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Georgia and the Carolinas are about to get hit. Like Florida, they’re having insurance problems.

While Hurricane Idalia missed heavily populated areas of Florida, the storm, along with the wind and rain that accompanies it, is bearing down on Georgia and the Carolinas. While these states have avoided a full-scale insurance crisis like the ongoing one with Florida, they have dealt with higher rates, shrinking policies, and expanded risk, especially in coastal areas.
The storm is currently around the Florida-Georgia border and coastal areas from Savannah to Myrtle Beach to Wilmington are in its cone, according to the National Hurricane Center. Savannah is under a storm surge warning, while Myrtle Beach and Wilmington are under a flood watch.
While the National Weather Service has warned that the “main impact” will be rain and flooding, it has also cautioned that “Isolated tornadoes are also expected, mainly along the coast. Tropical storm force winds may cause downed trees and power outages. The highest chance of wind-related impacts will be along the coast.”
It’s this kind of damage that’s likely to exact a toll on an already strained insurance market up and down the southern Atlantic coast.
The area is popular with vacationers, second-home owners, and retirees, and experienced an influx of Covid-era migration. This region is one of the most economically exposed to damage from climate change, according to Moody’s Analytics. “Among metro areas, large coastal economies bear by far the most risk. Nowhere is this more pronounced than along the Carolina coast, with the stretch from Jacksonville, North Carolina, to Charleston, South Carolina, facing the greatest threat,” Moody’s wrote in a report.
Already, before the storm, insurers were asking for large rate increases from state regulators, including a 50 percent bump in so-called “dwelling” policies in North Carolina (these are policies specifically for homes not occupied by their owners, which insurers often charge heftier premiums for). Coastal North Carolina is no stranger to hurricane damage, Hurricane Florence, which made landfall near Wilmington, killed 42 people and caused over $16 billion worth of damage in 2018.
Some condominium owners in Hilton Head have even seen 500% premium increases for their buildings’ master insurance policies. Homeowners insurance, especially on the coast, is such a severe problem in South Carolina that the state even has a tax credit for homeowners whose premiums are over 5 percent of their incomes. And in Myrtle Beach, some homeowners told WBTW that they had seen 25 to 40 percent hikes in their home insurance. In 2021, South Carolina lost FedNat Insurance, after it pulled out of several southern states due to the losses it took thanks to catastrophic weather.
In Georgia, homeowners insurance premiums have increased in the last year, which Steve Manders, Georgia’s deputy insurance commissioner, blamed in an interview with WABE on supply chain issues, which make repairs more expensive, and the rising costs of reinsurance, which is essentially insurance for the insurance companies.
Reinsurance costs rise when insurance companies across the industry have to make large payouts, like in the case with increasingly damaging extreme weather. “Reinsurance costs have gone up over the past several years, that is compounding the catastrophic issues we’re seeing on the claims side,” Manders told WABE. “I do not see a slowing down,” of rising homeowners insurance costs.
The first half of this year “featured above average natural catastrophe losses,” according to the insurance broker Gallagher and the past six hurricane seasons “brought insurance carriers notable upward pressure on the cost of purchasing reinsurance cover.” Reinsurers were raising rates by 25 to 40 percent, according to Gallagher.
One coastal South Carolina resident even told WPDE that she blamed “California's problems with the fires and hurricanes that don't affect us” for the higher insurance premiums her homeowners association was paying. That area is currently under a flood watch and tropical storm warning.
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There is a heat wave in Europe, the world’s fastest warming continent. And so, as you may have heard, a perennial topic of online climate discourse has returned: Why don’t more Europeans have air conditioning?
I’m partially convinced this is psy op, or at least a figment of how social media organizes attention. I have a hypothesis that various “For You” page algorithms, especially that of the social network X, began to reward content that performed unusually well across national borders a few years ago. Since then, the amount of America vs. Europe content has surged. (Of course, writers have been comparing American and European lifestyles for much longer than that.)
Suffice it to say, though: It’s a fraught topic. I’ve assumed that as extreme heat gets worse as the climate changes, Europeans will simply get on with it and install AC, much as Americans in the Pacific Northwest have done. Yet there are cultural and regulatory obstacles to AC’s growth in Europe.
