Sign In or Create an Account.

By continuing, you agree to the Terms of Service and acknowledge our Privacy Policy

Climate

Misinformation Is Already Swirling Around Hurricane Milton

And it’s make a life-threatening situation even more dangerous.

Hurricanes and misinformation.
Heatmap Illustration/Getty Images

The “Meteorologists” Facebook page has 51,000 followers, an iffy grasp of grammar rules, and outsized confidence in the United States’ weather engineering capabilities. “They are Aiming this KILLER Monster Hurricane Right at FLORIDA!” one user said of Hurricane Milton on Sunday morning, shortly before sharing purported photos of dinosaurs living on Mars.

By Monday afternoon, Milton had strengthened into a Category 5 storm, and the internet conspiracies were intensifying, too. People shared videos of themselves asking their Alexas, “What kind of hurricane was Hurricane Milton?” and getting answers in the past tense — proof, surely, that the government orchestrated the whole storm. “Never ever seen a hurricane form in the western Gulf and head directly EAST… It is not right,” other users mused in the comment sections of their local weather channels. A search for “cloud seeding” on Facebook further turned up dozens of posts tracking flight paths for planes belonging to the National Oceanic and Atmospheric Administration and sharing photos of ominous-looking clouds as evidence that the “government is involved.”

Hoaxes and misinformation reliably follow extreme weather events. Pictures of Hurricane Shark have circulated on social media after pretty much every major flood since 2011, and a photoshopped image of a storm cell over the Statue of Liberty resurfaces anytime there is bad weather in New York. In the aftermath of a major disaster, it’s especially tempting for bad actors to exploit the desperation for news and images.

But Hurricane Helene — which devastated swaths of Florida up into the Appalachians just over a week ago — revealed how far this has spun out of control. For one thing, hoaxes are simpler than ever for the average person to disseminate, thanks to the availability of AI image-making tools and the degradation of content moderation on disaster-response platforms like Twitter. These conspiracies may also then be reinforced and amplified by people with an interest in making the government’s response look bad — such as the Republican candidate for president of the United States, a Georgia congressperson, and Elon Musk.

While some lies — like Deep State cloud seeding — are relatively easy to see through, many rumors are much more difficult to fact-check when power, cell service, and internet are limited. Nicole McNeill, the Asheville, North Carolina-based director of storytelling of Climate Power, told me she and many of her neighbors fell for a widespread rumor that a second storm was going to hit the western part of the state immediately after Helene. The panic the rumor sparked risked lives: She saw a fight break out in a gas line between two men who were frantically trying to get out of town, and a young couple who were renting a home nearby tried to flee and ended up on a road that was closed. “We heard later that people had to sleep in their cars,” McNeill told me. “Local police had to be diverted from emergency response to direct traffic to clear the roads so emergency vehicles could pass. Misinformation made a desperate situation worse.” McNeill herself suffered a panic attack while trying to fix the holes in her roof from trees that had fallen during Helene, all in preparation for the second storm that would never come.

While there was no merit to those manufactured claims, the truth is in some ways even more alarming: Milton is looking like a worst-case scenario storm as it bears down on Tampa Bay, and at this point, the only thing anyone can control is getting good information to the people whose lives will depend on hearing it. Forecasters are doing a great job of that already, like South Florida hurricane specialist John Morales, who let his emotions show on air and connected the storm’s intensification to climate science.

Milton isn’t due to make landfall until Wednesday, but the misinformation already circulating online will make it more challenging for early warnings from the government and local experts to be heard and trusted. That job doesn’t get any easier after a storm. To fellow hurricane survivors, McNeill warned, “If you have patchy internet and you’re at 30% battery and worried about your phone running out, you’re often making split-second decisions. That’s where misinformation gets people.”

You’re out of free articles.

Subscribe today to experience Heatmap’s expert analysis 
of climate change, clean energy, and sustainability.
To continue reading
Create a free account or sign in to unlock more free articles.
or
Please enter an email address
By continuing, you agree to the Terms of Service and acknowledge our Privacy Policy
Politics

The Fiscal Contradictions of Trump’s Energy Policy

The administration seems to be pursuing a “some of the above” strategy with little to no internal logic.

Donald Trump.
Heatmap Illustration/Getty Images

The Department of Energy justified terminating hundreds of congressionally-mandated grants issued by the Biden administration for clean energy projects last week (including for a backup battery at a children’s hospital) by arguing that they were bad investments for the American people.

“Following a thorough, individualized financial review, DOE determined that these projects did not adequately advance the nation’s energy needs, were not economically viable, and would not provide a positive return on investment of taxpayer dollars,” the agency’s press release said.

Keep reading...Show less
Spotlight

Wind Farm Trump Killed Derails a Major Transmission Line

The collateral damage from the Lava Ridge wind project might now include a proposed 285-mile transmission line initially approved by federal regulators in the 1990s.

The western United States.
Heatmap Illustration/Library of Congress, Getty Images

The same movement that got Trump to kill the Lava Ridge wind farm Trump killed has appeared to derail a longstanding transmission project that’s supposed to connect sought-after areas for wind energy in Idaho to power-hungry places out West.

The Southwest Intertie Project-North, also known as SWIP-N, is a proposed 285-mile transmission line initially approved by federal regulators in the 1990s. If built, SWIP-N is supposed to feed power from the wind-swept plains of southern Idaho to the Southwest, while shooting electrons – at least some generated from solar power – back up north into Idaho from Nevada, Utah, and Arizona. In California, regulators have identified the line as crucial for getting cleaner wind energy into the state’s grid to meet climate goals.

Keep reading...Show less
Yellow
Hotspots

Solar Threats, Quiet Cancellations, and One Nice Thing

The week’s most important news around renewable project fights.

Solar Threats, Quiet Cancellations, and One Nice Thing
Heatmap Illustration/Getty Images

1. Western Nevada — The Esmeralda 7 solar mega-project may be no more.

  • Last night I broke the news that the Bureau of Land Management quietly updated the permitting website for Esmeralda 7 to reflect project cancelation. BLM did so with no public statement and so far, none of the companies involved — NextEra, Invenergy, ConnectGen, and more — have said anything about it.
  • Esmeralda 7 was all set to receive its record of decision as soon as July, until the Trump administration froze permitting for solar projects on federal lands. The roughly 6.2 gigawatt mega-project had been stalled ever since.
  • It’s unclear if this means all of the components within Esmeralda 7 are done, or if facilities may be allowed to continue through permitting on a project-by-project basis. Judging from the messages I’ve fielded this morning so far, confusion reigns supreme here.

2. Washoe County, Nevada – Elsewhere in Nevada, the Greenlink North transmission line has been delayed by at least another month.

Keep reading...Show less
Yellow