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Goodhart’s Law tells us that “when a measure becomes a target, it ceases to be a good measure.” The disagreements climate diplomats were having last week highlight why.
Last week, climate negotiators sparred in Bonn, Germany, over a New Collective Quantified Goal on climate finance. The NCQG, as it’s labeled, is a new target for how much money governments must mobilize to meet global climate investment needs consistent with goals set down in the United Nations’ landmark 2015 Paris Agreement. Reaching a consensus on the NCQG is the biggest item on negotiators’ plates between Bonn and COP29, the annual United Nations-led conference on climate change, happening this fall in Baku, Azerbaijan. But, true to Goodhart, the global climate targets negotiators are deadlocked over are not good measurements of progress, let alone ones that developed countries measured up to.
In 2009, at COP15 in Copenhagen, developed countries set a goal of mobilizing $100 billion annually for climate investments in developing countries by 2020. In 2015, as part of the Paris Agreement, the world’s climate diplomats agreed to set an updated goal — the NCQG — before 2025. In the interim, developed countries achieved their original goal, although years later than planned and amidst allegations that some of their grants and loans were merely existing sources of development financing dressed up as climate finance. That there is no fixed definition of the term “climate finance” makes the $100 billion target doubly fuzzy: Upon closer inspection, some spending classified as climate finance doesn’t really seem like it should count, while other spending seems to have circled back to donor country governments, consultants, and nonprofits.
Despite these measurement issues, negotiators at Bonn pressed for an ambitious updated target. There was consensus that the NCQG could not be less than $100 billion annually — but that is where agreement ended. While negotiators from developing countries ― particularly those from African and Asian governments ― called for an NCQG as high as $1.4 trillion annually over the next five years, developed country negotiators refused to commit to a figure, choosing instead to argue over which countries should be expected to pay. Held up over this disagreement, Bonn ended without a resolution even on what a range of possible NCQGs could look like.
Whatever its size, this target means nothing without a plan to deliver it. What’s more, the back-and-forth over the size of the bill and who foots it took up so much time last week that two other long-standing debates were neglected: The first over what type of financing the NCQG should prioritize ― a measurement issue ― and the second about the obstacles (or “disenablers,” as negotiators called them) in the way of achieving that level of financing — a target issue.
As to the type of financing, the share of total official development assistance sent from G7 governments and the European Union to African countries is at its lowest in 50 years, making it possible to conclude, as did an EU negotiator at Bonn, that “public resources alone will not suffice” to meet the NCQG. The growing scale of the climate challenge, weighed against this apparent (if arguably self-imposed) inadequate public spending by developed countries, has prompted policymakers to advocate for greater private-sector involvement in meeting global climate finance targets. The United States in particular has placed heavy emphasis on the need to “mobilize private capital.” This agenda has prompted Global North governments and the World Bank to attract private investors to decarbonization projects in developing countries.
Developing country negotiators and civil society advocates, meanwhile, have long criticized the fact that the majority of the climate financing we know about has come in the form of loans and not grants, and that most of the loans ― some of the ones from the public sector and all of the private loans ― are issued on market-rate rather than “concessional” terms. In other words, all this so-called help places an undue burden on the balance sheets of developing countries, especially as global interest rates stay high.
Some negotiators are looking to incorporate these arguments into the NCQG as a measure of the quality of the financing developing countries receive. And this is where the conversation around the obstacles begins.
One can argue that loans of any kind are better than nothing at all; long-term investments require long-term debt financing. But market-rate loans in the Global South carry prohibitively high interest rates, reflecting the greater risks that private investors think they face when investing. The International Energy Agency confirms that “the cost of capital for a typical solar PV plant in 2021 was between two‐ and three‐times higher in emerging and developing economies than in advanced economies and China.” While policymakers, particularly at the World Bank, are developing tools to “derisk” these investments such that they can be profitable at market interest rates, it’s still not clear that private sector creditors will respond with enthusiasm. Under these conditions, many climate-vulnerable communities are liable to be locked out of capital markets.
