Sign In or Create an Account.

By continuing, you agree to the Terms of Service and acknowledge our Privacy Policy

Politics

Heatmap Poll: Only 44% of Americans Would Welcome a Data Center Nearby

They are even less popular than clean energy projects, an exclusive Heatmap Pro survey found.

A data center and a house.
Heatmap Illustration/Getty Images

Renewables projects aren’t always popular. Heatmap regularly reports on local opposition to solar panels on farmland, wind turbines in the ocean, and grid-scale batteries just about anywhere. But data centers may be even less popular, according to a national poll conducted by our energy intelligence platform Heatmap Pro.

The poll of 3,741 American voters asked, “Would you support or oppose a data center being built near where you live?” and found that 44% of respondents would support or strongly support a data center being built near them while 42% would oppose or strongly oppose it. That’s a net support of only +2%.

Heatmap poll of datacenters

Nearly all energy projects, renewable or not, fared better with the public. When a similar question was asked about natural gas, net support was 34%; for a wind farm it was 19%; for solar it was 34%; for batteries, it was 11%; for geothermal, net support was 36%; for carbon removal, it was 23%; for nuclear power, it was 10%.

It’s worth stepping back and thinking of how remarkable this is. The American public, according to Heatmap’s polling, is more skeptical of data centers which, once built, are essentially warehouses than they are of gas-fired power plants which emit, besides the greenhouse gases, nitrogen oxide and sulfur dioxide.

They oppose data centers more than they do wind farms with their towering turbines and mechanical hums; more than they do battery storage facilities which can erupt into super-hot fires; or even nuclear power plants, long the go-to reference for “scary energy facility.”

Project types question, Heatmap Pro poll

This suggests that political polarization around energy, where Democrats oppose fossil fuels and Republicans oppose renewables, is less potent when it comes to decisions on the ground, although there is a political gradient.

Net support among Democrats was -8%, while among Republicans it was +14%, with independents at -5%. Natural gas projects, by contrast, had positive net support among all groups, while solar projects had overwhelming net support among Democrats (+72%), strong support among independents (+42%), and mild opposition from Republicans at -3%.

The two pieces of energy infrastructure with less net support that data centers are transmission — captured in the survey by the descriptive phrase “large-scale power line” — at net 1% and coal power — by far the most polluting power infrastructure deployed at scale in the United States — at -18%.

Heatmap asked further questions about how Americans understand the benefits and drawbacks of data centers in their communities.

The most convincing was that “data centers create high-paying construction and operations jobs,” which 63% of respondents found very or somewhat convincing — a net convincing of +26%. Just below that was “Data centers can increase local tax revenue that supports schools, emergency services, and infrastructure,” with a net convincing of +24%.

Why Americans might welcome data centers: polling results

Respondents were far more skeptical of reasons to support data centers that were less tangible or more global. “Many data centers are powered by renewable energy,” was +10% net convincing, while “Data centers are necessary for America to win the AI race against China,” was only +4%. (That question also featured the biggest partisan split. While 61% of Republicans found “the AI race against China” argument convincing, only 45% of Democrats and 40% of independents did.) But when asked about the most convincing reasons to oppose data centers, the idea that they “might require wind or solar farms to be constructed nearby” was only +6% net convincing, while the argument that they could lead to a natural gas power plant being built nearby was +22% net convincing.

Again, tangible, local effects were the most compelling to respondents, as was suggested by the data on specific projects.

The argument that data centers consume too much water was +34% net convincing; while “data centers consume large amounts of electricity, which may increase utility bills,” was +46% net convincing.

Why Americans reject data centers: polling results

These results are consistent with some of the anti-data-center activism that has popped up in opposition to proposed projects. The city council of Tucson, Arizona, rejected an Amazon project in part due to concerns about effects on drinking water. A $2 billion data center project in Indiana was rejected this week after a public meeting where residents “raised issues around energy usage, environmental impact, and public health,” Data Center Dynamics reported.

Earlier this year, another Indiana data center project was rejected after “residents cited a number of concerns, including noise, power and water consumption and the impact on property values,” Lakeshore Public Media reported.

These concerns should be familiar to anyone who follows the fight around renewable siting. All of these concerns — construction impacts, sightliness and property values, taking up agricultural land — are commonly brought up when local communities oppose a solar or wind farm.

The Heatmap Pro poll of 3,741 American registered voters was conducted by Embold Research via text-to-web responses from August 22 to 29, 2025. The survey included interviews with Americans in all 50 states and Washington, D.C. The margin of sampling error is plus or minus 1.7 percentage points.

Green

You’re out of free articles.

Subscribe today to experience Heatmap’s expert analysis 
of climate change, clean energy, and sustainability.
To continue reading
Create a free account or sign in to unlock more free articles.
or
Please enter an email address
By continuing, you agree to the Terms of Service and acknowledge our Privacy Policy
Climate

10 Years After Paris, China Is Shaping Our Climate Future

The seminal global climate agreement changed the world, just not in the way we thought it would.

Xi Jinping and climate delegates.
Heatmap Illustration/Getty Images, Library of Congress

Ten years ago today, the world’s countries adopted the Paris Agreement, the first global treaty to combat climate change. For the first time ever, and after decades of failure, the world’s countries agreed to a single international climate treaty — one that applied to developed and developing countries alike.

Since then, international climate diplomacy has played out on what is, more or less, the Paris Agreement’s calendar. The quasi-quinquennial rhythm of countries setting goals, reviewing them, and then making new ones has held since 2015. A global pandemic has killed millions of people; Russia has invaded Ukraine; coups and revolutions have begun and ended — and the United States has joined and left and rejoined the treaty, then left again — yet its basic framework has remained.

Keep reading...Show less
Electric Vehicles

How Rivian Is Trying to Beat Tesla to the First AI Car

The electric vehicle-maker’s newly unveiled, lidar-equipped, autonomy-enabled R2 is scheduled to hit the road next year.

A Rivian R2.
Heatmap Illustration/Rivian, Getty Images

When Rivian revealed the R2 back in the spring of 2024, the compelling part of the electric SUV was price. The vehicle looked almost exactly like the huge R1S that helped launch the brand, but scaled down to a true two-row, five-seat ride that would start at $45,000. That’s not exactly cheap, but it would create a Rivian for lots of drivers who admired the company’s sleek adventure EV but couldn’t afford to spend nearly a hundred grand on a vehicle.

But at the company’s “Autonomy and AI Day,” held on Thursday at Rivian’s Palo Alto office in the heart of Silicon Valley, company leaders raised the expectations for their next vehicle. R2 wouldn’t just be the more affordable Rivian — it would be the AI-defined car that vaults them into the race to develop truly self-driving cars.

Keep reading...Show less
Green
Sparks

AI’s Stumbles Are Tripping Up Energy Stocks

The market is reeling from a trio of worrisome data center announcements.

Natural gas.
Heatmap Illustration/Getty Images

The AI industry coughed and the power industry is getting a cold.

The S&P 500 hit a record high on Thursday afternoon, but in the cold light of Friday, several artificial intelligence-related companies are feeling a chill. A trio of stories in the data center and semiconductor industry revealed dented market optimism, driving the tech-heavy NASDAQ 100 down almost 2% in Friday afternoon trading, and several energy-related stocks are down even more.

Keep reading...Show less