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The answer depends on where it’s going and what it’s replacing.

President Biden’s decision to pause approving liquified natural gas export terminals until it can better study their climate effects — functionally delaying or even outright preventing their construction — got real political, real fast. Almost immediately, West Virginia Senator Joe Manchin called for a hearing on the president’s decision-making.
“If the Administration has the facts to prove that additional LNG export capacity would hurt Americans, they must make that information public and clear,” he said in a statement last week. “But if this pause is just another political ploy to pander to keep-it-in-the-ground climate activists at the expense of American workers, businesses and our allies in need, I will do everything in my power to end this pause immediately.”
While Senator Manchin is not exactly the administration’s biggest fan lately, he’s also asking some pretty interesting questions. One of the animating ideas of the past few months in climate politics has been the argument that LNG (and maybe even pipeline gas) are in fact far worse for the global climate even than coal, which has long been assumed to be the dirtiest, most carbon-intensive fossil fuel around. That view is based on research by Cornell University scientist Robert Howarth and has been expounded by climate advocates and elected officials alike.
But that research has not yet passed through peer review. Even if it had, Howarth’s past research has gotten criticism from other climate scientists for using some idiosyncratic assumptions that yield more dramatic results.
Make no mistake, meeting the goals of the Paris Agreement and holding global warming to 1.5 degrees Celsius over pre-industrial levels requires winding down our use of fossil fuels as quickly as possible. If we meet those goals, the natural gas export terminals delayed by the Biden administration’s decision will likely go dormant well before the end of their expected lifespans. But it’s not the case that in all possible worlds, continuing or even expanding natural gas production and exports would actually be worse for the climate.
The basic physics of coal emissions versus LNG emissions are just part of the equation. When it’s burned, natural gas releases carbon dioxide, the primary source of human-caused climate change, albeit less carbon dioxide than coal. But natural gas is itself mostly methane, CH4, which traps far more heat than CO2 when it leaks from wells, pipelines, and production facilities. (LNG is also much more energy-intensive to extract, produce, and store than regular natural gas, since it has to be cooled to -260 degrees Fahrenheit, sailed across the ocean and then “regasified” and shipped via pipeline on the other side.) While CH4 is more potent than CO2 from a warming perspective, it also breaks down much more quickly in the atmosphere, which means the warming effect doesn’t last as long.
How to think about LNG’s effect on overall emissions, then, largely depends on how much you think each of these factors matters. “Only if we assume high methane leakage rates and a 20-year global warming potential is natural gas worse than coal, and such assumptions are likely unrealistic,” wrote Carnegie Mellon energy systems researcher Paulina Jaramillo in an essay titled, aptly, “Navigating the LNG Dilemma.”
Absolute emissions aren’t even what we should be asking about, Arvind Ravikumar, a professor at the University of Texas and a leading scholar on natural gas and energy policy, told me. “The climate impact of U.S. LNG depends on what it replaces in countries — whether those alternatives have more or less emissions than U.S. LNG.”
When the United States stepped in to replace much of the gas the European Union would otherwise buy from Russia with LNG, Ravikumar explained, it likely reduced overall emissions because of lower methane emissions from the U.S. gas industry. Before the invasion of Ukraine, Russia supplied about 155 billion cubic meters of natural gas to Europe; by 2022, that was down to around 80 billion cubic meters. That’s a lot of energy to replace. In that time, the U.S. more than doubled its LNG exports to Europe, which has guaranteed demand of at least 50 billion cubic meters from the U.S. through 2030.
Had the U.S. not ramped up its LNG exports, boosters argue, these countries might not have had a viable alternative and might have turned to coal, instead. But that won’t be the case in every single possible future scenario. “There’s no right answer,” Ravikumar told me. “It depends on who buys, what time frame, which country, and how are they using LNG.”
There’s at least one clear case study of the coal-to-gas switch working to lower emissions: the United States itself.
In 2007, the U.S. was consuming just over 1 billion tons of coal for electricity; by 2016 that had declined to 679 million, and by 2022 to just under 500 million — in other words, by more than half. In that same time, natural gas use for electricity grew from 7 trillion cubic feet in 2007 to 10 trillion cubic feet in 2016 to 12 trillion cubic feet in 2022.
