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On the fall of a storied automative event.
I had high hopes for this year’s Detroit Auto Show. Open to the media last week and running through Sunday, the Big Three automakers’ premier event came hot on the heels of big announcements from GM, Ford, and Stellantis on their plans for bringing electric car chargers to the masses. With a new late summer slot in a renewed downtown Detroit, what better time could there be to showcase the exciting new models that could usher in our electric future?
But I was wrong. This year’s Detroit Auto Show was concerningly underwhelming. The Big Three only revealed four new models, down from the six it had said it planned to show off and about half of what it debuted last year. Three of the four models weren’t even really new. They were just revised versions of existing gas-powered models on sale: the Jeep Gladiator, Cadillac CT5, and the Ford F-150. The only all new model was the GMC Acadia, a gas powered mid-sized crossover.
It was a missed opportunity. Auto shows are important not because they serve journalists but because they serve the public. They’re one-stop shops where ordinary people, no matter how car-inclined, can get information on the entire automotive industry and interact with direct representatives of the automaker, not dealers. Regular citizens can ask questions and try vehicles without pretense.
Yet the Detroit Auto Show was desolate. An industry colleague described its central Huntington Place as an “empty bingo hall.” It was a far cry from, say, 2007 when the hall had nearly 50 new model debuts and concepts.
This isn’t (just) sour grapes. Examine this year’s auto show with a wide-angle lens and it becomes clear the Big Three are stunningly half-hearted about electrification.
Now, to be clear, there was some EV presence at the show — it was just minor. Attendees perusing the Detroit AutoMobili-D area of small vendors and startups could encounter plenty of noble ideas about batteries, charging, and automotive technology. They could also ride in aspirational cars like the Tesla Model S Plaid or GMC Hummer EV. But riding shotgun in a $100,000 EV rocketing to 60 MPH in less than three seconds is like being driven to school in a Ferrari. Cool experience, but how relevant is it to your life? In an ideal world, the Big Three would show off a fleet of reasonably priced EVs — or at least new concepts that suggest the electric future is just around the corner for everyone.
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But, they didn’t. Stellantis had the RAM 1500 REV EV pickup tucked away in a corner of its display. It showed off the Chrysler Airflow EV concept, but that model was canceled a few months ago. Ford had examples of the Mach-E and F-150 Lightning, but aside from a couple of special editions, there were no substantial changes to either model. The Chevrolet Equinox and Blazer EV were there, but they were unveiled a year ago and there was no news about either model. Instead, the two examples on the showroom floor were non-working preproduction models quarantined on top of plexiglass turntables not meant to be looked at too closely by the general public. If you were a consumer in search of a reasonably priced, compelling EV model, it’s clear that Detroit didn’t have much to offer.
That’s a striking contrast to what’s happening overseas. This month, both China’s Chengdu Motor Show and Germany’s IAA in Munich featured model debuts and concepts that previewed a more egalitarian EV future. Both shows had EVs across many price points, not just super expensive luxury cars and big trucks that cost well into the six-figure range. IAA had keynote speakers from big companies like Continental and LG that outlined their roles and promised innovation in the EV future.
Detroit had none of that.
This might be partly explained by auto shows’ increasing irrelevance. Even before the COVID pandemic, auto show attendance had been in decline as individual automakers preferred to atomize, opting for their own big, highly curated press events full of hand-picked journalists and influencers. For example, last year’s Paris Auto Show only had a handful of similarly irrelevant debuts. One of the biggest unveilings — that of Mercedes-Benz’s fully electric EQE SUV — wasn’t even affiliated with the show; it happened at the prestigious Musée Rodin, the night before the event’s official press days.
But here’s the thing: When the traditional automakers skipped Paris, someone else jumped in: Chinese automakers like BYD, Great Wall Motors, Leapmotor, and more. They stunned the Parisians, much to the chagrin of the Western automakers. These automakers came with fully realized EV model lines that felt impressive and undercut their European competitors.
The Detroit Big Three should count their stars that tariffs and an increasingly precarious geopolitical situation make Chinese vehicles unpalatable in the United States. Ordinary people are increasingly becoming EV curious, and they’re hungry for models beyond an oversized pickup truck or a hyper-expensive luxury sedan. The lack of new EV model debuts or even concepts tells the public that Detroit’s Big Three don’t have much to say about electrification for anyone that isn’t wealthy.
