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Agriculture startups are suddenly some of the hottest bets in climate tech, according to the results of our Insiders Survey.

Innovations in agriculture can seem like the neglected stepchild of the climate tech world. While food and agriculture account for about a quarter of global emissions, there’s not a lot of investment in the space — or splashy breakthroughs to make the industry seem that investible in the first place. In transportation and energy, “there is a Tesla, there is an EnPhase,” Cooper Rinzler, a partner at Breakthrough Energy Ventures, told me. “Whereas in ag tech, tell me when the last IPO that was exciting was?”
That may be changing, however. Multiple participants in Heatmap’s Insiders Survey cited ag tech companies Pivot Bio and Nitricity — both of which are pursuing alternate approaches to conventional ammonia-based fertilizers — as among the most exciting climate tech companies working today.
Studies estimate that fertilizer production and use alone account for roughly 5% of global emissions. That includes emissions from the energy-intensive Haber–Bosch process, which synthesizes ammonia by combining nitrogen from the air with hydrogen at extremely high temperatures, as well as nitrous oxide released from the soil after fertilizer is applied. N2O is about 265 times more potent than carbon dioxide over a 100-year timeframe and accounts for roughly 70% of fertilizer-related emissions, as soil microbes convert excess nitrogen that crops can’t immediately absorb into nitrous oxide.
“If we don’t solve nitrous oxide, it on its own is enough of a radiative force that we can’t meet all of our goals,” Rinzler said, referring to global climate targets at large.
Enter what some consider one of the most promising agricultural innovations, perhaps since the invention of the Haber–Bosch process itself over a century ago — Pivot Bio. This startup, founded 15 years ago, engineers soil microbes to convert about 400 times more atmospheric nitrogen into ammonia than non-engineered microbe strains naturally would. “They are mini Haber–Bosch facilities, for all intents and purposes,” Pivot Bio’s CEO Chris Abbott told me, referring to the engineered microbes themselves.
The startup has now raised over $600 million in total funding and is valued at over $2 billion. And after toiling in the ag tech trenches for a decade and a half, this will be the first full year the company’s biological fertilizers — which are applied to either the soil or seed itself — will undercut the price of traditional fertilizers.
“Farmers pay 20% to 25% less for nitrogen from our product than they do for synthetic nitrogen,” Abbott told me. “Prices [for traditional fertilizers] are going up again this spring, like they did last year. So that gap is actually widening, not shrinking.”
Peer reviewed studies also show that Pivot’s treatments boost yields for corn — its flagship crop — while preliminary data indicates that the same is true forcotton, which Pivot expanded into last year. The company also makes fertilizers for wheat, sorghum, and other small grains.
Pivot is now selling these products in stores where farmers already pick up seeds and crop treatments, rather than solely through its independent network of sales representatives, making the microbes more likely to become the default option for growers. But they won’t completely replace traditional fertilizer anytime soon, as Pivot’s treatments can still meet only about 20% to 25% of a large-scale crop’s nitrogen demand, especially during the early stages of plant growth, though it’s developing products that could push that number to 50% or higher, Abbott told me.
All this could have an astronomical environmental impact if deployed successfully at scale. “From a water perspective, we use about 1/1000th the water to produce the same amount of nitrogen,” Abbott said. From an emissions perspective, replacing a ton of synthetic nitrogen fertilizer with Pivot Bio’s product prevents the equivalent of around 11 tons of carbon dioxide from entering the atmosphere. Given the quantity of Pivot’s fertilizer that has been deployed since 2022, Abbott estimates that scales to approximately 1.5 million tons of cumulative avoided CO2 equivalent.
“It’s one of the very few cases that I’ve ever come across in climate tech where you have this giant existing commodity market that’s worth more than $100 billion and you’ve found a solution that offers a cheaper product that is also higher value,” Rinzler told me. BEV led the company’s Series B round back in 2018, and has participated in its two subsequent rounds as well.
Meanwhile, Nitricity — a startup spun out of Stanford University in 2018 — is also aiming to circumvent the Haber–Bosch process and replace ammonia-based and organic animal-based fertilizers such as manure with a plant-based mixture made from air, water, almond shells, and renewable energy. The company said that its proprietary process converts nitrogen and other essential nutrients derived from combusted almond shells into nitrate — the form of nitrogen that plants can absorb. It then “brews” that into an organic liquid fertilizer that Nitricity’s CEO, Nico Pinkowski, describes as looking like a “rich rooibos tea,” capable of being applied to crops through standard irrigation systems.