U.S. greenhouse gas emissions have dropped more than 15% since 2007 to even below their 1992 levels, according to the Environmental Protection Agency and the Rhodium Group. The drop in emissions has been going on since 2010, which the EPA attributes, in part, to "the growing use of natural gas and renewables to generate electricity in place of more carbon-intensive fuels.”
As climatologist Zeke Hausfather put it in an earlier commentary on an earlier Howarth paper, “While it isn’t responsible for the majority of emissions reductions, natural gas replacing coal is the largest single driver.”
Much of the conceptual infrastructure on which climate policy operates relies on estimating what the world will be like in the future — not just figuring out the effects of different levels of greenhouse gas concentrations in the atmosphere, but also figuring out different likely pathways for the evolution of those emissions over time.
This works in both directions — asking how specific projects either reduce or lower emissions, and asking about what an energy system would look like in a world where emissions have been reduced enough to avoid certain levels of temperature increases. And that’s really where the rubber meets the road.
In a scenario where the world hits its Paris Agreement goals, there would not be the coal-to-gas switching envisioned by LNG advocates precisely because there would be very little coal still being used to generate electricity. The fear, then, is that LNG terminals would either become stranded assets, capital investments that wind up becoming liabilities; or that, once they’re in operation, the companies behind them would use their political and economic leverage — not to mention just the power of inertia — to keep enough natural gas in the global energy system to be profitable.
“Either you’re building and planning to shut it down early,” Hausfather told me, “or you’re building something that’s going to be inconsistent with the world we’re aiming to have under our climate targets.”
In a Paris-compliant world, almost 90% of the world’s coal reserves and over half of the natural gas and oil reserves will stay in the ground, according to researchers from University College London. They estimate that in order to meet the Paris targets, gas production would “see rapid decline” from 2020 to 2050 and would be eliminated as a fuel for electricity generation by 2040, with accompanying “low utilization rates of infrastructure, and limited prospect for future additional liquefaction capacity” for exports.
In other words, in a world that comes in under 1.5 degrees of warming, the emissions reductions from coal-to-gas switching peter out after 2035; with 2 degrees of warming it’s around 2040 to 2045 — in any case, beyond the planned life of the export terminals that the Biden administration’s decision affects.
But how much LNG export capacity the United States builds up in the next decade is only a tiny part of the overall emissions picture now, in 2035, or in 2050. “This is the issue with regulating at a project level in general,” energy consultant Sean Smillie told me. “The decision of any given project in the scheme of global emissions is small. For me, that points to the fact that we’re trying to regulate climate change — which is a systemic issue — at the project level, and that’s a very hard thing to do.”
The biggest question is just how energy systems overseas evolve — and what role LNG exports play in that determination. The European Union is about to decide whether to reduce its net collective emissions 90% from 1990 levels by 2040, on their way to zero by 2050, which would signal a sharp reduction in demand coming from that part of the world. Meanwhile, for U.S. LNG export projects currently in the permitting pipeline, Asian countries are contracted to receive a much bigger share, according to a Public Citizen analysis. Bloomberg reports that those buyers have started looking elsewhere — including to Russia.
But what if we don’t hit our Paris Agreement targets, as the United Nations and Bill Gates agree we’re increasingly unlikely to do? What if developing countries prioritize cheap, available energy (like India’s growing coal production) over climate goals? In that case, Ravikumar argues, then LNG export capacity turns from a potential “stranded asset” into an insurance policy.
“The way to think about LNG in the longer term is the insurance against a 3 [degrees of warming] world,” Ravikumar told me. If we fail at taking quick action to change our systems from carbon-polluting to zero-carbon energy, we might still be doing some coal-to-gas switching by 2050.
“It’s hard to say for certain that we will or not need the LNG export terminals by 2050 and 2060,” Elan Sykes, an energy policy analyst at the Progressive Policy Institute and an opponent of the Biden administration’s decision, told me. “Absent aggressive foreign policy measures [like] a Green Marshall Plan for worldwide clean energy, it’s hard to imagine a world where LNG doesn’t provide” some value, whether from continuing to help reduce emissions or simply maintaining a reliable supply of energy, he said.
Modelers are good at figuring out what the energy mix of a 1.5, 2, or 3-degree world would look like. They’re less good at predicting how that energy mix will evolve over time in the world we actually live in — and it’s in that world that the Biden administration will have to decide whether more LNG exports will serve the public interest.
The job isn’t just to make decisions for an ideal world. As Hausfather told me, it’s “aiming at the best versus mitigating the worst.”
