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Plus cheese and eggs, if you want to go all the way.
It was burrito night — I had some tortillas, salsa, guacamole and red onion in my refrigerator, but all our meat was still frozen, and I didn’t have any beans handy. So I did what any climate reporter with an interest in food systems would do and grabbed a pack of meatless “carne asada” I’d picked up out of curiosity and threw it into the mix. The end result was more “huh” than “wow,” but it held its own — with a little help from some hot sauce.
Growing, raising, processing and transporting food is responsible for roughly a quarter of worldwide greenhouse gas emissions, nearly 60% of which comes from meat production, according to one estimation. If you're concerned about your personal carbon impact, eating less meat is probably on your to-do list. But what if you still like a carne asada burrito? Thankfully, there are plenty of companies working on satisfying your cravings, no animals involved.
There are lots of other food system concerns that won’t make it into this guide — things like agricultural livelihoods, water use, and animal well-being. But if you’re curious about how fake meats work, what they taste like, and their emissions impact, here’s what you’ll want to know.
Ben Kelley, owner and proprietor of Kelley Farms Kitchen, a vegan restaurant in Harpers Ferry, WV. Ben and his wife Sondra started Kelley Farms after going vegan themselves more than a decade ago. The cafe offers a mix of housemade and commercially available meat alternatives.
Ismael Montanez, the program manager at University of California Berkeley’s Alt Meat Lab, where he’s focused on food and sustainability broadly. He is co-founder and former CTO of plant-based lamb company Black Sheep Foods and eats both meat and plant-based replacements.
Andrea Cecchin, senior agriculture and carbon researcher at HowGood, a sustainability ratings company. Cecchin told me he and his family limit the amount of meat they eat but are focused on a wider plant based diet.
It’s a multi-trillion dollar question, frankly. While the worldwide food system is far more complex than individual consumer choices, shifts in demand for food products, especially among higher-income individuals, have created changes, such tripling the price of quinoa during a boom in its popularity in mid-2010s. The U.S. and China’s growing middle classes also drove a spike in pork demand, only to have that growth slow and reverse in the past few years over health concerns.
The plant-based meat alternatives currently available at your grocery store may be highly processed, but they’re different from the cultivated or “lab-grown” meat coming from a new batch of food companies that seek to “grow” meat from scratch on the cellular level. In theory, this would create direct replacements for things like steaks or fish without actually requiring us to raise actual animals. Almost all of these products are still in the research and development stage, however, and none are currently commercially available in the U.S.
Let’s not mince words: There is no such thing as carbon-neutral beef. How to reduce cattle’s climate impact is an area of active research, encompassing supplements and dietary changes, breeding programs to create animals that process food more efficiently, and even methane-sucking gas masks. There are also ranchers committed to using specific grazing techniques that encourage extra retention of soil carbon, thereby offsetting emissions from cows, but “the science is not there yet” on the scale of sequestration needed for fully carbon-neutral meat, Cecchin says. “Climate-friendly” or “low-carbon” meat labels have been criticized for a lack of data transparency and only represent a 10% reduction in beef emissions overall.
The process of making plant-based mock meats is basically the reverse of their animal version, Montanez explained. While meat is made by processing animals into specific cuts or parts, plant-based replacements use protein-packed flours and other ingredients to build the “meat” back up.
Almost all fake red meat products will have a smaller greenhouse gas impact than their animal versions, Cecchin explained. Compared to a beef burger, the alternatives “really bring down the carbon footprint — the amount of water we need to use, and the amount of land that we use” per unit of food. But for other products, the savings are less clear. Chicken, for instance, has a much lower footprint, meaning replacements have to compete against a “very efficient industry and a very efficient meat.”
Processing details are rarely public, making it difficult to declare other meat replacements automatic emissions winners. “It’s really company by company, and could even be year by year as processing efficiencies change,” Cecchin said, adding that he hopes more companies will show clear evidence of their total emissions, including being specific about what they are comparing against.
