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Electric Vehicles

Why Tesla Just Traded Away Its Biggest Advantage

The Ford-Tesla partnership is good — and I hate it.

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Tesla and Ford logos and charging stations.
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Ford’s Jim Farley sent a jolt through the electric vehicle world on Thursday. In a joint announcement with Tesla boss Elon Musk, streamed on Musk’s own Twitter Spaces, the two CEOs announced a partnership in which Ford EVs would be able to use Tesla’s vast Supercharger network. By early 2024, Fords will be able to power up at around 12,000 Tesla Superchargers.

The move is an obvious boon to the Blue Oval brand, which saw its stock price soar Friday morning on the promise of offering its electric drivers an enormous expansion of charging options. It’s probably a good thing for a nation on the verge of electrification to have a lot of fast-chargers open to everyone rather than competing proprietary networks. Musk said as much during the Ford announcement: “We don’t want Tesla superchargers to be a walled garden.” And it’s a revenue plus for Tesla, which just acquired a new group of customers who’ll pay to use its chargers.

Yet one question lingers: Did Tesla just give away its biggest competitive advantage?

Musk’s company has a huge head start in the American EV space. Even as a new crop of competitors erodes its market share, Tesla still claims six of every 10 new EVs sold in this country. Musk and company built that lead on the desirability of its vehicles, sure. But the brand’s ace up its sleeve has always been the Supercharger network, which includes more stations and overall plugs compared to the independent charging companies like Electrify America and EVgo that serve other brands.

In 2019, when my family was determined to go electric, we bought a Tesla Model 3. Even then there were other electric vehicles (Hyundai Kona EV, Chevy Bolt) that offered similar range at a similar price. The dearth of chargers was the dealbreaker. Only Tesla’s network offered us the capability to use an EV as our only car and still drive nearly anywhere we wanted to go.

Over the past four years, Tesla has entrenched that advantage by filling in the map. As sales skyrocketed here in California, the company opened a slew of new Superchargers in and between the major cities to combat the lines that form on popular travel days and busy times of day. Even so, it’s possible to search for a Supercharger on the car’s center display and see the clock icon that indicates you’ll be waiting for a plug.

And so I have been dreading this day. Superchargers across Europe have been open to non-Telsa EVs for a while now. Stateside, Musk has promised the same thing, though, so far, just a handful of stations have been equipped with the “Magic Dock” that allows cars without the Tesla connector to charge. With the Ford announcement, I can already feel my blood pressure rising in anticipation of plug rage. One day in the not-too-distant future, I’ll pull into a Supercharger in Burbank, Buttonwillow, Berkeley, or Buellton and find there’s nowhere to charge because an F-150 Lightning or Mustang Mach-E occupies the last stall.

This trend cuts both ways, however. It took years, but Tesla now offers an official adapter that would allow its drivers to plug in at stations with the CCS standard that serves current cars by GM, Ford, and other car brands. I wish I’d had that gadget years ago when I tried to cover the expanse between Albuquerque and Gallup, New Mexico. Ignoring the car’s advice — give up and go back to Albuquerque — I puttered at 55 miles per hour on a 65 mph highway to ensure we’d make it. With an adapter, I could’ve stopped at a CCS halfway for a little anxiety-relieving electricity.

Despite my selfish desire to see Superchargers remain a walled garden, it’s better for everyone if the country’s EV infrastructure is open to all. Ford drivers with access to the Supercharger network will find they’re less likely to get stuck waiting for a plug during highway rest stops and, in some states, more able to reach destinations off the beaten path.

But is it better for Tesla? Musk certainly believes whatever sales advantage is lost by loosening the reins on his charging network is made up for not only by selling more kilowatts to more drivers, but also by getting access to a chunk of money from the federal government. The Biden administration’s infrastructure law includes money for companies that build EV chargers, but only if those chargers aren’t proprietary to a particular car brand. Which may explain some of Tesla’s motivation to rebrand its connector as the “North American Charging Standard” and to convince other automakers, like Ford, to use it.