Debt, after all, is not inherently bad. High debt-to-GDP ratios don’t mean anything in and of themselves — indeed, taking on debt to finance crucial investments can (and should!) be prosperity-enhancing and increase a country’s future borrowing capacity.
But today’s global economic system is structured in such a way that debt places a needlessly heavy burden on developing countries, contributing to a “crowding out of crucial development spending,” per findings of the UN Development Programme. Almost 40% of developing countries are setting aside over 10% of their governments’ total revenues to cover interest payments; 62% of developing countries’ external public debt is owed to private creditors (again, at market rates). And these figures don’t include the debt that individual firms take on to finance, say, energy infrastructure. Even that requires the governments of developing countries and development banks to derisk low-return projects across much of the Global South, a process which can plant “budgetary time bombs” on those governments’ balance sheets. Where decarbonization is concerned, private balance sheets are also public liabilities.
Developing country governments and firms also face interest rate and foreign exchange shocks, as higher U.S. interest rates and the concomitant threat of currency depreciation strain their abilities to service external debts. The perverse effect is to prioritize hoarding dollars earned through exports as potential shock absorbers rather than channel them toward domestic investment goals. Loans become a millstone around a government’s policy goals, rather than a measurement of its ambitions.
These liquidity risks loom over climate-vulnerable countries. Take Egypt, where this summer is expected to be brutally hot enough to force its government to import more grain and more gas ― putting increased pressure on the already-volatile Egyptian pound ― and to seriously threaten labor productivity. Egypt’s latest Nationally Determined Contribution, its national climate plan, states that it needs approximately $35 billion per year between now and 2030 to meet its climate targets. Yet the International Monetary Fund expects Egypt to spend $50 billion a year on interest payments in that same period, all while Egypt’s recent bailout agreement with the IMF commits to “put debt firmly on a downward path.”
This debt-climate nexus or climate risk doom loop, exemplifies why developing country negotiators and civil society advocates have hesitated to embrace loan-based climate finance. Debt today need not “crowd out” debt-financed climate spending tomorrow. But that’s exactly what’s happening.
So where does that leave us? For all diplomats’ focus on the NCQG target, how they measure it does matter. As it stands, $100 million of climate finance in the form of market-rate loans to developing countries might seriously threaten their debt sustainability. But developed countries, the multilateral development banks, and the International Monetary Fund can change the nature of debt finance. They can commit to making debt easier to bear by offering lower interest rates and extending loan terms. They can issue more of this concessional debt, of course, displacing the panoply of private lenders that currently play in sovereign bond markets. They can reform their lending standards such that they no longer penalize borrowers for carrying high debt-to-GDP ratios when huge debt-financed investment is precisely what staving off climate change requires. And they can set up dollar swap lines to provide developing countries with the resources to manage interest rate and currency value shocks.
These strategies, if fleshed out in practical detail, can sidestep fickle private investors, contribute to an investment-friendly reform of the global macroeconomic architecture, and kickstart a virtuous cycle of green development around the world. That’s the target. Can we measure up to it?
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And data centers might be collateral damage.
After derailing gigawatts of renewable power with a permitting freeze, the Trump administration is expanding its war on renewable energy, retaining one of country music’s biggest stars in a PR offensive against utility-scale projects on “prime farmland.”
The administration recently onboarded John Rich – one half of the stadium-packing American musical duo Big & Rich – to be Trump’s “special envoy for American landowners.” Rich entered activism around landowner rights last January when he backed opponents fighting a large Tennessee Valley Authority transmission project routed through his home county of Cheatham, Tennessee. This led to him joining the Trump team, where he’s fashioning himself as a go-to guy and cheerleader for anyone who wants Trump to help stop a solar or wind farm they don’t want built.
