Sign In or Create an Account.

By continuing, you agree to the Terms of Service and acknowledge our Privacy Policy

Daily Briefing

Exclusive: 75% of Americans Now Oppose Local Data Center Development

The U.S. public’s support for AI data centers has continued to collapse since the spring, a new Heatmap Pro poll shows.

•
A data center protester.
Heatmap Illustration/Getty Images

The American public has soured even further on local data center development since the spring, new polling shows.

Three-quarters of Americans now say that they would oppose a new data center being built near where they live, according to a new Heatmap Pro poll conducted by Embold Research, and more than six in 10 Americans say they would strongly oppose such a proposal.

That’s by far the most negative response since Heatmap Pro started polling Americans about their receptivity to data centers roughly a year ago.

If you can think of a cohort of Americans, there’s a good chance they wouldn’t welcome a data center in their area. The shift against the facilities is represented across age, gender, income, partisan ID, and the rural-urban divide. Data centers are 43 points underwater with Republicans, 65 points underwater with independents, and 75 points underwater with Democrats.

Notably, local data centers are 63 points underwater with rural voters, a group that has skewed more Republican over the past decade. Urban and suburban voters are only a few points more supportive of the facilities.

What’s most remarkable is the pace of change: We’ve polled this same question four times in the past 12 months and haven’t changed its wording once — yet Americans have swung a remarkable 33 points against data centers in the intervening time. It’s a faster and deeper shift in American public opinion than I would have once thought possible on any issue.

We first asked the question last August. Back then, Americans were about evenly split on whether they would support or oppose a data center being built near their home, with roughly 43% in support and 42% opposed.

Attitudes had changed by February of this year, when we asked the question a second time. That time, a bare majority — 51% of Americans — said they would oppose a data center. Forty-eight percent of respondents said they would support it or weren’t sure.

The shock came in May, though, when seven in 10 Americans were opposed and 55% were “strongly” opposed. Yet since then, Americans have moved even further against the facilities. Now, just 4% of Americans say they would “strongly support” a data center proposed in their area. That figure stood at 13% last August.

The backlash has broken into the mainstream: Earlier this week, the podcaster and retired Philadelphia Eagles great Jason Kelce starred in an ad that advised Americans to mail their urine to AI data centers, which he said were wasting water. Local and national leaders have begun to recognize the scale of the backlash, too. In the Wisconsin governor’s race, candidates from both parties have hastened to distance themselves from data centers. New York Governor Kathy Hochul declared a one-year moratorium on the facilities last month, and even Texas Governor Greg Abbot has frozen some of the state’s data centers until they complete a mandatory audit. More than 530 counties and municipalities have restricted or banned construction of the facilities nationwide, according to Heatmap Pro data.

“There’s literally not a conversation that I have, not a stop that I make, where data centers and AI don’t come up,” Abdul El-Sayed, the Democratic Michigan Senate nominee, said earlier this summer. Look at the polling and you can see why.

The Heatmap Pro poll of 2,045 American registered voters was conducted by Embold Research via text-to-web responses from August 8 to 13, 2026. The survey included interviews with Americans in all 50 states and Washington, D.C. The margin of sampling error is plus or minus 2.3 percentage points.

🔒

You’ve reached your free article limit

Subscribe to Heatmap News for unlimited access to daily energy and climate coverage.
To continue reading
Create a free account or sign in to unlock more free articles.
or
Please enter an email address
By continuing, you agree to the Terms of Service and acknowledge our Privacy Policy
Daily Briefing

Permitting Reform’s Battle Lines Are Taking Shape

Many nonprofits representing the environmental and climate movement are split.

The Capitol.
Heatmap Illustration/Getty Images

This is Heatmap Daily, an evening digest written by our executive editor.

It’s now been just over a week since a gang of four bipartisan senators released the Bipartisan American Affordability and Jobs Act, or BAAJA. The permitting reform proposal would make too many changes to federal law to summarize cleanly here — read our explainer for that — but suffice it to say it creates a messy group of winners and losers. Utilities, data centers, and the Trump administration would lose; electricity ratepayers, clean energy companies, long-distance transmission lines, and natural gas pipeline builders win. (As would geothermal startups, virtual power plant providers, and a few other climate tech subsectors that my colleague Katie Brigham recently detailed.)

Keep reading...Show less
Green
Energy

Big Tech’s Nuclear Hedge

Advanced nuclear will take a decade or more to hit commercial scale. Meanwhile, the hyperscalers need power now. Enter the uprate.

Google, Amazon, and nuclear towers.
Heatmap Illustration/Getty Images

When America’s tech titans started plowing money into nuclear technology to power data centers in 2024, companies such as Google and Amazon opted to invest first in next-generation reactor startups. But electricity demand is soaring today, and those projects are still years away — at least — from generating power at reasonable commercial rates.

So the industry is hedging by betting on existing nuclear plants to pump out more electricity in the near term. Uprates — renovations that allow nuclear operators to produce more power from existing reactors — are all the rage this year.

Keep reading...Show less
Blue
AM Briefing

Piledrivers of the Caribbean

On methane rules, British wind, and the Israeli electricity market

An ExxonMobil refinery.
Heatmap Illustration/Getty Images

Current conditions: Singapore’s air is the worst in the world as wildfire smoke from Indonesia chokes the city state and neighboring Malaysia • Following a summer-like heat wave, temperatures in the American West are set to drop by as much as 50 degrees Fahrenheit as a cold snap moves in • In the Gulf of Mexico, Tropical Storm Isaias officially strengthened into the first Atlantic hurricane of the season this morning.


THE TOP FIVE

1. Exxon Mobil eyes its next offshore oil patch after Guyana: Trinidad and Tobago

With its offshore oil fields booming in Guyana and its opportunities opening in Venezuela, Exxon Mobil is eyeing the next location for the Americas’ oil and gas: Trinidad and Tobago. In an interview with the Financial Times this week, the company’s exploration chief said the island nation’s existing oil and gas industry could expand to tap the same basin east of Venezuela that has transformed Guyana from one of the hemisphere’s poorest nations to one of its richest in terms of per capita gross domestic product. “A lot of people ask, ‘well, where’s the next Guyana?’” John Ardill, Exxon Mobil’s vice-president and head of global exploration, told the newspaper. “In Trinidad, we moved in as a play extension to Guyana.” The agreement between Exxon Mobil and the Trinidadian government took “about half as long as it usually takes on a good day,” delivering a pact in “record time.”

Keep reading...Show less
Red