With reporting by Emily Pontecorvo.
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Rob takes Jesse through our battery of questions.
Every year, Heatmap asks dozens of climate scientists, officials, and business leaders the same set of questions. It’s an act of temperature-taking we call our Insiders Survey — and our 2026 edition is live now.
In this week’s Shift Key episode, Rob puts Jesse through the survey wringer. What is the most exciting climate tech company? Are data centers slowing down decarbonization? And will a country attempt the global deployment of solar radiation management within the next decade? It’s a fun one! Shift Key is hosted by Robinson Meyer, the founding executive editor of Heatmap, and Jesse Jenkins, a professor of energy systems engineering at Princeton University.
Subscribe to “Shift Key” and find this episode on Apple Podcasts, Spotify, Amazon, or wherever you get your podcasts.
You can also add the show’s RSS feed to your podcast app to follow us directly.
Here is an excerpt from our conversation:
Robinson Meyer: Next question — you have to pick one, and then you’ll get a free response section. Do you think AI and data centers energy needs are significantly slowing down decarbonization, yes or no?
Jesse Jenkins: Significantly. Yeah, I guess significantly would … yes, I think so. I think in general, the challenge we have with decarbonization is we have to add new, clean supplies of energy faster than demand growth. And so, in order to make progress on existing emissions, you have to exceed the demand growth, meet all of that growth with clean resources, and then start to drive down emissions.
If you look at what we’ve talked about — are China’s emissions peaking, or global emissions peaking? I mean, that really is a game. It’s a race between how fast we can add clean supply and how fast demand for energy’s growing. And so in the power sector in particular, an area where we’ve made the most progress in recent years in cutting emissions, now having a large, and rapid growth in electricity demand for a whole new sector of the economy — and one that doesn’t directly contribute to decarbonization, like, say, in contrast to electric vehicles or electrifying heating —certainly makes things harder. It just makes that you have to run that race even faster.
I would say in the U.S. context in particular, in a combination of the Trump policy environment, we are not keeping pace, right? We are not going to be able to both meet the large demand growth and eat into the substantial remaining emissions that we have from coal and gas in our power sector. And in particular, I think we’re going to see a lot more coal generation over the next decade than we would’ve otherwise without both AI and without the repeal of the Biden-era EPA regulations, which were going to really drive the entire coal fleet into a moment of truth, right? Are they gonna retrofit for carbon capture? Are they going to retire? Was basically their option, by 2035.
And so without that, we still have on the order of 150 gigawatts of coal-fired power plants in the United States, and many of those were on the way out, and I think they’re getting a second lease on life because of the fact that demand for energy and particularly capacity are growing so rapidly that a lot of them are now saying, Hey, you know what, we can actually make quite a bit of money if we stick around for another 5, 10, 15 years. So yeah, I’d say that’s significantly harder.
That isn’t an indictment to say we shouldn’t do AI. It’s happening. It’s valuable, and we need to meet as much, if not all of that growth with clean energy. But then we still have to try to go faster, and that’s the key.
Mentioned:
This year’s Heatmap Insiders Survey
Last year’s Heatmap Insiders Survey
The best PDF Jesse read this year: Flexible Data Centers: A Faster, More Affordable Path to Power
The best PDF Rob read this year: George Marshall’s Guide to Merleau-Ponty's Phenomenology of Perception
This episode of Shift Key is sponsored by …
Heatmap Pro brings all of our research, reporting, and insights down to the local level. The software platform tracks all local opposition to clean energy and data centers, forecasts community sentiment, and guides data-driven engagement campaigns. Book a demo today to see the premier intelligence platform for project permitting and community engagement.
Music for Shift Key is by Adam Kromelow.
They still want to decarbonize, but they’re over the jargon.
Where does the fight to decarbonize the global economy go from here? The past 12 months, after all, have been bleak. Donald Trump has pulled the United States out of the Paris Agreement (again) and is trying to leave a precursor United Nations climate treaty, as well. He ripped out half the Inflation Reduction Act, sidetracked the Environmental Protection Administration, and rechristened the Energy Department’s in-house bank in the name of “energy dominance.” Even nonpartisan weather research — like that conducted by the National Center for Atmospheric Research — is getting shut down by Trump’s ideologues. And in the days before we went to press, Trump invaded Venezuela with the explicit goal (he claims) of taking its oil.