Rich’s first fight on behalf of the Trump team? Battling solar projects in upstate New York. Over the weekend, Agriculture Secretary Brooke Rollins, EPA Administrator Lee Zeldin, and the freshly-annointed Rich wrote New York Governor Kathy Hochul grilling her on the state’s definition of “prime farmland” and claiming “the absence of a clear plan” for disposing of solar panels after projects are decommissioned. The letter resulted from Rich’s conversations with a prominent anti-solar Substack author in upstate New York, Alexandra Fasulo, and it references a specific Repsol project under development in Glen, New York, that she is fighting in state court.
“Only 8 weeks ago, I decided to start posting my written content from Facebook and Substack to X. It didn’t take long before John Rich and I connected,” Fasulo wrote in a blog on Monday. “John and I spoke on the phone a few times. We texted and I began to share my research with him. Many meetings later… and the US Department of Agriculture, the Environmental Protection Agency (EPA), and John Rich put their heads together.” In her post Fasulo signaled more is coming. “If you read the letter slowly, you’ll get the gist of what the feds are trying to do here. For legal purposes, I am not going to explain that in writing. Read between the lines,” she said. “This lays the foundation for battling destruction at the hands of solar and wind complexes, battery storage, and so much more. Have a little faith and patience. There is A LOT to come.”
Trump is pivoting to farmland fights because there are few battlegrounds left for the federal government to fire upon. He has totally undermined large-scale renewable energy development in the ocean – I mean, look at offshore wind. He’s wrecked progress in the desert, where large solar farms on federal lands remain trapped in bureaucratic permitting delays. Some facilities are now getting through, like Primergy Power’s Purple Sage Energy Center south of Pahrump, Nevada, which got its permits last month. Yet other large projects are petering out; permitting on at least three large solar proposals – Smith Blythe’s Desert Energy Charger Project and Intersect Power’s Perkins Renewable Energy Project in California and Balanced Rock Power’s Samantha Solar effort in Nevada – has been paused or canceled outright since the start of the year.
The president’s turn to fighting projects on farmland also makes sense from a political standpoint. He’s facing an enormous backlash to a buildout of hyperscale data centers he supported, many of which are sited on acreage suitable for agriculture. Republicans running statewide in must-watch midterms battlegrounds – Texas and Iowa, for example – will have to navigate this rocky terrain where something their president supported is deeply unpopular. By bringing Rich aboard and letting him wail on renewable energy in the public square, it’ll be a signal that the Big Man is still listening to rural MAGA voters wary of industrial development.
In media interviews, Rich has claimed Trump created this new, unpaid special envoy position after the country star turned down an offer to sit on the TVA. “I said [to Trump], ‘if I serve with the TVA I cannot disparage the TVA, and I fully intend on keeping my right to disparage them intact.’” He said, ‘You know what, I respect that. So what do you want to do?’ And I said, ‘Man, give me a position where I’ve got some authority and I can work with the highest agencies in the land to protect landowners. Can you create something like that for me?’”
That’s at least the public story for how the president created the “special envoy” role, which Rich has described in ways that are equal parts citizen-government liaison and culture warrior. It’s now clear from his many posts on X that he’ll be heavily involved in messaging against the construction of new renewable energy facilities, carbon pipelines and, potentially, hyperscale data centers.
“[I’ll] go out, find these egregious situations where landowners are being infringed upon and I can go in, work with USDA, EPA, Secretary of the Interior, HUD, the Energy Department, and then all the way of course [to] the Oval Office – to throw up a defense against American landowners,” Rich told Atkisson. He added that data centers will also be a focus of his in government, and there are “two or three” projects out there where he wanted to intervene.
“The president wants to see the data centers built, but he also wants the farm and ranchland to be preserved. We have to have food security for America. We have to.”
Rich and Fasulo then joined Rollins and other administration officials at a press conference Thursday in Washington, D.C. Fasulo spoke at length against New York solar and wind development. Pressed on how data centers square with farmland protection, Rollins spoke about the anxiety in rural America around hyperscalers.
“That debate is raging right now,” she said. “I think that the importance of private property rights, the importance of preserving American farmland, the importance of ensuring we’re going to have another 250 years of freedom is paramount. Does that mean it is completely incompatible with data centers? I don’t think so and I know President Trump doesn’t think so. But what it does mean is that we have to be extremely intentional. There should be plenty of land in this country where data centers can be built that will not be on prime, important farmland. That’s my take on that.”
