during the L.A. fires, though, would seem to testify to the fact that people really are hungry for information in one easy-to-locate place. The app is now available in 22 states, with more than 250 volunteers working around the clock to keep wildfire information on the app up to date. John Clarke Mills, the app’s CEO and co-founder, has said he created the app out of “spite” over the fact that the government doesn’t have a better system in place for keeping people informed on wildfires.
“I’ve not known too many situations where not having information makes it better,” Katlyn Cummings, the community manager at Watch Duty, told me. But while the app’s philosophy is “rooted in transparency and trust with our users,” Cummings stressed to me that the app’s volunteers only use official and public sources of information for their updates and never include hearsay, separating it from other crowd-sourced community apps that have proved to be less than reliable.
Still, it takes an army of a dozen full-time staff and over 200 part-time volunteers, plus an obsessively orchestrated Slack channel to centralize the wildfire and evacuation updates — which might suggest why a more official version doesn’t exist yet, either from the government or a major tech company. Google Maps currently uses AI to visualize the boundaries of wildfires, but stops short of showing users the borders of local evacuation zones (though it will route you around known road closures). A spokesperson for Google also pointed me toward a feature in Maps that shares news articles, information from local authorities, and emergency numbers when users are in “the immediate vicinity” of an actively unfolding natural disaster — a kind of do-it-yourself Watch Duty. The company declined to comment on the record about why Maps specifically excludes evacuation zones. Apple did not respond to a request for comment.
There is, of course, a major caveat to the usefulness of Watch Duty.
Users of the app tend to be a self-selecting group of hyper-plugged-in digital natives who are savvy enough to download it or otherwise know to visit the website during an unfolding emergency. As Rabin, the former FEMA official, pointed out, Watch Duty users aren’t the population that first responders are most concerned about — they’re like “Boy Scouts,” he said, because they’re “always prepared.” They’re the ones who already know what’s going on. “It’s reaching the folks that aren’t paying attention that is the big challenge,” he told me.
The older adult population is the most vulnerable in cases of wildfire. Death tolls often skew disproportionately toward the elderly; of the 30 people who died in the Los Angeles fires in January, for example, all but two were over 60 or disabled, with the average age of the deceased 77, the San Francisco Chronicle reported. Part of that is because adults 65 and older are more likely to have physical impairments that make quick or unplanned evacuations challenging. Social and technological isolation are also factors — yes, almost everyone in America has a smartphone, but that includes just 80% of those 65 and older, and only 26% of the older adult population feels “very confident” using computers or smartphones. According to an extensive 2024 report on how extreme weather impacts older adults by CNA, an independent, nonprofit research organization, “Evacuation information, including orders, is not uniformly communicated in ways and via media that are accessible to older adults or those with access and functional needs.”
Sutton, the emergency warning researcher, also cautioned that more information isn’t always better. Similar to the way scary medical test results might appear in a health portal before a doctor has a chance to review them with you (and calm you down), wildfire information shared without context or interpretation from emergency management officials means the public is “making assumptions based upon what they see on Watch Duty without actually having those official messages coming from the public officials who are responsible for issuing those messages,” she said. One role of emergency managers is to translate the raw, on-the-ground information into actionable guidance. Absent that filter, panic is probable, which could lead to uncontrollable evacuation traffic or exacerbate alert fatigue. Alternatively, people might choose to opt out of future alerts or stop checking for updates.
Sutton, though she’s a strong advocate of creating standardized language for emergency alerts — “It would be wonderful if we had consistent language that was agreed upon” between departments, she told me — was ultimately skeptical of centralizing the emergency alert system under a large agency like FEMA. “The movement of wildfires is so fast, and it requires knowledge of the local communities and the local terrain as well as meteorological knowledge,” she said. “Alerts and warnings really should be local.”
The greater emphasis, Sutton stressed, should be on providing emergency managers with the training they need to communicate quickly, concisely, and effectively with the tools they already have.
The high wire act of emergency communications, though, is that while clear and regionally informed messages are critical during life-or-death situations, it also falls on residents in fire-risk areas to be ready to receive them. California first adopted the “Ready, Set, Go” framework in 2009, and it has spent an undisclosed amount of money over the years on a sustained messaging blitz to the public. (Cal Fire’s “land use planning and public education budget is estimated at $16 million, and funds things like the updated ad spots it released as recently as this August.) Still, there is evidence that even that has not been enough — and Cal Fire is the best-resourced firefighting agency in the country, setting the gold standard for an evacuation messaging campaign.
Drills and test messages are one way to bring residents up to speed, but participation is typically very low. Many communities and residents living in wildfire-risk areas continue to treat the threat with low urgency — something to get around to one day. But whether they’re coming from your local emergency management department or the White House itself, emergency notices are only as effective as the public is willing and able to heed them.