Abroad, the picture hardly seems rosier. China’s new climate pledge struck many observers as underwhelming. Mark Carney, who once led the effort to decarbonize global finance, won Canada’s premiership after promising to lift parts of that country’s carbon tax — then struck a “grand bargain” with fossiliferous Alberta. Even Europe seems to dither between its climate goals, its economic security, and the need for faster growth.
Now would be a good time, we thought, for an industry-wide check-in. So we called up 55 of the most discerning and often disputatious voices in climate and clean energy — the scientists, researchers, innovators, and reformers who are already shaping our climate future. Some of them led the Biden administration’s climate policy from within the White House; others are harsh or heterodox critics of mainstream environmentalism. And a few more are on the front lines right now, tasked with responding to Trump’s policies from the halls of Congress — or the ivory minarets of academia.
We asked them all the same questions, including: Which key decarbonization technology is not ready for primetime? Who in the Trump administration has been the worst for decarbonization? And how hot is the planet set to get in 2100, really? (Among other queries.) Their answers — as summarized and tabulated by my colleagues — are available in these pages.
You can see whether insiders think data centers are slowing down decarbonization and what folks have learned (or, at least, say they’ve learned) from the repeal of clean energy tax credits in the Inflation Reduction Act.
But from many different respondents, a mood emerged: a kind of exhaustion with “climate” as the right frame through which to understand the fractious mixture of electrification, pollution reduction, clean energy development, and other goals that people who care about climate change actually pursue. When we asked what piece of climate jargon people would most like to ban, we expected most answers to dwell on the various colors of hydrogen (green, blue, orange, chartreuse), perhaps, or the alphabet soup of acronyms around carbon removal (CDR, DAC, CCS, CCUS, MRV). Instead, we got:
“‘Climate.’ Literally the word climate, I would just get rid of it completely,” one venture capitalist told us. “I would love to see people not use 'climate change' as a predominant way to talk to people about a global challenge like this,” seconded a former Washington official. “And who knows what a ‘greenhouse gas emission’ is in the real world?” A lobbyist agreed: “Climate change, unfortunately, has become too politicized … I’d rather talk about decarbonization than climate change.”
Not everyone was as willing to shift to decarbonization, but most welcomed some form of specificity. “I’ve always tried to reframe climate change to be more personal and to recognize it is literally the biggest health challenge of our lives,” the former official said. The VC said we should “get back to the basics of, are you in the energy business? Are you in the agriculture business? Are you in transportation, logistics, manufacturing?”
“You're in a business,” they added, “there is no climate business.”
Not everyone hated “climate” quite as much — but others mentioned a phrase including the word. One think tanker wanted to nix “climate emergency.” Another scholar said: “I think the ‘climate justice’ term — not the idea — but I think the term got spread so widely that it became kind of difficult to understand what it was even referring to.” And one climate scientist didn’t have a problem with climate change, per se, but did say that people should pare back how they discuss it and back off “the notion that climate change will result in human extinction, or the sudden and imminent end to human civilization.”
There were other points of agreement. Four people wanted to ban “net zero” or “carbon neutrality.” One scientist said activists should back off fossil gas — “I know we’re always trying to try convince people of something, but, like, the entire world calls it ’natural gas’” — and another scientist said that they wished people would stop “micromanaging” language: “People continually changing jargon to try and find the magic words that make something different than it is — that annoys me.”
Two more academics added they wish to banish discussion of “overshoot”: “It’s not clear if it's referring to temperatures or emissions — I just don't think it's a helpful frame for thinking about the problem.”
“Unit economics,” “greenwashing,” and — yes — the whole spectrum of hydrogen colors came in for a lashing. But perhaps the most distinctive ban suggestion came from Todd Stern, the former chief U.S. climate diplomat, who negotiated the Kyoto Protocol and the Paris Agreement.
“I hate it when people say ’are you going to COP?’” he told me, referring to the United Nations’ annual climate summit, officially known as the Conference of the Parties. His issue wasn’t calling it “COP,” he clarified. It was dropping the definite article.
“The way I see it, no one has the right to suddenly become such intimate pals with ‘COP.’ You go to the ball game or the conference or what have you. And you go to ‘the COP,’” he said. “I am clearly losing this battle, but no one will ever hear me drop the ‘the.’”