The Detroit Auto Show should be the crown jewel of the American auto industry. It should be a place where the Detroit area automotive giants can show off their latest tech, flashiest concepts, and newest models amid an ever-competitive automotive market. It should be where automakers vie for the public’s attention via innovation and technology. Instead, it was a boring show where executives tried to shake the impending threat of a labor strike. Where were our reasonably priced electric cars?
GM, Ford, and Stellantis claim that managing labor costs is imperative to investing in EVs. But given the lack of progress at the Detroit Auto Show, it seems like something else is going on.
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Breakthrough Energy is winding down its policy and advocacy office, depriving the Inflation Reduction Act of a powerful defender.
This is part of a Heatmap series on the “green freeze” under Trump.
A major chapter in climate giving has ended.
Breakthrough Energy, the climate philanthropy organization founded by Bill Gates, is closing its policy and advocacy office and has laid off much of its staff in Washington, D.C., Heatmap News has learned.
The layoffs will effectively gut an organization central to the effort to enact the package of clean energy tax cuts passed during the Biden administration. They will also silence one of the few environmental nonprofits that supported nuclear energy, direct air capture, and other new zero-carbon energy innovations.
More than three dozen employees across the United States and Europe are affected by the layoffs, including the office’s senior leadership.
The layoffs, first reported by The New York Times, come amid a wider billionaire pullback from donating to climate causes. The president and CEO of the Bezos Earth Fund departed last month, and the fund has yet to name a permanent replacement. Gates had already significantly diminished his climate giving earlier this year, slashing Breakthrough Energy’s grantmaking budget last month.
Gates’s investments in clean energy companies do not seem affected by the cutback. Breakthrough Energy’s venture capital and investment arm, its fellows program, and its efforts to catalyze new green products remain intact.
“Gates and Breakthrough Energy remain committed to advancing the clean energy innovations needed to address climate change,” a Breakthrough Energy spokesperson told me in a statement. “Our work is focused on accelerating the transition to a cleaner, more prosperous world.”
The closure of Breakthrough’s policy arm — and the presumed end of its grant-making operation — will alter the world of climate nonprofits. Breakthrough Energy was unusual among environmental and energy nonprofits for its enthusiastic support of all forms of zero-carbon energy, including nuclear fission, geothermal power, carbon capture and removal, and nuclear fusion. Many other prominent nonprofits — even some that have shifted to principally fighting against climate change, like the Sierra Club — are more traditional and conservation-minded, and actively oppose the expansion of nuclear power.
“The closure of Breakthrough is indicative of a broader trend that often happens when there’s a change in power in Washington, which is a retreat from federal policy and also often a retreat from the center,” Josh Freed, the senior vice president for climate and energy at Third Way, told me. The Third Way energy team was funded in part by grants from Breakthrough Energy.
“Breakthrough played a critical role in elevating and making clean energy innovation policy very mainstream. That’s going to continue — in part because of … the partners who they brought together, who remain committed to working on this,” Freed added.
The unwinding of Breakthrough Energy’s policy and advocacy arm means that the group will not see the coming battle over the Inflation Reduction Act’s clean tax cuts, which some Republican lawmakers hope to repeal later this year as part of President Trump’s broader package of tax cuts. Gates was seen as instrumental to the lobbying effort to pass the IRA, meeting with Senator Joe Manchin of West Virginia and other lawmakers to support the 2022 legislation.
In an exclusive interview with Heatmap News in 2023, Gates warned that re-electing Donald Trump could derail the Inflation Reduction Act’s effectiveness.
“Right now, companies are responding to the IRA incentives. But you know, if you get Trump elected, and he really gets rid of it, there’s a lot of business plans that will [make people] feel foolish,” he said.
Even if Democrats ultimately enact new provisions similar to the IRA after Trump leaves office, Gates said, the damage of repealing the law would be permanent. “People [will] say, ‘Well, you’re asking me to make a 30-year investment. And half the time, I’m stupid.’”
Just over a year and one election later, Gates reportedly had a more than three-hour dinner with Trump at Mar-a-Lago. He later told Emma Tucker, The Wall Street Journal’s editor in chief, that he was “frankly impressed” by the president-elect.
Tesla already looked beleaguered last week as a tumbling stock price tied to public anger at CEO Elon Musk wiped out more than a half-billion dollars in value. The slide erased all the gains the company had garnered since new Musk ally Donald Trump was reelected as president. On Monday the stock went into full freefall, losing 15% of its value in one day. By Tuesday, Trump had to pose with Tesla vehicles outside the White House to try to defend them.
