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Obvious Ventures’ Andrew Beebe and Generate Capital’s Scott Jacobs reflect on the past, present, and future of climate tech.

Climate tech investors have a lot to take stock of at the end of 2024. The macroeconomic environment is shaky and investment in the space is down, but there’s plenty of cash reserves lying in wait. Artificial intelligence and its attendant data center power demand may or may not be the downfall of a future clean electric grid. And in case you missed it, Donald Trump was elected once more, this time drawing the world’s most successful — and notorious — climate tech CEO into his fold.
This week I spoke with two veterans of the industry about all these trends and more — Andrew Beebe, managing director of the venture capital firm Obvious Ventures, which has over $1 billion in assets under management, and Scott Jacobs, co-founder and CEO of the comparably huge sustainable infrastructure investment firm Generate Capital, which has raised over $10 billion to date. And while Beebe sounded jazzed about the year to come, Jacobs struck a more downbeat note as he delved into the difficult realities that climate companies are facing.
Beebe reflected positively on 2024 as a whole, though he is historically both an optimist and a contrarian. Venture funds spent this year accumulating capital, a.k.a. “dry powder,” although that doesn’t mean investment into climate tech companies has actually increased.
“Those investors are now going to be very prudent and judicious with their capital,” Beebe told me, emphasizing that we’re likely already seeing the impact of this circumspect approach. Climate tech investment has declined sharply from its peak in 2021 and 2022, when many experts believe the market was running too hot. Though he didn’t have the numbers on hand to back it up, Beebe told me he suspects investors are sitting on more cash now than they were three years ago.
Jacobs, on the other hand, sounded passionate but weary as he mulled over the past year. “This year is a lot like the 10 years we’ve been in business in many ways, which is tough,” he told me. Based on numbers alone, Generate had a successful 2024, raising $1.5 billion from institutional investors and $1.2 billion in flexible loans while making $2 billion in investments. But Jacobs emphasized that the type of flexible, large-scale infrastructure funding that Generate specializes in is always going to be a grind. As he explained to me, getting limited partners to invest in Generate for the long-haul has been a perpetual challenge and the capital costs of running the firm are high, thanks partly to the labor needs of operating and maintaining infrastructure projects.
Jacobs didn’t say this year was any more challenging than normal, simply that Generate’s fundamental model is an all-too-necessary but heavy lift. While a typical VC like Obvious might fund a series of early-stage companies in exchange for equity that could pay off big in a few years, Generate’s paradigm is much more hands on, as it involves owning and operating many of the projects it finances, raising so-called “permanent capital” from LPs that allows it to manage assets indefinitely, and deploying a variety of customized project financing options for its partners.
“I think we’re all very comfortable with the grittiness that is necessary to be sustainable infrastructure investors and operators, but it does tire you out,” Jacobs said. And he doesn’t see an end to the noble slog.
Ultimately though, Jacobs doesn’t think that Generate and its partners are particularly at risk in this uncertain political and economic moment. A policy outlook that the firm published last month stated, “We do not expect the funding environment for sustainable infrastructure projects to be imperiled now that the market is experiencing more headwinds. Rather, we anticipate a flight to quality.” But Jacobs is far more pessimistic about the rest of the climate tech ecosystem. Like many investors that I’ve talked with lately, Jacobs referenced a famous Warren Buffett quote to characterize this moment: “You don’t find out who’s been swimming naked until the tide goes out.”
With investors pulling back and startups taking longer to raise growth funding, Jacobs thinks lots of companies will soon find themselves exposed, even if they don’t know it yet. “I continue to be surprised by the optimism bias in our space,” he told me. While he understands that optimism is “inherent to survival” when standing up companies that aim to address the climate crisis, he thinks many of his peers are ignoring clear negative signals.
“It’s less about the election and more just about the last three years of performance and the last three years of capital flows,” Jacobs said. That is, while another Trump term will likely bode poorly for many startups and investors, climate tech companies are also facing a series of unrelated headwinds that have contributed to falling investment and fewer exit events, including inflation,high interest rates, geopolitical instability, and China’s flooding of the market with cheap tech.