For confidentiality reasons, the company was unable to provide more precise technical details regarding how it sources and converts sufficient nitrogen into a usable form via only air, water, and almond shells, given that shells don’t contain much nitrogen, and turning atmospheric nitrogen into a plant-ready form typically involves the dreaded Haber–Bosch process.
But investors have bought in, and the company is currently in the midst of construction on its first commercial-scale fertilizer factory in Central California, which is expected to begin production this year. Funding for the first-of-a-kind plant came from Trellis Climate and Elemental Impact, both of which direct philanthropic capital toward early-stage, capital-intensive climate projects. The facility will operate on 100% renewable power through a utility-run program that allows customers to opt into renewable-only electricity by purchasing renewable energy certificates,
Pinkowski told me the new plant will represent a 100‑fold increase in Nitricity’s production capacity, which currently sits at 80 tons per year from its pilot plant. “In comparison to premium conventional fertilizers, we see about a 10x reduction in emissions,” Pinkowski told me, factoring in greenhouse gases from both production and on-field use. “In comparison to the most standard organic fertilizers, we see about a 5x reduction in emissions.”
The company says trial data indicates that its fertilizer allows for more efficient nitrogen uptake, thus lowering nitrous oxide emissions and allowing farmers to cut costs by simply applying less product. According to Pinkowski, Nitricity’s current prices are at parity or slightly lower than most liquid organic fertilizers on the market. And that has farmers really excited — the new plant’s entire output is already sold through 2028.
“Being able to mitigate emissions certainly helps, but it’s not what closes the deal,” he told me. “It’s kind of like the icing on the cake.”
Initially, the startup is targeting the premium organic and sustainable agriculture market, setting it apart from Pivot Bio’s focus on large commodity staple crops. “You saw with the electrification of vehicles, there was a high value beachhead product, which was a sports car,” Pinkowski told me. “In the ag space, that opportunity is organics.”
But while big-name backers have lined up behind Pivot and Nitricity, the broader ag tech sector hasn’t been as fortunate in its friends, with funding and successful scale-up slowing for many companies working in areas such as automation, indoor farming, agricultural methane mitigation, and lab-grown meat.
Everyone’s got their theories for why this could be, with Lara Pierpoint of Trellis telling me that part of the issue is “the way the federal government is structured around this work.” The Department of Agriculture allocates relatively few resources to technological innovation compared to the Department of Energy, which in turn does little to support agricultural work outside of its energy-specific mandate. That ends up meaning that, as Pierpoint put it, ”this set of activities sort of falls through the cracks” of the government funding options, leaving agricultural communities and companies alike struggling to find federal programs and grant opportunities.
“There’s also a mismatch between farmers and the culture of farming and agriculture in the United States, and just even geographically where the innovation ecosystems are,” Emily Lewis O’Brien, a principal at Trellis who led the team’s investment in Nitricity, told me of the social and regional divides between entrepreneurs, tech investors and rural growers. “Bridging that gap has been a little bit tricky.”
Still, investors remain optimistic that one big win will help kick the money machines into motion, and with Pivot Bio and Nitricity, there are finally some real contenders poised to transform the sector. “We’re going to wake up one day and someone’s going to go, holy shit, that was fast,” Abbott told me. “And it’s like, well you should have been here for the decade of hard work before. It’s always fast at the end.”
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Plus more of the week’s top fights in data centers and clean energy.
1. Osage County, Kansas – A wind project years in the making is dead — finally.
2. Franklin County, Missouri – Hundreds of Franklin County residents showed up to a public meeting this week to hear about a $16 billion data center proposed in Pacific, Missouri, only for the city’s planning commission to announce that the issue had been tabled because the developer still hadn’t finalized its funding agreement.
3. Hood County, Texas – Officials in this Texas County voted for the second time this month to reject a moratorium on data centers, citing the risk of litigation.
4. Nantucket County, Massachusetts – On the bright side, one of the nation’s most beleaguered wind projects appears ready to be completed any day now.
Talking with Climate Power senior advisor Jesse Lee.
For this week's Q&A I hopped on the phone with Jesse Lee, a senior advisor at the strategic communications organization Climate Power. Last week, his team released new polling showing that while voters oppose the construction of data centers powered by fossil fuels by a 16-point margin, that flips to a 25-point margin of support when the hypothetical data centers are powered by renewable energy sources instead.