Now, since I talked to Stern, the United States has moved to drop the COP entirely — with or without the “the” — because Trump took us out of the climate treaty under whose aegis the COP is held. But precision still counts, even in unfriendly times. And throughout the rest of this package, you’ll find insiders trying to find a path forward in thoughtful, insightful, and precise ways.
You’ll also find them remaining surprisingly upbeat — and even more optimistic, in some ways, than they were last year. Twelve months ago, 30% of our insider panel thought China would peak its emissions in the 2020s; this year, a plurality said the peak would come this decade. Roughly the same share of respondents this year as last year thought the U.S. would hit net zero in the 2060s. Trump might be setting back American climate action in the near term. But some of the most important long-term trends remain unchanged.
OUR PANEL INCLUDED… Gavin Schmidt, director of the NASA Goddard Institute for Space Studies | Ken Caldeira, senior scientist emeritus at the Carnegie Institution for Science and visiting scholar at Stanford University | Kate Marvel, research physicist at the NASA Goddard Institute for Space Studies | Holly Jean Buck, associate professor of environment and sustainability at the University at Buffalo | Kim Cobb, climate scientist and director of the Institute at Brown for Environment and Society | Jennifer Wilcox, chemical engineering professor at the University of Pennsylvania and former U.S. Assistant Secretary for Fossil Energy and Carbon Management | Michael Greenstone, economist and director of the Energy Policy Institute at the University of Chicago | Solomon Hsiang, professor of global environmental policy at Stanford University | Chris Bataille, global fellow at Columbia University’s Center on Global Energy Policy | Danny Cullenward, senior fellow at the Kleinman Center for Energy Policy at the University of Pennsylvania | J. Mijin Cha, environmental studies professor at UC Santa Cruz and fellow at Cornell University’s Climate Jobs Institute | Lynne Kiesling, director of the Institute for Regulatory Law and Economics at Northwestern University | Daniel Swain, climate scientist at the University of California Agriculture and Natural Resources | Emily Grubert, sustainable energy policy professor at the University of Notre Dame | Jon Norman, president of Hydrostor | Chris Creed, managing partner at Galvanize Climate Solutions | Amy Heart, senior vice president of public policy at Sunrun | Kate Brandt, chief sustainability officer at Google | Sophie Purdom, managing partner at Planeteer Capital and co-founder of CTVC | Lara Pierpoint, managing director at Trellis Climate | Andrew Beebe, managing director at Obvious Ventures | Gabriel Kra, managing director and co-founder of Prelude Ventures | Joe Goodman, managing partner and co-founder of VoLo Earth Ventures | Erika Reinhardt, executive director and co-founder of Spark Climate Solutions | Dawn Lippert, founder and CEO of Elemental Impact and general partner at Earthshot Ventures | Rajesh Swaminathan, partner at Khosla Ventures | Rob Davies, CEO of Sublime Systems | John Arnold, philanthropist and co-founder of Arnold Ventures | Gabe Kleinman, operating partner at Emerson Collective | Amy Duffuor, co-founder and general partner at Azolla Ventures | Amy Francetic, managing general partner and founder of Buoyant Ventures | Tom Chi, founding partner at At One Ventures | Francis O’Sullivan, managing director at S2G Investments | Cooper Rinzler, partner at Breakthrough Energy Ventures | Gina McCarthy, former administrator of the U.S. Environmental Protection Agency | Neil Chatterjee, former commissioner of the Federal Energy Regulatory Commission | Representative Scott Peters, member of the U.S. House of Representatives | Todd Stern, former U.S. special envoy for climate change | Representative Sean Casten, member of the U.S. House of Representatives | Representative Mike Levin, member of the U.S. House of Representatives | Zeke Hausfather, climate research lead at Stripe and research scientist at Berkeley Earth | Shuchi Talati, founder and executive director of the Alliance for Just Deliberation on Solar Geoengineering | Nat Bullard, co-founder of Halcyon | Bill McKibben, environmentalist and founder of 350.org | Ilaria Mazzocco, senior fellow at the Center for Strategic and International Studies | Leah Stokes, professor of environmental politics at UC Santa Barbara | Noah Kaufman, senior research scholar at Columbia University’s Center on Global Energy Policy | Arvind Ravikumar, energy systems professor at the University of Texas at Austin | Jessica Green, political scientist at the University of Toronto | Jonas Nahm, energy policy professor at Johns Hopkins SAIS | Armond Cohen, executive director of the Clean Air Task Force | Costa Samaras, director of the Scott Institute for Energy Innovation at Carnegie Mellon University | John Larsen, partner at Rhodium Group | Alex Trembath, executive director of the Breakthrough Institute | Alex Flint, executive director of the Alliance for Market Solutions
The Heatmap Insiders Survey of 55 invited expert respondents was conducted by Heatmap News reporters during November and December 2025. Responses were collected via phone interviews. All participants were given the opportunity to record responses anonymously. Not all respondents answered all questions.