I’m sure I’ll write about it in the future, but for now I want to get a grip on the facts themselves. And so as a Friday special, I present to you — the facts about European AC, as I understand it:
Thanks so much for reading, and talk soon.
The movement against data centers is raising up a raison d'etre of the anti-renewables movement: protecting would-be farmland.
Farm owners and operators across the U.S. are winning national headlines almost every week for rejecting big dollar offers from data center developers. In Hanover County, Virginia, protestors are chanting “Grow Tomatoes, Not Data Centers.” In Pennsylvania and elsewhere, Republican legislators are mulling proposals to block the sale of so-called “prime farmland” for data center development. In Texas, the fight over data center development has engulfed the race for the state’s ag commissioner seat. In the Midwest, where agriculture reigns supreme, statewide races and congressional campaigns are slowly but surely being defined by the issue. Like in Nebraska where Austin Ahlman, an independent candidate running for Congress in Nebraska’s first district, told me he believes the data center backlash is reflective of a populist politics that broadly criticize elites and top-down control of the economy: “I think sometimes people misunderstand the anxieties of rural Americans when it comes to these data centers because a lot of their fears are about control long term.”
Unlike the farmland backlash around renewable energy development, the loudest critics are on the anti-monopolist left. On Wednesday, the prominent opposition group Food and Water Watch signaled farmland could soon be a watchword in the national data center debate – in a fashion analogous to what we’ve seen with renewable energy. The organization’s blog post entitled “The AI Data Center Boom Is Coming for Farmers” declared data centers verboten because of the threat they posed to “small and midsized family farmers.” Mitch Jones, deputy director of the campaign outfit, said he believes the threat to farmland is “a compelling reason to oppose data center development” but that his organization’s fight is primarily focused on protecting small business owners and an anti-monopoly sentiment.
“If data centers are coming into their areas, this puts even more pressure on them. It drives up the cost of their electricity, just as it does anyone else. It competes with them for water for crops, and it affects the value of their land in a perverse way,” Jones told me.
None of this should be surprising. An agricultural workforce has always been a good barometer for figuring out if a community will accept new infrastructure of any kind. We’ve seen as much time and time again with renewable energy, carbon capture, fossil energy and mining, just to name a few industries.
This same rule is true with data centers. In April, county commissioners in Kosciusko County, Indiana, unanimously rejected a Prologis data center; nearly 90% of acreage in Kosciusko County is being actively farmed, according to the Heatmap Pro database. Linn County, Iowa, in February enacted a rule severely restricting data center development in unincorporated areas; almost three-fourths of the land is used by the ag sector. A potential Amazon facility is causing heartburn in Clinton County, Ohio; nearly all land in the county is used for farming and utility-scale solar development has a recent history of conflict with landowners.
To be candid, I’m struck by the similarity in the backlash over siting data centers on farmland – a resemblance so close that some counties are starting to restrict renewable energy and data center development on farmland at the same time. This week, Eau Claire County, Wisconsin created a new “farmland preservation plan” discouraging utility-scale solar energy and data centers on any potential farmland. (More than 40% of land in this county is currently being used for farmland, according to Heatmap Pro.)
Jones at Food and Water Watch said his organization taking on the “protect farmland” mantle had nothing to do with the success this argument has had against renewable energy. “That thought never entered my head,” he told me, adding that if communities respond to the data center backlash by taking steps that short-circuit solar and wind too, that’s “a coincidence.”
I kept pressing. What if the pivot to farmland protection leads to more communities restricting renewable energy along with the data centers? “If you’re looking for a reason to oppose solar and wind, you can come up with that without having to attach data centers to it,” Jones said. “We’ve seen rural communities oppose solar and wind before data centers blew up across the country. It’s nothing new.”
And more of the week’s top news around project fights.
1. Virginia Beach, Virginia – The right-wing interest group lawsuit against Dominion Energy’s Coastal Virginia offshore wind is now dead, concluding one of the wackier tales of the Trump 2.0 energy era.
2. Box Elder County, Utah – Call it the Box Elder County massacre.
3. Davidson County, Tennessee – We have the latest updates in the Nashville Zoo data center drama and they’re a doozy and a half.
4. Clark County, Ohio – Yet another utility-scale solar farm is in the Ohio state permitting graveyard.