“Northvolt’s bankruptcy, I think, is the first big shoe to drop,” Jacobs told me. “But there could be as many as a dozen more of those that are really high profile climate tech flame-outs that make it seem like we learned no lessons from the first big flame-out” of the early 2010s, of which Solyndra is the most infamous example. That bubble burst as investors failed to grasp the complexity and longer timelines associated with climate tech and backed technologies that lacked a clear path to commercial viability or profitability. This time around, Jacobs told me, “It’s going to be really hard to separate the signal from the noise. And the noise will be very negative.”
Beebe, unsurprisingly, had a more optimistic take on the year to come. As we chatted about how the Trump and Elon Musk duo is prioritizing (at least rhetorically) cutting through red tape to deploy energy projects more expeditiously, a potential upside of the new administration, Beebe jumped in with an even riskier prediction.
“I think that we will see a meaningful number of Republicans in the Senate and the House start to champion climate solutions and sort of attempt to make climate resiliency and fighting climate change more of a Republican issue,” he told me. Like many an optimist before him, Beebe cited the letter signed by 18 Republicans from the House of Representatives asking speaker Mike Johnson to preserve the Inflation Reduction Act’s energy tax credits as evidence that Republicans are getting on board with the energy transition, although a number of the signatories have since lost their jobs.
“Nixon created the EPA. Teddy Roosevelt was a real conservationist. They’re called the conservatives — they like to conserve things, including natural resources. And that has been a hallmark for at least a century — a century-and-a-half — of that party,” Beebe explained. When pro-Trump investors such as Marc Andreessen and Ben Horowitz use terms like “American dynamism,” what he hears “through the fog machines of those kinds of phrases” is a discussion about American competitiveness, which inherently includes a strong, sustainability-oriented energy policy.
Nuclear fission, in particular, looks like a prime target for investment, Beebe told me. He has been happily surprised to see the upswell in bipartisan support for the re-opening and buildout of new reactors, categorizing Microsoft’s effort to restart Three Mile Island as a “watershed event of 2024.” Now, Obvious is open to funding small modular reactors and next-generation nuclear fission tech, which it hadn’t considered before.
If you are feeling emotionally torn after all this, well, same. There were of course points of more neutral overlap between the two investors — both think the power demands of AI simultaneously pose a daunting challenge and a major opportunity to drive deployment of clean, firm energy, and both agree that the climate tech world will soldier on, buoyed by state and local support, regardless of what happens in the White House.
But ultimately, are we poised for a grueling year of climate tech contraction and insolvency? Or a year where investors wisely deploy capital in an environment of emerging bipartisan consensus? Perhaps some of both? As Jacobs told me, regardless of what investors think, the next year, four years, and beyond will be driven first and foremost by customer demand for decarbonization, resilience, and cost savings.
“That is what drives the transition. It’s not financiers who drive it. It’s not technologists who drive it. It’s not even policy makers who drive it. It’s people who want something, they have a problem to solve. And if we solve that problem for them, we tend to get paid.”
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We didn’t know days like this could happen. Then we learned how bad they really are.
When I woke up this morning in Chicago, the Air Quality Index was in the 300s, and I could barely see the top of the skyscraper across the street. The weather app on my phone featured a little image of a man wearing a World War I-style full-face gas mask. That’s fun, I thought. I didn’t know it could do that.
I went downstairs. Old photographs of the city were hanging in the hotel lobby — girls playing in bathing suits next to the lake — and I realized that the haze shrouding the old Lakeshore Drive condos was in fact haze, smoke, particulate matter, and not a lens artifact. It really used to be that smoky all the time, back before the Clean Air Act. Then I glanced up and saw that the haze out the window was far worse than the century-old pollution in the picture.
It’s significant, I think, that a mass smoke-out like this has now happened to the eastern U.S. for a second time. Second times matter. When exhaust from Canadian wildfires blanketed the Northeast and parts of the Midwest in June 2023, exposing more Americans to wildfire smoke than on any previous day in history, one could almost write it off as a freak occurrence. It was upsetting, sure, and reminiscent of California’s climate-addled amber skies. But didn’t wildfire smoke also descend on New England once in the 1780s? Even on a warmer planet, couldn’t this remain a once-in-a-century blip?
