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Fuel is out. Supply chains are in.

It was not long ago that the combination of “hydrogen” and “automakers” would bring to mind fuel cells, a technology that has already fallen out of favor as buyers flock to electric cars. In its wake, though, green hydrogen is catching the eye of automakers for another reason: It could allow them to decarbonize one of their trickiest supply chains.
In the last two years, major car companies have committed to integrating green or recycled steel, made with hydrogen, into their vehicles. At the forefront of this effort is Volvo, which aims to be the first automaker to use fossil-free steel in its cars. If successful — and, given where the company is in the process, that’s a big if — the Swedish automaker’s efforts could provide a template for how to decarbonize other challenging parts of industrial supply chains.
Steelmaking is responsible for roughly 8% of global energy demand and 2.6 gigatonnes of carbon dioxide emissions per year, a total higher than all of the European Union’s emissions in 2021. Steelmakers use fossil fuels — and especially highly polluting coal — to process iron ore and produce the alloy. At present, there aren’t any surefire paths to reduce these emissions, given how crucial a role steel plays in modern manufacturing.
But green steel has real promise. Hydrogen made using renewable energy can be used to replace coal in steelmaking with near-zero greenhouse gas emissions. The market for green steel is still small, though, in part because there is simply not a lot on offer. In 2019, just 8% of the world’s steel mills had even begun committing to zero-carbon technology, according to the green energy non-profit RMI.
This is largely because the supply of green hydrogen — the ingredient that gives green steel its name and a hot commodity among investors — is itself constrained. Creating the fuel is incredibly energy intensive. To produce 550 million metric tons of green hydrogen annually, the world would need 18 times more solar capacity than it has installed today, according to the Hydrogen Council.
As of 2020, the world demanded 90 million metric tons of hydrogen for refining and industrial applications, which were produced almost entirely by fossil fuels. Of that, just 30,000 metric tons were produced using renewable energy.
For Volvo, the first step of the enormous undertaking of steel decarbonization was to assess the carbon footprint of a car, specifically its first electric vehicle. It found its XC40 Recharge would emit 27 metric tons of carbon dioxide over its lifetime even if it were charged entirely using renewable energy. Of that total, 18% of the materials-related emissions came from the steel used to build the car.
According to Jonas Otterheim, who was until recently the head of climate action for the Swedish automaker (though he is temporarily on leave), this realization drove home that finding suppliers of low- or no-emissions steel would be “critical” to reach the company’s goal of supply chain-wide carbon neutrality by 2040.
Volvo turned to its steel suppliers, namely SSAB, the manufacturer that has long provided the company’s conventional steel. In June 2021, the two partnered to explore developing fossil-free steel for use in its cars as well.
It may seem that substituting green steel for conventional is straightforward, especially given that, per SSAB, “the only difference in the process is that the energy used will be exclusively fossil-free electricity and other fossil-free fuels.” However, with an operation as complicated as auto manufacturing, any material change requires exhaustive testing.
And that’s where Volvo is today. The automaker aims to integrate green steel into its vehicles in 2026, which is when SSAB intends to have its fossil-free plant up and running. In the meantime, Volvo is evaluating “part-by-part” which components of its manufacturing process can safely be replaced with green steel.
“This is [a] very big job over a number of years, before the material can be put into any car,” said Otterheim. The two companies are evaluating whether the switch to green steel will require retooling its plants, which “are built specifically for every car and every material quality we have,” he added.
Otterheim said the deal initially was just exploratory in nature: an opportunity for both companies to explore whether it’s possible to make fossil-free versions of all the different grades of steel that are necessary to build a car, and potentially use it in a concept car.
However, his colleague Stina Klingvall, who is Volvo’s acting head of climate action in Otterheim’s absence, said that things have developed to the point where Volvo is actively starting to prepare to produce components with the new steel.
One promising development has come already from within the Volvo ecosystem. In August 2021, SSAB shipped a batch of green steel made at a pilot plant with renewable electricity and hydrogen to Volvo’s truck-making arm (separate from Volvo Cars), which was then integrated the steel into a dump truck prototype. (SSAB produced this steel under its Hybrit initiative, a collaboration with mining company LKAB and power company Vattenfall.)
One big outstanding question is how much automakers and other green steel buyers will have to pay to use the more sustainable metal.
RMI’s analysis found that hydrogen-based steel production can result in a 20% cost premium, but also that the premium disappears when electricity prices are in the range of $15-$20 per megawatt-hour or lower. This remains out of reach across most of the U.S., though a Lawrence Berkeley National Laboratory study found that the country is on track for solar costing $22 per MWh hour on average by 2035 (down from $34 per MWh in 2020).