Fake animal products are also not the same nutritionally as actual animal products, in ways that can be positive or negative depending on your specific dietary needs. An allergy to soy or wheat gluten would immediately knock out a good portion of these options, and my carne asada came with a warning to anyone “sensitive” to fungi.
There are generally more carbs, less fat, and more fiber in substitutes compared to meat, but protein levels can vary widely, and sodium levels can be high (e.g. Impossible burgers have just as much fat and more salt than a 80% lean beef burger of the same size, though zero cholesterol). As with any processed or prepared food, a look at the nutritional label is well worth it.
The experts all enjoyed the big-name beef replacements — Cecchin even said he has chosen Impossible and Beyond patties over regular burgers while eating out. If you have a little more time, though, Kelley said to skip the fast food fake burgers and make them yourself. Making good tasting meat replacements isn’t all that different from cooking meat itself: spices, technique and how it integrates into a meal makes all the difference. This is the case whether he’s using Impossible beef on the restaurant griddle or hand-making a black bean and chickpea patty. “Just like a raw piece of chicken,” he said, “it's about how you cook it.”
Everyone I spoke to said most breaded chicken replacements match their animal versions pretty well — Montanez even called them “most consistently tasty” than their actual meat equivalents, which for him was enough to justify the slight additional cost. He said he thinks Impossible’s chicken nuggets are the “most convincing” — although he also cautioned that he doesn’t eat a lot of breaded meat products in the first place.
Morningstar Farms’ Chik Patty has been a go-to at-home lunch in my house for nearly three decades, primarily because of that consistency and ease of preparation. (The “buffalo” flavor is by far the best, in my opinion.) Kelley uses Gardein’s Chick’n on one of their most popular sandwiches at the restaurant — they’re a big fan of the company and product.
Don’t expect a lot of options for raw chicken alternatives, however. Montanez suspects the economics of competing with relatively cheap meat isn’t attractive to companies, especially when prepared breaded versions, both animal and plant-based, are already popular.
“Emulating the flavor of American chicken is relatively easy and shouldn't be seen as a significant achievement,” Montanez said. “What’s truly interesting is creating a versatile analog that can withstand the same cooking conditions as real chicken.”
Kelley’s favorite meat replacement is Beyond’s bratwurst sausage, made with pea protein and avocado oil. He uses it in a variety of meals at his cafe, as well as to grill up at home, sometimes adding it to pasta.
Steak and other meats that include marbled fats have been a particularly tricky nut to crack for fake meat producers because the traditional extrusion process makes it difficult to capture fat alongside protein. Montanez told me Juicy Marbles has developed a process capable of doing both, which it’s used to create filet and loin products.
Montanez’s favorite fake bacon is only available in a vegan deli in Berkeley, California, but generally both he and Kelley haven’t found full bacon strips that really match the experience of eating bacon. “There's no way to hold it after you cook it without it drying out,” Kelley said. Instead, he likes using soy [bacon] crumbles in various dishes, including in his potato salad.
The pepperoni and other fermented charcuterie from Prime Roots is “quite impressive, even from a meat eater’s perspective,” Montanez told me. The company starts its process with koji, a strain of fungus that has been part of Japanese cuisine for hundreds of years, including in the product of soy sauces and sake.
The deli slices Kelley uses in sandwiches like reubens or Italian hoagies are made with seitan or a mix of seitan and soy, from a variety of companies. But the Tofurky brand (not just turkey) is one of their favorites. “We are always testing new recipes of our own and using reliable and ethical companies that we grew up loving,” he said.
Kelley has yet to be convinced by most seafood replacements, he told me. “All the seafood is kind of just the same as the chicken replacements,” he said. Instead, he uses unripe jackfruit – a common meat replacement with a stringy texture – hearts of palm, and spices to replicate crab cakes. Having an exact match isn’t always a priority for Kelley, who’d rather highlight an ingredient that serves as a replacement rather than calling it by its faux name. His lobster roll replacement is made with hearts of palm, but it’s not “vegan lobster” on his menu, it’s a “hearts of palm” roll.