With a crashing market valuation and rising rage against its figurehead, Tesla’s business is in real jeopardy, something that’s true regardless of Musk’s power in the federal government. If he can’t magically right the ship this time, this self-sabotaging MAGA turn will go down as one of the great self-owns.
Musk’s heel turn has also upended EV culture and meaning. Tesla ownership, once a signal of climate virtue for those who bought in early, has been rebranded as a badge of shame. I’m annoyed that a vehicle I chose for the purpose of not burning fossil fuels has become a political albatross, and that many drivers are resorting to self-flagellating bumper stickers in the hopes it will stop vandals from spray-painting their doors. I wish I knew then what we know now, of course. But what would have become of the EV revolution if we had?
When, exactly, we should have seen Elon’s true self is a question that will inspire countless arguments amid the wave of Tesla hate. Signs were there early. By 2018, before the Model 3 even hit the road, Musk had been hit by so much criticism of his bad tweets and weird behavior that the magazine I worked for at the time felt the need to publish a contrarian defense of him as just the kind of risk-taking innovator the world needs.
That angle aged like milk, but within it lay a few grains of truth. Tesla truly did the bulk of the work in transforming the image of the electric car from a dumpy potato that only climate advocates would ever own, like the original Nissan Leaf, into a desirable consumer product. This is the company’s signature achievement, one that kickstarted the widespread adoption of EVs.
As I’ve written before, Musk wasn’t exactly untainted by 2019, when I bought my own Model 3. The Tony Stark luster of the new space age entrepreneur had worn off as the man sullied himself with pointless “pedo guy” accusations leveled at a rescuer in the Thailand cave incident. But the man had the best electric vehicle on the market, and more importantly, the best charging network. Having just moved to Los Angeles and in need of a vehicle, I wanted an EV to be my family’s only car. Without a home charger in the apartment, I simply couldn’t have lived with a Chevy Bolt or Hyundai Kona EV and the inferior charging networks they relied on at the time.
Millions of people who bought Teslas between then and now made the same choice. Some did it because a Tesla became a status symbol; many others were like me, simply interested in the most practical EV they could get. The ascendance of the Model Y to the world’s best-selling car of any kind in 2023 — a fact that feels astonishing in this flood of horrible vibes and MAGA antagonism just two years later — turned countless people into EV drivers.
After Musk’s far-right reveal, sales are tanking in the U.S., Europe, Australia, and other places that just saw a Tesla boom. Many owners, at least those with the financial wherewithal to buy a new car based on the prevailing political winds, are trying to unload their Musk-affiliated vehicles.
All those people in search of a new ride have a much better selection of electric vehicles to choose from than I did in 2019, which, weirdly, is thanks to the legacy carmakers and new EV startups that raced to catch up to Tesla. If I hadn’t bought a Model 3 in 2019, I would’ve had to get a hybrid and keep burning gasoline. If you want to avoid Musk in 2025, there are great Hyundai, Chevrolet, and other EVs waiting for you.
This isn’t to say there’s no alternate history where electric vehicles take off without Tesla. It didn’t invent the EV. Other automakers were experimenting with EVs before Musk’s company took off and conquered the market, and government environmental goals pushed carmakers toward electrification. Yet it’s hard to argue we’d be where we are now, with tens of millions of EVs on the world’s roads, without the meteoric rise of Musk’s car brand.
It stinks, simply put, to say anything nice about Tesla now, even if one is stating facts. Yes, Musk’s success buoyed electrification on multiple fronts: selling tons of EVs, forcing the other automakers to get serious about their electrification goals, and building a charging network that let his vehicles go just about anywhere a gas car would go. It also made him the world’s richest man, giving him the resources to buy and ruin Twitter and then help Trump get re-elected and undo federal policy support for the very cars he helped popularize. He made the world a better place for a moment, then ruined it because he could.
As an EV advocate, I can’t ignore the fact that Tesla got us to here. But as a human, I eagerly await the time Musk’s company no longer dominates the market it created. Thank goodness, that time seems to be coming soon.
On Lee Zeldin’s announcement, coal’s decline, and Trump’s Tesla promo
Current conditions: Alaska just had its third-warmest winter on record • Spain’s four-year drought is nearing an end • Another atmospheric river is bearing down on the West Coast, triggering evacuation warnings around Los Angeles’ burn scars.
EPA Administrator Lee Zeldin said yesterday he had terminated $20 billion in congressionally-approved climate change and clean energy grants “following a comprehensive review and consistent with multiple ongoing independent federal investigations into programmatic fraud, waste, abuse and conflicts of interest.”