Twice in just over three years, though — that‘s more than a hiccup. That’s almost a trend. To get smoked out once may be regarded as a misfortune; for it to recur again, without any plan to respond, starts to look like carelessness. The federal government is doing roughly diddly squat about adaptation — President Trump can build a fan on the border and make Canada pay for it — but state and local governments across the eastern U.S. will now need to reckon with a new form of extreme weather. You grew up with snow days, but now we’ll have smoke days — and schools and sports leagues and concert venues will need rules about how to deal with them. When should games be canceled, tickets refunded? Is smoke more like a heat wave or a hurricane? Hotels and office buildings will need to review their ventilation policies and possibly upgrade their equipment; municipal emergency response plans will be revised and printed in triplicate.
All this will happen because the smoke has invaded a second time — and arguably a third, if you count last year’s minor episode — and that means it could come back again. For that reason, this event strikes me as a much bigger deal than what happened in 2023. The smoke is now a fact of life; institutions will need a policy about it. The tortious creep of litigation risk will enforce that outcome, even if no federal official enforces it.
So it goes. But to be clear, this new inconvenience is not what worries me most about today’s events. No, what frightens me instead is that today’s airborne toxic event is not something that was supposed to happen. Until a few years ago, we had not thought too hard about whether a major smoke exposure event like this could happen on the East Coast at all. It had not seemed possible.
For years, economists and climate scientists have simulated how global warming might affect the U.S. and global economies. They poured years of careful work into this modeling, and they simulated — with ever-increasing levels of statistical persnicketiness — what extreme heat and sea-level rise might do to agricultural yield, labor productivity, energy demand, heat mortality, and real estate values, among other potential sources of damage. This work was useful; it improved our practical understanding of coastal flooding, to name one example. It also helped calibrate U.S. regulatory policy, even if it never achieved the crowning heights of helping to set a national carbon tax.
Yet these careful models almost never accounted for mass smoke exposure days. Indeed, the kind of thing that happened this week — when heavy haze blows down from Canada and exposes more than 100 million people to hazardous air — was not countenanced by the simulations at all. Only in recent years did economists begin to study events like these, and only because mass exposure events like 2023’s happened first.
We’ve long known that the tiny shreds of particulate matter in wildfire smoke dance across the body’s barriers and penetrate its deep places, etching their way into lung, heart, and brain tissue. Inflammation follows. What makes days like today unique is the scale: Tens of millions of Americans inhaling wildfire smoke at the same time. As we’ve started studying this phenomenon, it’s become clear that the mortality effects of days like today, the deaths elevated above what you’d otherwise expect, can persist for years. That becomes extraordinarily expensive for society.
How costly? “When monetized,” a group of Stanford and Princeton economists wrote in Nature last year, in the first major study on the topic, “the climate-driven smoke deaths result in economic damages that exceed existing estimates of climate-driven damages from all other causes combined in the U.S.A.”
You read that right: The cost of climate-worsened wildfire smoke alone is larger than what earlier studies said every other estimated cost of climate change would be, combined.
To summarize, wildfire smoke did not appear in our economic simulations of climate change. As recently as a few years ago, we did not really know that days like today — or June 7, 2023; or September 15, 2020; or September 9, 2020 — could occur. Then they happened. And happened again. And then we studied them and discovered that, in fact, they may be more expensive for the U.S. economy than we once thought climate change itself would be.
That worries me. Now we know these smoke-out days can happen; now they are fast becoming a rare but predictable feature of summer life. But until recently they were unimaginable. What other ignominies, what other tail risks and airborne surprises, are lurking in the uncontrolled experiment we’re running on the biosphere? What else — unforecast, unmodeled, unstudied, unthought of — lies ahead? After 10 years of covering the climate system, I am not someone who lies sleepless fretting about atmospheric CO2. But I do wonder what else we don’t know enough about to ask.
“Microsoft, you can’t hide, we can see your dirty side!”
Protestors interrupted one of the final sessions of PNW Climate Week — a conference that brings together climate leaders across Washington, Oregon, and British Columbia — objecting to Microsoft’s rising carbon emissions from data centers and partnerships with oil and gas companies. The company’s Chief Sustainability Officer Melanie Nakagawa was having a one on one conversation with GeekWire climate reporter Lisa Stiffler at Seattle’s City Hall when protestors carrying signs reading “Microsoft’s AI pollutes” and other slogans began shouting from the audience.