Texture is a “very difficult thing in seafood,” Montanez said. “I haven't seen anything myself where it is 100% convincing,” but he points out companies like Impact Food that are making plant-based sushi without extrusion or fermentation, currently available in some New York and California restaurants.
Montanez also called out vegan cheese as a category that struggles to match its original, citing texture, not flavor, as the sticking point, especially when it needs to work in a multitude of different recipes. “You might see a vegan cheese that’s okay applied in pieces,” he said, “but it's only as good if you put it in pizza oven temperatures.” An exception to the rule for him is Climax Foods’ blue cheese, which almost pulled off a Judgment of Paris-like upset in a food competition this year before being removed from the running.
Montanez identified Quorn as a brand that’s not trying to replicate meat exactly, but tastes good on its own. The British company has a wide range of no-meat products that feel like they could have a home in a Tesco, from a vegan Yorkshire ham to mini sausage rolls to “picnic eggs.”
Approaches to fake meat taste fall on a spectrum. On one end are companies that try to replicate as closely as possible the taste, texture, and smell of some specific meat product — say, a chicken nugget. (Your personal mileage may vary when it comes to replicas of more complicated meat cuts such as steaks or pork chops.) On the other end are brands that offer a functional, hopefully flavorful replacement for meat in a meal but otherwise aren’t trying to fool anyone.
The former approach involves more materials science and chemistry, Montanez told me. For example, Impossible makes a soy version of a key molecule in meat known as heme and combines it with a carefully calibrated proportion of sugars, fats, and water to induce the Maillard reaction, the process that makes meat brown and form a crust. It’s possible to create a similar meaty flavor profile without heme (Impossible has a patent on their version), but they have their own complications.
“It’s those sugars reacting with the proteins and creating these molecules that ultimately result in a meaty aroma or flavor,” Montanez said.
Kelley Farm’s menu is a good example of the wider ingredient possibilities of meat replacements beyond this approach. In addition to Impossible patties, Beyond brats, and Gardein’s Chick’n, the restaurant also serves deli meat replacements made with seitan (basically textured wheat gluten); folded eggs made from mung beans; BBQ pulled pork made from jackfruit, which mimics that stringy texture naturally (I’ve had both Kelley Farms’ barbeque sandwich and commercial jackfruit BBQ versions and would happily eat either again); and a burger patty that’s their own mix of chickpeas and black beans.
It’s also worth noting that there is a more literal approach to eating a plant-based diet that’s already the standard in many other countries — that is, rather than replacing meat products with fake meat products, just eat more plants. If you feel like you’re missing out on protein, beans, lentils, tofu, and certain grains like quinoa, farro or teff, have high amounts.
Highly engineered meat substitutes are often more expensive than the animal products they are replacing, so if you’re struggling with hunger, have specific dietary requirements, anxiety around food, or an eating disorder, concerns about emissions shouldn’t even enter the picture.
For that matter, just reorienting your approach to eating meat saves a lot of carbon on its own. Kelley told me he reaches for meat replacements when he’s craving something specific, while Cecchin prefers meat alternatives when he’s eating out.
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And more of the week’s top conflicts around renewable energy.
1. Queen Anne’s County, Maryland – They really don’t want you to sign a solar lease out in the rural parts of this otherwise very pro-renewables state.
2. Logan County, Ohio – Staff for the Ohio Power Siting Board have recommended it reject Open Road Renewables’ Grange Solar agrivoltaics project.
3. Bandera County, Texas – On a slightly brighter note for solar, it appears that Pine Gate Renewables’ Rio Lago solar project might just be safe from county restrictions.
Here’s what else we’re watching…
In Illinois, Armoracia Solar is struggling to get necessary permits from Madison County.
In Kentucky, the mayor of Lexington is getting into a public spat with East Kentucky Power Cooperative over solar.
In Michigan, Livingston County is now backing the legal challenge to Michigan’s state permitting primacy law.