Meanwhile, Otterheim said that he hopes that Volvo’s work will “help drive down costs'' to be more in line with the status quo for steel, and that it will push more automakers to make commitments of their own. This represents the most crucial knock-on effect of a single company’s dipping a toe into greener materials: peer pressure.
“Due to the scarcity of these materials over the short-term period, other premium car makers are also starting to act to secure volumes for their supply,” Otterheim said. “The race for such materials is naturally good, creating an even stronger signal to other steel suppliers to follow.”
Volvo may have made the first green steel purchase commitment, but several automaker competitors have followed suit, including BMW and General Motors. While the pool of customers for steel is a big one (and includes the renewables industry), transportation is a particularly big fish in that pool, responsible for 12% of global steel consumption, per the World Steel Association.
When it comes to urging heavy industry to decarbonize, there is strength in numbers. Materials like steel, cement, and chemicals are integral parts of countless other supply chains, which means it’s hard for a single customer to have much sway. As a consequence, heavy industrial companies lack the incentive to innovate, said former New York Times journalist Justin Gillis, who recently published a book on how to push for climate action. There are few market signals “that clean products are going to be favored,” he said.
But some companies are trying to change that dynamic. The First Movers Coalition was formed last year explicitly to create markets for nascent sectors like green steel and carbon dioxide removal. With a market cap of $8.5 trillion between the more than 50 companies involved, their collective pledges to procure climate-friendly products despite the higher price tag offers market certainty. When Ford joined the coalition in May, the company pledged that at least 10% of its steel and aluminum would have near-zero carbon emissions by 2030.
Ultimately, companies that have committed to cleaning up their supply chains have a choice of how to decide to define that supply chain, and how much pressure to put on their suppliers with hard-to-abate emissions.
“How many steps back in the supply chain do you go? The further back you go, the less responsibility any one consumer-facing company can have,” Gillis said. “I do think these companies can play a role by sending market pressure, but they need to be willing to pay a price premium for cleaner supplies or materials.”
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Editor's note: This article was updated at 12:23 pm ET to clarify part of the steelmaking process.
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And more of the week’s top news around development conflicts.
1. Benton County, Washington – The bellwether for Trump’s apparent freeze on new wind might just be a single project in Washington State: the Horse Heaven wind farm.
2. Box Elder County, Utah – The big data center fight of the week was the Kevin O’Leary-backed project in the middle of the Utah desert. But what actually happened?
3. Durham County, North Carolina – While the Shark Tank data center sucked up media oxygen, a more consequential fight for digital infrastructure is roiling in one of the largest cities in the Tar Heel State.
4. Richland County, Ohio – We close Hotspots on the longshot bid to overturn a renewable energy ban in this deeply MAGA county, which predictably failed.
A conversation with Nick Loris of C3 Solutions
This week’s conversation is with Nick Loris, head of the conservative policy organization C3 Solutions. I wanted to chat with Loris about how he and others in the so-called “eco right” are approaching the data center boom. For years, groups like C3 have occupied a mercurial, influential space in energy policy – their ideas and proposals can filter out into Congress and state legislation while shaping the perspectives of Republican politicians who want to seem on the cutting edge of energy and the environment. That’s why I took note when in late April, Loris and other right-wing energy wonks dropped a set of “consumer-first” proposals on transmission permitting reform geared toward addressing energy demand rising from data center development. So I’m glad Loris was available to lay out his thoughts with me for the newsletter this week.
The following conversation was lightly edited for clarity.
How is the eco right approaching permitting reform in the data center boom?
I would say the eco-right broadly speaking is thinking of the data center and load growth broadly as a tremendous and very real opportunity to advance permitting and regulatory reforms at the federal and state level that would enable the generation and linear infrastructure – transmission lines or pipelines – to meet the demand we’re going to see. Not just for hyperscalers and data centers but the needs of the economy. It also sees this as an opportunity to advance tech-neutral reforms where if it makes sense for data centers to get power from virtual power plants, solar, and storage, natural gas, or co-locate and invest in an advanced reactor, all options should be on the table. Fundamentally speaking, if data centers are going to pay for that infrastructure, it brings even greater opportunity to reduce the cost of these technologies. Data centers being a first mover and needing the power as fast as possible could be really helpful for taking that step to get technologies that have a price premium, too.
When it comes to permitting, how important is permitting with respect to “speed-to-power”? What ideas do you support given the rush to build, keeping in mind the environmental protection aspect?
You don’t build without sufficient protections to air quality, water quality, public health, and safety in that regard.