I was there, having just moderated the prior panel on how to finance Washington’s clean energy ambitions. Early on there were some rumblings in the crowd from up front. “Climate leaders don’t build gas pipelines in Moses Lake,” was the first objection I heard clearly. It came shortly after Nakagawa kicked off the conversation by highlighting Microsoft’s partnership with sustainable aviation fuel startup Twelve, which recently opened its first commercial-scale SAF plant in Moses Lake, Washington. The tech giant has supported the project through a strategic investment from its Climate Innovation Fund, as well as an offtake agreement for the fuel that will help offset its emissions from employee travel.
Whether Microsoft is building a gas pipeline in this particular community I haven’t been able to determine, though it seems irrelevant to Twelve’s SAF facility, which doesn’t rely on natural gas. But it is true that Microsoft is one of the largest power consumers in Grant County, Washington, home to Moses Lake, where a natural gas pipeline operator is looking to expand its network to accommodate data center load growth.
Another audience interruption was more pointed. “How does signing a 20-year deal with Chevron help you reach your clean energy goals?,” one protestor asked, referring to Microsoft's recently announced power purchase agreement with Chevron for nearly 2.7 gigawatts of natural gas-fired power to supply a West Texas data center. The project represents one of the largest gas-powered artificial intelligence developments in the U.S., and Stiffler acknowledged that she had been planning to ask about it, herself.
Nakagawa answered the question. at least in part, saying “that project with Chevron is initially using natural gas and it’s a natural gas contract,” before emphasizing that the company has built “over 4.5 gigawatts of clean energy already today,” and remains committed to balancing speed-to-power with its clean energy goals. She added that, “with this deal in particular, we’re looking at a range of tools in our toolbox to ensure that we can continue to grow our power, but also do so in a way that is responsible and sustainable.” She stopped short, however, of making any commitments to transitioning the project to renewable energy over time.
The session became more chaotic from there. Another protestor stood up, shouting that “Microsoft is enabling genocide in Palestine.” Other activists joined in, while still other audience members shouted back. As Nakagawa recovered and resumed answering a question from Stiffler about Microsoft’s recent decision to pause its carbon removal purchases after years of dominating the nascent industry, protestors throughout the crowd began a chant of “Microsoft, you can’t hide, we can see your dirty side.” Security eventually shepherded many of them out.
Stiffler continued speaking with Nakawaga about the company’s clean energy efforts, touching on many of the protestors’ concerns as she asked about community opposition to data centers, the role of large corporations in the clean energy transition, and whether Microsoft can realistically achieve its goal of becoming carbon negative by 2030.
Nakawaga emphasized that the company must, “first and foremost, listen to where the communities are and what they are calling for.” Regarding the concerns she hears most often, she explained that “first has been transparency. Second has been around resource uses and what are we doing about those resource uses. We’re hearing about jobs and employment and investments in education, investments in housing.”
If this session was any indication, those concerns won’t go away anytime soon.
Heat kills more Americans than any other extreme weather event in the United States. But wildfire smoke — while not strictly “weather” — appears to kill even more. Current excess death estimates put American heat mortality at about 10,000 people per year, or possibly as high as 12,000. Recent studies on wildfire PM 2.5 exposure suggest a mortality of double that: 24,000 all-cause deaths every year.
Needless to say, wildfire smoke is definitely not something you want to inhale if you can avoid it. (And really, you should try to.) But for the 115 million Americans in the Great Lakes and Northeast regions of the country who’ve been exposed to hazardous air from the fires in Ontario and Minnesota this week, there’s a chance that the damage is already done. According to a wildfire smoke mortality estimation tool from Cornell University’s School of Public Health and the Northeast Regional Climate Center, the total mortality for this smoke event could already be as high as 424 people so far, including nearly 100 in Michigan and more than 50 in both New York and Wisconsin.