The grants were issued to a handful of nonprofits through the Greenhouse Gas Reduction Fund, a $27 billion program that was the single largest and most flexible program in the Inflation Reduction Act. Zeldin has been targeting the funds since taking office, suggesting they were awarded hastily and without proper oversight. Citibank, where the funds were being held, has frozen the accounts without offering grantees an explanation, prompting lawsuits from three of the nonprofit groups. The EPA’s latest move will no doubt escalate the legal battles. As Politicoexplained, the EPA can cancel the grant contracts if it can point to specific and “legally defined examples of waste, fraud, and abuse by the grantees,” but it hasn’t done that. House Democrats on the Energy and Commerce Committee launched an investigation yesterday into the EPA’s freezing of the funds and Zeldin’s “false and misleading statements” about the GGRF program.
In other EPA news, the agency reportedly plans to eliminate its environmental justice offices, a move that “effectively ends three decades of work at the EPA to try to ease the pollution that burdens poor and minority communities,” as The New York Timesexplained.
President Trump’s 25% tariffs on all steel and aluminum imports came into effect today. As Heatmap’s Emily Pontecorvo has explained, the move could work against Trump’s plans of making America a leader in energy and artificial intelligence. “The reason has to do with a crucial piece of electrical equipment for expanding the grid,” Pontecorvo wrote. “They’re called transformers, and they’re in critically short supply.” Transformers are made using a specific type of steel called grain oriented electrical steel, or GOES. There’s only one domestic producer of GOES — Cleveland Cliffs — and at full capacity it cannot meet even half of the demand from domestic transformer manufacturers. On a consumer level, the tariffs are likely to raise costs on all kinds of things, from cars to construction materials and even canned goods.
The European Union quickly hit back with plans to impose duties on up to $28.3 billion worth of American goods. Trump had threatened to slap an extra 25% duty on Canadian steel and aluminum in retaliation for Ontario’s 25% surcharge on electricity (which was a response to Trump’s tariffs on Canadian goods, including a 10% tariff on Canadian energy resources), but held off after the surcharge was paused and the countries agreed to trade talks.
Wind and solar surpassed coal for power generation in the U.S. in 2024 for the first time, even as electricity demand rose, according to energy think tank Ember. Coal power peaked in 2007 but has since fallen to an all-time low, accounting for 15% of total U.S. electricity generation last year, while combined solar and wind generation rose to 17%.
Gas generation also grew by 3.3% last year, however, now accounting for 43% of the U.S. energy mix and resulting in an overall rise in power-sector emissions. But solar grew by 27%, remaining the nation’s fastest-growing power source and rising to 7% of the mix. Wind saw a more modest 7% rise, but still still accounted for 10% of total U.S. electricity generation.
Ember
“Despite growing emissions, the carbon intensity of electricity continued to decline,” according to the report. “The rise in power demand was much faster than the rise in power sector CO2 emissions, making each unit of electricity likely the cleanest it has ever been.” The report emphasizes that the rise of batteries “will ensure that solar can grow cheaper and faster than gas.”
A group of major companies including tech giants Amazon, Google, and Meta, as well as Occidental Petroleum, have pledged to support a target of tripling global nuclear capacity by 2050 “to help achieve global goals for enhanced energy resiliency and security, and continuous firm clean energy supply.” The pledge, facilitated by the World Nuclear Association, came together on the sidelines of the energy industry’s annual CERAWeek conference in Houston. According to a press release, “this is the first time major businesses beyond the nuclear sector have come together to publicly back an extensive and concerted expansion of nuclear power to meet increasing global energy demand.”
In case you missed it: Toyota plans to roll out an electric truck for the masses by 2026. At least, that’s what can be gleaned from a presentation the company gave last week in Brussels. Details haven’t been released, but Patrick George at InsideEVsspeculates it could be an electric Tacoma, or something more akin to the 2023 EPU Concept truck, but we’ll see. “While Toyota officials stressed that the cars revealed in Belgium last week were for the European market specifically, we all know Europe doesn't love trucks the way Americans love trucks,” George wrote. “And if Toyota is serious about getting into the EV truck game alongside Chevy, Ford, Ram, Rivian and even Tesla, it could be a game-changer.”
President Trump and Elon Musk showed off Tesla vehicles on the White House lawn yesterday, with Trump (who doesn’t drive) pledging to buy one and to label violence against Tesla dealerships as domestic terrorism. Tesla shares rose slightly, but are still down more than 30% for the month.
Andrew Harnik/Getty Images