When Rich joined the federal government is unclear. The Agriculture Department formally announced Rich joined the administration on June 10, but Rich first disclosed Trump “made an offer for a position” in a subscriber-only post made to X on July 24, 2025. He then provided updates in similarly paywalled statements, revealing the Trump appointment to his subscribers in April. Then in May, he told subscribers that he’d completed federal onboarding. “I’m really looking forward to pushing bad guys off of good guys’ land:) You’ll be seeing the official announcement soon, but I wanted you to know 1st!”
What’s clear, however, is that Rich has other targets too. As Rich was brought into federal service, he began routinely sharing a URL – “usda.gov/lawfare” – and directed aggrieved landowners to report potential misdeeds around land seizure. A review of his back-and-forth communications on social media indicate several potential fights he may wade into. Wind energy projects in Kansas. Solar development in rural Virginia. An aluminum smelter in Oklahoma. Carbon capture proposals in Louisiana.
Prior to formally joining the administration, Rich got involved in a conflict over eminent domain and transmission for data centers in Coweta County, Georgia, which had gone viral on right-wing social media. On May 12, Rich said he “just had a great phone call” with Rep. Brian Jack, the GOP congressman who represents the transmission battleground in question. “I will be speaking more on the matter soon,” he tweeted, declaring the power lines threatened “not only homes, but cattle farms and row crops.” Rich also says he facilitated federal engagement between the USDA and Casey Murph, a rancher in Navajo County, Arizona, who claims the state prematurely ended a land lease he held so Orsted can build a solar project.
It’s also apparent Rich will be the first major Trump administration official to publicly root for more counties to indefinitely ban solar and wind development. “The best way for farm and ranch land to be protected from wind/solar projects is for the county to pass a moratorium on those energy sources, disallowing them to ever be built in the county,” Rich told an X follower on May 16.
No one can predict how harmful it’ll be to have one of country music’s most famous artists turning into a spokesperson against renewable energy. But I doubt even paying Katie Miller to say nice things about solar will be able to overcome newly-empowered activism from a Nashville legend.
And more of the week’s top news around project fights.
1. Kansas City, Missouri – Data centers are so toxic that politicians are using them as boogeymen in totally unrelated policy discussions.
2. Ingham County, Michigan – We have our first major anti-data center candidate in a Democratic congressional primary.
3. Nueces County, Texas - The Longhorn State is on a bull run towards data center hostility.
4. Pulaski County, Arkansas - We have yet another municipal employee losing their job over helping a data center.
5. Marathon County, Wisconsin - Yet again rural residents are poised to lose against state permitting primacy laws benefiting renewable energy.
This week’s conversation is with Grant Gutierrez, head of community impacts at carbon management company Carbon Direct. This week Carbon Direct published a white paper Gutierrez authored on opposition around data centers he’s studied. His research reinforces much of what Heatmap Pro has uncovered, but I was particularly intrigued by a topline finding – that transparency is the most common thread in the 46 data center fights he looked into. Was he seeing what I’ve been seeing? So I asked him to hop onto a Zoom call and let me know his thoughts.
The following conversation was lightly edited for clarity.
If you were to explain the findings in your white paper to someone at a bar… how would you put it?
What I would say is that we were really interested in the kinds of concerns communities were articulating as they were opposing or resisting data center development in the U.S. To answer and explore those questions, we developed our own data center cancellation tracker where we looked for cases where we could find a strong correlation between cancelation or withdrawal status and opposition. Then we did high-level analyses of the demographics surrounding those data centers, using standard best practices from environmental justice methodologies and pulling sociodemographic and environmental burden characters from EPA’s EJScreen tool. We were mostly looking at public records. Press materials. City council meeting minutes. Things you wouldn’t have to dig too hard to find.