Alistair Hayden, an assistant professor of practice in Cornell’s Department of Public and Ecosystem Health, stressed to me that the tool is a “first draft,” and that his team is still working on getting it peer-reviewed. “We intend it as a hypothesis that people can test in the coming weeks or months to confirm our numbers,” Hayden told me. “I’m really hoping to be proven wrong.”
But Hayden also emphasized that while the West Coast might historically be where many smoke-related deaths have occurred, “this is the third out of four years [in the Northeast] that we’re having the smoke, so it seems like something we should be planning for,” he said. “It reminds me of that saying: ‘Fool me once, shame on you. Fool me twice, shame on me.’”
Admittedly, the smoke this week is a bit of a freak occurrence. A cooler-than-average sea surface pattern across the North Pacific, known as a negative phase of the Pacific Decadal Oscillation, helped produce weak low-pressure areas in the northwestern part of the United States, which in turn allowed for heat domes to develop across the Southwest and Plains. After one did just that earlier this month, the hot, high-pressure dome then shifted north, where it developed “dryness across Canada, followed by the lightning-producing thunderstorms,” Chad Merrill, a senior meteorologist at AccuWeather, told me. Then, boom: widespread fires.
“It is very unusual to have a combination of an El Niño and a negative phase of the Pacific Decadal Oscillation,” Merrill went on. “That’s one of the unusual factors this year, which contributed to the heat dome being farther north in that particular position.” The heat dome and jet stream then worked together to direct the thick smoke down into some of the most populous regions of Canada and the U.S.
That’s what makes this particular smoke event so bad. Were the smoke blowing over remote regions of Canada, as it would under more usual conditions, “then the big cities and the Great Lakes wouldn’t experience the smoke; it would have gone north toward the Hudson Bay and then Greenland,” Merrill said. In fact, the Canadian fire season is tracking below average overall; it’s the meteorological conditions that made this week’s smoke events, as one outlet put it, “the perfect storm.”
Wildfire smoke in the region is not historically anomalous, however. A 1903 article in The New York Times describes a “yellow day” similar to smoky events in 1894, 1881, and earlier. But large-scale burns in Canada’s dense, remote boreal, which produce more smoke, are increasing. Though it’s difficult to attribute any one wildfire directly to climate change because of the complex nature of such events, we do know that fire weather is becoming more common with the warming of the atmosphere from greenhouse gas emissions. As modeled by Zeke Hausfather in the Friday edition of his newsletter The Climate Brink, “hotter, drier seasons burn the most” in Canada — and “recent years cluster there” as the country has outpaced the global average in warming.
But as Hausfather also writes, “While overall area burned is the climate-linked trend, who breathes the smoke on a given week in July is mostly driven by the weather.” This is similar to the way that, though it may be a quiet year in the Atlantic, it only takes one hurricane making landfall in the right (or wrong) spot for the season to be remembered as catastrophic.
On the other hand, as foolish as it might be for the Central Plains and East Coast to still believe smoke is the exclusive domain of Westerners, it is also a mistake to assume smoke only comes from without. As I reported earlier this year, the Eastern half of the country has seen a 10-fold jump in the frequency of large burns over the last 40 years. Nowhere is safe from the smoke.
Planning and preparation, then, should be paramount. But as Grist learned last month, there are no established Air Quality Index numbers that would trigger the postponement, relocation, or cancellation of, say, a FIFA World Cup game, including the final, which is set to be played in New Jersey on Sunday. White House officials are reportedly meeting with FIFA’s president on Friday to discuss contingencies, given the unhealthy air quality in the region.
Which brings us back to Hayden’s modeling. He offered a note of optimism in that research by Stanford’s Sam Heft-Neal and his colleagues indicates that emergency room visits do not rise in tandem with increasing wildfire smoke. “As smoke gets bad, the health impacts get bigger. But then as smoke gets worse and worse, the amount of health impacts actually goes down, measured for emergency room visits,” Hayden said. “The idea is that people modify their behavior in higher smoke” — say, by staying indoors, wearing masks, or canceling outdoor events.
It’s time to treat smoke as an East Coast phenomenon, in other words. Doing so will save lives. “Will [smoke events] become more frequent in the future? Most likely we will see a recurrence,” Merrill, the meteorologist, told me. “How often they happen is yet to be determined.”