On the week’s top news around renewable energy policy.
1. IRA funding freeze update – Money is starting to get out the door, finally: the EPA unfroze most of its climate grant funding it had paused after Trump entered office.
2. Scalpel vs. sledgehammer – House Speaker Mike Johnson signaled Republicans in Congress may take a broader approach to repealing the Inflation Reduction Act than previously expected in tax talks.
3. Endangerment in danger – The EPA is reportedly urging the White House to back reversing its 2009 “endangerment” finding on air pollutants and climate change, a linchpin in the agency’s overall CO2 and climate regulatory scheme.
A conversation with Stephanie Loucas, chief development officer for Renewable Properties
This week I got the chance to speak with Stephanie Loucas of Renewable Properties, one of the fantastic subject matter experts who joined me this week for a panel on local renewables conflicts at Intersolar. After revealing herself to me as someone in the development space who clearly cares about community engagement, I asked if I could bring her on the record to chat about her approach to getting buy-in on projects. She’s not someone who often works in utility scale – all her projects are under 10 megawatts – but the conflicts she deals with are the same.
Here’s an edited version of our chat outside the conference as we overlooked the San Diego bay:
I guess to start, what’s the approach you’d like to see the renewables development sector adopt when it comes to community engagement?
I would like to see developers collaborate a little bit more so messaging is similar and we can have more engagement sooner. I don’t think that some of this is some sort of secret sauce. We could be a little bit more together.
Okay, but what’s your approach?
Our approach is early and often, listen empathetically and try to answer the questions clearly and try to build trust.”
If there is no secret sauce, what’s the best way to build trust?
I think the best way to build trust is to listen, to address the issues, to understand what the community is really asking. I think it’s easy for a person to sit behind a computer and write a long letter or email with 25 concerns but actually talking to the person, which is something that I think the younger people in the industry – more junior folks – aren’t as accustomed to talking to people. They’re more used to communicating in written form.
You’re able to suss out what’s actually important by talking to them. They’ll hit their one-to-five most important topics, as opposed to the 25 things they’ll write in their letter.
What does ‘early and often’ look like for you?
Early is… as soon as you talk to the authority with jurisdiction, talk to them about who in the community is actually important. Who should we be talking to? Do you think we’ll have opposition? Do you think we’ll have supporters? And it’s getting the planning department’s perspective. Then you start from there, to build who you’re going to be talking to and when.
Okay. So what’s often then? Do you have to be there every day? Is it about having an office in the community?
I think it depends on the comments you get and what’s going on specifically in the community. Sometimes you have to be in it for a while to really root out what’s going on. It might feel like you’re starting to talk for a year, a certain amount of time before you submit your permit, but you don’t get to the root cause of what’s really bugging people until you’ve had more conversations and they’re trusting you’ll show back up. Answer those questions.
Let’s say you provided a report from a third party consultant addressing “X” and then they bring up “Y.” Then you address “Y” and they bring up another thing. It’s about listening and responding. That’s how you build trust.
So I’m often told I tell too many negative stories of conflict in this newsletter. Do you have any examples in your work where you really feel like you got community buy-in?
To be honest, one of the best is a recent case study. It’s a project coming online in New York where we were in the community for a long time, a lot of public meetings and there was a ton of opposition. Part of the opposition was confusing our project size. There was a huge project – a several hundred megawatt project – going on too. They kept using the same opposition talking points. And we said, we’re not that. We heard the community and talked them through it. We wanted to make sure they were evaluating the project for the appropriate level of impact it was having.
We had opposition and we overcame it in that town. And then really flipping the mayor, having him come around. We did a ribbon cutting ceremony. We made sure we had the right number of local people benefiting from a community solar program – we ended up with a 20% number [of local subscribers].
Does having local use of power – using power from the solar project near their backyard – help with getting buy in?
Absolutely. I think so. The electrons aren’t just in their viewpoint getting on the grid and they’re never knowing where they’re going.