The kinds of communities we saw successfully resisting data centers tracked across the demographic middle of the United States – slightly more middle income, slightly more white than a majority of the American community, but mostly what you’d consider the average American community.
What is the intended audience of this paper and what are you hoping to communicate?
I think it’s important for data center developers and the capital behind them is that they need to move their engagement to early stage, responsible design. A second audience is regulators, city councils, and local zoning commissions about how to engage with developers and advocate for the right disclosure requirements from industry.
The key topline message is that developers who treat community engagement as a permitting formality instead of a critical early stage input are burdening communities, breaking trust. This is resulting in reputational risk for developers, stranded assets, losing capital – and the loss of future opportunities as developers want to build 21st century infrastructure.
Walk me through what you saw evaluating these projects. What’s the development pattern that leads to such opposition?
We saw five key themes. Some of them you might expect – concerns around natural resources, water impacts, electricity rates, land. The rural character came up quite consistently. And then there was a lack of transparency through the use of NDAs.
The NDA example I was surprised to see was the most consistent in all of our case studies. Communities are largely concerned with the process that unfolds as much as the impacts. That’s a very important signal that transcends political lines. Communities want to be heard, involved in the process. They want large infrastructural development with impacts to listen to their concerns. When those decisions are made behind NDAs or with no transparency or equitable engagement, communities quickly mobilize and organize at a hyperlocal level and are successful in opposing these data centers.
I know there are a number of companies out there – without naming names – that are putting responsible development principles forward. The ones we advocate for across our business, whether we’re working in carbon removal or other things. I see companies leading and saying, if we’re involved in this infrastructure, we are not going to sign an NDA. Those who are pushing forward renewable energy commitments, community benefit agreements, and local public-private partnerships are leading with transparency and equity in their engagements.
How any of this carries in the broader industry is yet to be seen.
In your report you point to various ways opposition can crop up to a project. One of those ways was due to the presence of co-located gas – you note that gas power at a data center engendered environmental opponents, which then strengthened those fighting a data center. Can you elaborate on whether you think a new gas power presence is making it harder to get a data center built?
The case you’re pointing to, that’s the Ballico case where on top of the data center there was a 3,500 megawatt co-located gas plant. That quickly led to major community concerns and a partnership with the Southern Environmental Law Center, which became the legal anchor for thinking through the opposition here and commissioned the technical evidence, and provided the legal [support] there.
You see a broad coalition coalesce around not only the data center concern but the climate concerns that arise. I wouldn’t be surprised if we saw a repeated concern around the expansion of fossil energy and combustion sources going hand in hand with community opposition and organizing on data centers. But that remains to be seen.
What in your research have you seen when you compare opposition to data centers and campaigns against, let’s say, fossil fuels? Or mining? Or renewables?
What I think about with data centers is they’re the highways of the 21st century. As we know through the highway projects in the U.S., there were major disproportionate impacts on communities of color. I think there’s potential for data centers if they follow that playbook to have that same impact.
When it comes to comparing these, that’s something I have not done yet. But I think there’s a few things happening. I think the scale and scope of the buildout is taking the American public by surprise. Articulation around impacts to natural resources and electricity prices in a heightened political climate and a difficult economy. It’s also the existential problem AI introduces, which is the role AI plays in society. This is unique compared to other kinds of extraction, which feed technologies already at play.
How do you feel about the fact that so many of us in energy, environment and climate are now talking about data centers all the time?
Never in my career, working in carbon removal and nature based solutions, I never thought data centers would be a major focus in my career as an environmental justice advocate and social scientist.
Data centers are probably emerging to be one of the biggest environmental justice problems of our time so while it’s not something I planned to work on, I am emboldened to see the response from the nonprofit community and others trying to wrap their heads around this. What is the right kind of information? What does the public need to know? How do we advocate for our communities and build the world we would like to build?
While data centers are moving fast, I’m encouraged to see communities organizing and advocating for their own needs as well. Over the next few years, the story will tell itself.
Last question – what was the last song you listened to?
DtMF by Bad Bunny.