This means Tesla will have one less differentiating factor when buyers choose their EV. But it also means the company will have a bigger revenue stream in its back pocket.

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Q&A

Why the Wilderness Society Backs a Data Center Moratorium

Talking with Dan Hartinger, the land conservation group’s senior policy director.

The Q&A subject.
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This week’s Q&A is with Dan Hartinger, senior policy director for The Wilderness Society, a prominent land conservation organization in D.C. that this week called for a moratorium on data center development on public land. The public statement was relatively scant on details about the group’s stance, and a decade of reporting on policy in Washington has taught me that its positions are quite influential, especially in more traditional outdoor recreation and conservationist circles that are also often bipartisan. So I reached out and asked if someone could further explain the society’s position, and Dan obliged.

The following chat was lightly edited for clarity.

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Hotspots

Data Center Outrage Catches Up to Renewables Outrage in Michigan

Plus more of the week’s biggest development fights.

The United States.
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1. Central Michigan – I regret to inform you of this back-and-forth between candidates running for Congress and a would-be constituent because it’s a warning sign for the renewable energy sector (and sort of broke my brain).

  • This week brought the first and likely only debate between Rep. Tom Barrett and Sunrise Movement cofounder Will Lawrence, who are locked in a tight contest over the Michigan 7th congressional district. As I’ve written, their race is a must-watch not only for control of the U.S. House but also the political fortunes of the data center sector.
  • The debate contained a remarkable exchange: Moderators played taped remarks from Paula Caltrider, identified as “a local resident” in the city of Mason to ask the candidates a question about data centers. Instead, she offered a comment. “You know, you can’t be a part of this no data center movement without renouncing the large solar farms and dangerous battery storage facilities that power these data centers.” (Quick TL;DR on Caltrider: She’s been quoted in national media coverage of the data center backlash and last year won a legal settlement after allegedly being fired for refusing a vaccine mandate.)
  • Barrett then ran with Caltrider’s baton. “I appreciate Paula linking these together, the stripping away of local control that took place in pursuit of this Green New Deal agenda in Lansing that took away control from communities” – a reference to the state’s primacy law that other Michigan Republican candidates have opposed.
  • Lawrence, whose support for a federal data center moratorium made him a national political test case, did not take the bait, nor did he criticize renewable energy. Instead, this part of the debate became a tit-for-tat about whether the sitting congressman once backed tax breaks for data centers. “He stuck his finger up into the wind, saw which way it was blowing, did a complete 180 on this issue,” Lawrence said. Then Barrett and Lawrence got into a confusing back-and-forth about whether the Inflation Reduction Act was a giveaway to data centers.
  • To the best of my knowledge, this is the first time the Data Center Trojan Horse has reared its ugly head on any kind of prominent debate stage, but it won’t be the last. For example: The Wisconsin gubernatorial debate is Oct. 21, and we’ve warned you about that one.

2. Doña Ana County, New Mexico – I suggest you pay closer attention to the federal permitting fight playing out over Oracle’s Project Jupiter.

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Spotlight

The Data Center Backlash Is Coming for Permitting Reform

The Senate’s compromise bill enters the chat at a moment when federal land and anti-pipeline advocates are already quite activated.

The Capitol and a data center.
Heatmap Illustration/Getty Images

The AI data center backlash is getting louder in D.C. ahead of the midterms – and it’s poised to collide head-on with the new permitting reform deal being negotiated in Congress.

This week, major environmental advocacy organizations are taking large public steps to lean in on the data center fight. The League of Conservation Voters and Natural Resources Defense Council, I’ve been told, are imminently announcing a $250,000 ad buy in the Washington, D.C. market focused entirely on decrying fossil fuel-powered data centers and Trump administration policies to speed up their construction. The Wilderness Society, a prominent land conservation organization, announced it now supports a moratorium against data centers on “public lands” focused on the roughly half billion acres under the Interior Department’s stewardship. And Earthjustice on Thursday did a detailed report claiming that 80% of the data centers under development “bringing their own power” are going to rely on gas generation.

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