I was eager to speak with Lee because of Heatmap’s own polling on this issue, as well as President Trump’s State of the Union this week, in which he pitched Americans on his negotiations with tech companies to provide their own power for data centers. Our conversation has been lightly edited for length and clarity.
What does your research and polling show when it comes to the tension between data centers, renewable energy development, and affordability?
The huge spike in utility bills under Trump has shaken up how people perceive clean energy and data centers. But it’s gone in two separate directions. They see data centers as a cause of high utility prices, one that’s either already taken effect or is coming to town when a new data center is being built. At the same time, we’ve seen rising support for clean energy.
As we’ve seen in our own polling, nobody is coming out looking golden with the public amidst these utility bill hikes — not Republicans, not Democrats, and certainly not oil and gas executives or data center developers. But clean energy comes out positive; it’s viewed as part of the solution here. And we’ve seen that even in recent MAGA polls — Kellyanne Conway had one; Fabrizio, Lee & Associates had one; and both showed positive support for large-scale solar even among Republicans and MAGA voters. And it’s way high once it’s established that they’d be built here in America.
A year or two ago, if you went to a town hall about a new potential solar project along the highway, it was fertile ground for astroturf folks to come in and spread flies around. There wasn’t much on the other side — maybe there was some talk about local jobs, but unemployment was really low, so it didn’t feel super salient. Now there’s an energy affordability crisis; utility bills had been stable for 20 years, but suddenly they’re not. And I think if you go to the town hall and there’s one person spewing political talking points that they've been fed, and then there’s somebody who says, “Hey, man, my utility bills are out of control, and we have to do something about it,” that’s the person who’s going to win out.
The polling you’ve released shows that 52% of people oppose data center construction altogether, but that there’s more limited local awareness: Only 45% have heard about data center construction in their own communities. What’s happening here?
There’s been a fair amount of coverage of [data center construction] in the press, but it’s definitely been playing catch-up with the electric energy the story has on social media. I think many in the press are not even aware of the fiasco in Memphis over Elon Musk’s natural gas plant. But people have seen the visuals. I mean, imagine a little farmhouse that somebody bought, and there’s a giant, 5-mile-long building full of computers next to it. It’s got an almost dystopian feel to it. And then you hear that the building is using more electricity than New York City. This is very intimidating
The big takeaway of the poll for me is that coal and natural gas are an anchor on any data center project, and reinforce the worst fears about it. What you see is that when you attach clean energy [to a data center project], it actually brings them above the majority of support. It’s not just paranoia: We are seeing the effects on utility rates and on air pollution — there was a big study just two days ago on the effects of air pollution from data centers. This is something that people in rural, urban, or suburban communities are hearing about.
Do you see a difference in your polling between natural gas-powered and coal-powered data centers? In our own research, coal is incredibly unpopular, but voters seem more positive about natural gas. I wonder if that narrows the gap.
I think if you polled them individually, you would see some distinction there. But again, things like the Elon Musk fiasco in Memphis have circulated, and people are aware of the sheer volume of power being demanded. Coal is about the dirtiest possible way you can do it. But if it’s natural gas, and it’s next door all the time just to power these computers — that’s not going to be welcome to people.
I'm sure if you disentangle it, you’d see some distinction, but I also think it might not be that much. I’ll put it this way: If you look at the default opposition to data centers coming to town, it’s not actually that different from just the coal and gas numbers. Coal and gas reinforce the default opposition. The big difference is when you have clean energy — that bumps it up a lot. But if you say, “It’s a data center, but what if it were powered by natural gas?” I don’t think that would get anybody excited or change their opinion in a positive way.
Transparency with local communities is key when it comes to questions of renewable buildout, affordability, and powering data centers. What is the message you want to leave people with about Climate Power’s research in this area?
Contrary to this dystopian vision of power, people do have control over their own destinies here. If people speak out and demand that data centers be powered by clean energy, they can get those data centers to commit to it. In the end, there’s going to be a squeeze, and something is going to have to give in terms of Trump having his foot on the back of clean energy — I think something will give.
Demand transparency in terms of what kind of pollution to expect. Demand transparency in terms of what kind of power there’s going to be, and if it’s not going to be clean energy, people are understandably going to oppose it and make their voices heard.
This week is light on the funding, heavy on the deals.