Where I see the fundamental need for permitting reform is, take a look at all the environmental statutes at the federal level and analyze where they’re needing an update and modernization to maintain rigorous environmental standards but build at a more efficient pace. I know the National Environmental Policy Act and the House bill, the SPEED Act, have gotten lots of attention and deservedly so. But also it’s taking a look at things like the Clean Water Act, when states can abuse authority to block pipelines or transmission lines, or the Endangered Species Act, where litigation can drag on for a lot of these projects.
Are there any examples out there of your ideal permitting preferences, prioritizing speed-to-power while protecting the environment? Or is this all so new we’re still in the idea phase?
It’s a little bit of both. For example, there are some states with what’s called a permit-by-rule system. That means you get the permit as long as you meet the environmental standards in place. You have to be in compliance with all the environmental laws on the books but they’ll let them do this as long as they’re monitored, making sure the compliance is legitimate.
One of the structural challenges with some state laws and federal laws is they’re more procedural statutes and a mother may I? approach to permitting. Other statutes just say they’ll enforce rules and regulations on the books but just let companies build projects. Then look at a state like Texas, where they allow more permits rather quickly for all kinds of energy projects. They’ve been pretty efficient at building everything from solar and storage to oil and gas operations.
I think there’s just many different models. Are we early in the stages? There’s a tremendous amount of ideas and opportunities out there. Everything from speeding up interconnection queues to consumer regulated electricity, which is kind of a bring-your-own-power type of solution where companies don’t have to answer or respond to utilities.
It sounds like from your perspective you want to see a permitting pace that allows speed-to-power while protecting the environment.
Yeah, that’s correct. I mean, in the case of a natural gas turbine, if they’re in compliance with the regulations at the state and federal level I don’t have an issue with that. I more so have an issue if they’re disregarding rules at the federal or state level.
We know data centers can be built quickly and we know energy infrastructure cannot. I don’t know if they’ll ever get on par with one another but I do think there are tremendous opportunities to make those processes more efficient. Not just for data centers but to address the cost concerns Americans are seeing across the board.
Do you think the data center boom is going to lead to lots more permitting reform being enacted? Or will the backlash to new projects stop all that?
I think the fundamental driver of permitting reform will be higher energy prices and we’ll need more supply to have more reliability. You just saw NERC put out a level 3 warning about the stability of the grid, driven by data centers. People really pay attention to this when prices are rising.
Will data centers help or hurt the cause? I think that remains to be seen. If there’s opportunities for data centers to pay for infrastructure, including what they’re using, there are areas where projects have been good partners in communities. If they’re the ones taking the opportunity to invest, and they can ensure ratepayers won’t be footing the bill for the power infrastructure, I think they’ll be more of an asset for permitting reform than a harm.
The general public angst against data centers is – trying to think of the right word here – a visceral reaction. It snowballed on itself. Hopefully there’s a bit of an opportunity for a reset and broader understanding of what legitimate concerns are and where we can have better education.
And I’m certainly not shilling for the data centers. I’m here to say they can be good partners and allies in meeting our energy needs.
I’m wondering from your vantage point, what are you hearing from the companies themselves? Is it about a need to build faster? What are they telling you about the backlash to their projects?
When I talk to industry, speed-to-power has been their number one two and three concern. That is slightly shifting because of the growing angst about data centers. Even a few years ago, when developers were engaging with state legislatures, they were hearing more questions than answers. But it’s mostly about how companies can connect to the grid as fast as possible, or whether they can co-locate energy.
Okay, but going back to what you just said about the backlash here. As this becomes more salient, including in Republican circles, is the trendline for the eco-right getting things built faster or tackling these concerns head on?
To me it's a yes, and.
I would broaden this out to be not just the eco right but also Abundance progressives, Abundance conservatives, and libertarians. We need to address these issues head on – with better education, better community engagement. Make sure people know what is getting built. I mean, the Abundance movement as a whole is trying to address those systemic problems.
It’s also an opportunity for the necessary policy reform that has plagued energy development in the U.S. for decades. I see this from an eco right perspective and an abundance progressive perspective that it's an opportunity to say why energy development matters. For families, for the entire U.S. energy economy, and for these hyperscalers.
But if you don’t win in the court of public opinion, none of this is going to matter. We do need to listen to the communities. It’s not an either or here.
And future administrations will learn from his extrajudicial success.
President Donald Trump is now effectively blocking any new wind projects in the United States, according to the main renewables trade group, using the federal government’s power over all things air and sky to grind a routine approval process to a screeching halt.