Plus, which is the best hyperscaler on climate — and which is the worst?
The biggest story in energy right now is data centers.
After decades of slow load growth, forecasters are almost competing with each other to predict the most eye-popping figure for how much new electricity demand data centers will add to the grid. And with the existing electricity system with its backbone of natural gas, more data centers could mean higher emissions.
Hyperscalers with sustainability goals are already reporting higher emissions, and technology companies are telling investors that they plan to invest hundreds of billions, if not trillions of dollars, into new data centers, increasingly at gigawatt scale.
And yet when we asked our Heatmap survey participants “Do you think AI and data centers’ energy needs are significantly slowing down decarbonization?” only about 34% said they would, compared to 66% who said they wouldn’t.
There were some intriguing differences between different types of respondents. Among our “innovator” respondents — venture capitalists, founders, and executives working at climate tech startups — the overwhelming majority said that AI and data centers are not slowing down decarbonization. “I think it’s the inverse — I think we want to launch the next generation of technologies when there’s demand growth and opportunity to sell into a slightly higher priced, non-commoditized market,” Joe Goodman co-founder and managing partner at VoLo Earth Ventures, told us.
Not everyone in Silicon Valley is so optimistic, however. “I think in a different political environment, it may have been a true accelerant,” one VC told us. “But in this political environment, it’s a true albatross because it’s creating so many more emissions. It’s creating so much stress on the grid. We’re not deploying the kinds of solutions that would be effective."
Scientists were least in agreement on the question. While only 47% of scientists thought the growth of data centers would significantly slow down decarbonization, most of the pessimistic camp was in the social sciences. In total, over 62% of the physical scientists we surveyed thought data centers weren’t slowing down decarbonization, compared to a third of social scientists.
Michael Greenstone, a University of Chicago economist, told us he didn’t see data centers and artificial intelligence as any different from any other use of energy. “I also think air conditioning and lighting, computing, and 57,000 other uses of electricity are slowing down decarbonization,” he said. The real answer is the world is not trying to minimize climate change.”
Mijin Cha, an assistant professor of environment studies at the University of California Santa Cruz, was even more gloomy, telling us, “Not only do I think it’s slowing down decarbonization, I think it is permanently extending the life of fossil fuels, especially as it is now unmitigated growth.”
Some took issue with the premise of the question, expressing skepticism of the entire AI industry. “I’m actually of the opinion that most of the AI and data center plans are a massive bubble,” a scientist told us. “And so, are there plans that would be disruptive to emissions? Yes. Are they actually doing anything to emissions yet? Not obvious.”
We also asked respondents to name the “best” and “worst” hyperscalers, large technology companies pursuing the data center buildout. Many of these companies have some kind of renewables or sustainability goal, but there are meaningful differences among them. Google and Microsoft look to match their emissions with non-carbon-power generation in the same geographic area and at the same time. The approach used by Meta and Amazon, on the other hand, is to develop renewable projects that have the biggest “bang for the buck” on global emissions by siting them in areas with high emissions that the renewable generation can be said to displace.
Among our respondents, the 24/7 “time and place” approach is the clear winner.
Google was the “best” pick for 19 respondents, including six who said “Google and Microsoft.” By contrast, Amazon and Meta had just three votes combined.
As for the “worst,” there was no clear consensus, although two respondents from the social sciences picked “everyone besides Microsoft and Google” and “everyone but Google and Microsoft.” Another one told us, “The best is a tie between Microsoft and Google. Everyone else is in the bottom category.”
A third social scientist summed it up even more pungently. “Google is the best, Meta is the worst. Evil corporation” — though with more expletives than that.
The Heatmap Insiders Survey of 55 invited expert respondents was conducted by Heatmap News reporters during November and December 2025. Responses were collected via phone interviews. All participants were given the opportunity to record responses anonymously. Not all respondents answered all questions.