This week’s Funding Friday is light on the funding but heavy on the deals. In the past few days, electric carmaker Rivian and virtual power plant platform EnergyHub teamed up to integrate EV charging into EnergyHub’s distributed energy management platform; the power company AES signed 20-year power purchase agreements with Google to bring a Texas data center online; and microgrid company Scale acquired Reload, a startup that helps get data centers — and the energy infrastructure they require — up and running as quickly as possible. Even with venture funding taking a backseat this week, there’s never a dull moment.
Ahead of the Rivian R2’s launch later this year, the EV-maker has partnered with EnergyHub, a company that aggregates distributed energy resources into virtual power plants, to give drivers the opportunity to participate in utility-managed charging programs. These programs coordinate the timing and rate of EV charging to match local grid conditions, enabling drivers to charge when prices are low and clean energy is abundant while avoiding periods of peak demand that would stress the distribution grid.
As Seth Frader-Thompson, EnergyHub’s president, said in a statement, “Every new EV on the road is a win for drivers and the environment, and by managing charging effectively, we ensure this growth remains a benefit for the grid as well.”
The partnership will fold Rivian into EnergyHub’s VPP ecosystem, giving the more than 150 utilities on its platform the ability to control when and how participating Rivian drivers charge. This managed approach helps alleviate grid stress, thus deferring the need for costly upgrades to grid infrastructure such as substations or transformers. Extending the lifespan of existing grid assets means lower electricity costs for ratepayers and more capacity to interconnect new large loads — such as data centers.
Google seems to be leaning hard into the “bring-your-own-power” model of data center development as it looks to gain an edge in the AI race.
The latest evidence came on Tuesday, when the power company and utility operator AES announced a partnership with the hyperscaler to provide on-site power for a new data center in Texas. signing 20-year power purchase agreements. AES will develop, own, and operate the generation assets, as well as all necessary electricity infrastructure, having already secured the land and interconnection agreements to bring this new power online. The data center is set to begin operations in 2027.
As of yet, neither company has disclosed the exact type of energy infrastructure that AES will be building, although Amanda Peterson Corio, Google’s head of data center energy, said in a press release that it will be “clean.”
“In partnership with AES, we are bringing new clean generation online directly alongside the data center to minimize local grid impact and protect energy affordability,” she said.
This announcement came the same day the hyperscaler touted a separate agreement with the utility Xcel Energy to power another data center in Minnesota with 1.6 gigawatts of solar and wind generation and 300 megawatts of long-duration energy storage from the iron-air battery startup Form Energy.
The microgrid developer Scale has acquired Reload, a “powered land” startup founded in 2024, for an undisclosed sum. What is “powered land”? Essentially, it’s land that Reload has secured and prepared for large data centers customers, obtaining permits and planning for onsite energy infrastructure such that sites can be energized immediately. This approach helps developers circumvent the years-long utility interconnection queue and builds on Scale’s growing focus on off-grid data center projects, as the company aims to deliver gigawatts of power for hyperscalers in the coming years powered by a diverse mix of sources, from solar and battery storage to natural gas and fuel cells.
Early last year, the Swedish infrastructure investor EQT acquired Scale. The goal, EQT said, was to enable the company “to own and operate billions of dollars in distributed generation assets.” At the time of the acquisition, Scale had 2.5 gigawatts of projects in its pipeline. In its latest press release the company announced it has secured a multi-hundred-megawatt contract with a leading hyperscaler, though it did not name names.
As Jan Vesely, a partner at EQT said in a statement, “By bringing together Reload’s campus development capabilities, Scale’s proven islanded power operating platform, and EQT’s deep expertise across energy, digital infrastructure and technology, we are supporting a more integrated approach to delivering power for next-generation digital infrastructure today.”
Not to say there’s been no funding news to speak of!
As my colleague Alexander C. Kaufman reported in an exclusive on Thursday, fusion company Shine Technologies raised $240 million in a Series E round, the majority of which came from biotech billionaire Patrick Soon-Shiong. Unlike most of its peers, Shine isn’t gunning to build electricity-generating reactors anytime soon. Instead, its initial focus is producing valuable medical isotopes — currently made at high cost via fission — which it can sell to customers such as hospitals, healthcare organizations, or biopharmaceutical companies. The next step, Shine says, is to scale into recycling radioactive waste from spent fission fuel.
“The basic premise of our business is fusion is expensive today, so we’re starting by selling it to the highest-paying customers first,” the company’s CEO, Greg Piefer told Kaufman, calling electricity customers the “lowest-paying customer of significance for fusion today.”