So far, almost everything Trump has done to target the wind energy sector has been defeated in court. His Day 1 executive order against the wind industry was found unconstitutional. Each of his stop work orders trying to shut down wind farms were overruled. Numerous moves by his Interior Department were ruled illegal.
However, since the early days of Trump 2.0, renewable energy industry insiders have been quietly skittish about a potential secret weapon: the Federal Aviation Administration. Any structure taller than 200 feet must be approved to not endanger commercial planes – that’s an FAA job. If the FAA decided to indefinitely seize up the so-called “no hazard” determinations process, legal and policy experts have told me it would potentially pose an existential risk to all future wind development.
Well, this is now the strategy Trump is apparently taking. Over the weekend, news broke that the Defense Department is refusing to sign off on things required to complete the FAA clearance process. From what I’ve heard from industry insiders, including at the American Clean Power Association, the issues started last summer but were limited in scale, primarily impacting projects that may have required some sort of deal to mitigate potential impacts on radar or other military functions.
Over the past few weeks, according to ACP, this once-routine process has fully deteriorated and companies are operating with the understanding FAA approvals are on pause because the Department of Defense (or War, if you ask the administration) refuses to sign off on anything. The military is given the authority to weigh in and veto these decisions through a siting clearinghouse process established under federal statute. But the trade group told me this standstill includes projects where there are no obvious impacts to military operations, meaning there aren’t even any bases or defense-related structures nearby.
One energy industry lawyer who requested anonymity to speak candidly on the FAA problems told me, “This is the strategy for how you kill an industry while losing every case: just keep coming at the industry. Create an uninvestable climate and let the chips fall where they may.”
I heard the same from Tony Irish, a former career attorney for the Interior Department, including under Trump 1.0, who told me he essentially agreed with that attorney’s assessment.
“One of the major shames of the last 15 months is this loss of the presumption of regularity,” Irish told me. “This underscores a challenge with our legal system. They can find ways to avoid courts altogether – and it demonstrates a unilateral desire to achieve an end regardless of the legality of it, just using brute force.”
In a statement to me, the Pentagon confirmed its siting clearinghouse “is actively evaluating land-based wind projects to ensure they do not impair national security or military operations, in accordance with statutory and regulatory requirements.” The FAA declined to comment on whether the country is now essentially banning any new wind projects and directed me to the White House. Then in an email, White House deputy press secretary Anna Kelly told me the Pentagon statement “does not ‘confirm’” the country instituted a de facto ban on new wind projects. Kelly did not respond to a follow up question asking for clarification on the administration’s position.
Faced with a cataclysmic scenario, the renewable energy industry decided to step up to the bully pulpit. The American Clean Power Association sent statements to the Financial Times, The New York Times and me confirming that at least 165 wind projects are now being stalled by the FAA determination process, representing about 30 gigawatts of potential electricity generation. This also apparently includes projects that negotiated agreements with the government to mitigate any impacts to military activities. The trade group also provided me with a statement from its CEO Jason Grumet accusing the Trump administration of “actively driving the debate” over federal permitting “into the ditch by abusing the current permitting system” – a potential signal for Democrats in Congress to raise hell over this.
Indeed, on permitting reform, the Trump team may have kicked a hornet’s nest. Senate Energy and Natural Resources Ranking Member Martin Heinrich – a key player in congressional permitting reform talks – told me in a statement that by effectively blocking all new wind projects, the Trump administration “undercuts their credibility and bipartisan permitting reform.” California Democratic Rep. Mike Levin said in an interview Tuesday that this incident means Heinrich and others negotiating any federal permitting deal “should be cautious in how we trust but verify.”
But at this point, permitting reform drama will do little to restore faith that the U.S. legal and regulatory regime can withstand such profound politicization of one type of energy. There is no easy legal remedy to these aerospace problems; none of the previous litigation against Trump’s attacks on wind addressed the FAA, and as far as we know the military has not in its correspondence with energy developers cited any of the regulatory or policy documents that were challenged in court.
Actions like these have consequences for future foreign investment in U.S. energy development. Last August, after the Transportation Department directed the FAA to review wind farms to make sure they weren’t “a danger to aviation,” government affairs staff for a major global renewables developer advised the company to move away from wind in the U.S. market because until the potential FAA issues were litigated it would be “likely impossible to move forward with construction of any new wind projects.” I am aware this company has since moved away from actively developing wind projects in the U.S. where they had previously made major investments as recently as 2024.
Where does this leave us? I believe the wind industry offers a lesson for any developers of large, politically controversial infrastructure – including data centers. Should the federal government wish to make your business uninvestable, it absolutely will do so and the courts cannot stop them.