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A counter-proposal for the country’s energy future.

American electricity consumption is growing for the first time in generations. And though low-carbon technologies such as solar and wind have scaled impressively over the past decade, many observers are concerned that all this new demand will provide “a lifeline for more fossil fuel production,” as Senator Martin Heinrich put it.
In response, a few policy entrepreneurs have proposed novel regulations known as “additionality” requirements to handle new sources of electric load. First suggested for electrolytic hydrogen, additionality standards would require that subsidized hydrogen producers source their electricity directly from newly built low-carbon power plants; in a Heatmap piece from September, Brian Deese and Lisa Hansmann proposed similar requirements for new artificial intelligence. And while AI data centers were their focus, the two argued that additionality “is a model that can be extended to address other sectors facing growing energy demand.”
There is some merit to additionality standards, particularly for commercial customers seeking to reduce their emissions profile. But we should be skeptical of writing these requirements into policy. Strict federal additionality regulations will dampen investment in new industries and electrification, reduce the efficiency of the electrical grid through the balkanization of supply and demand, and could become weapons as rotating government officials impose their views on which sources of demand or supply are eligible for the standards. The grid and the nation need a regulatory framework for energy abundance, not burdensome additionality rules.
After decades of end-use efficiency improvements, offshoring of manufacturing, and shifts toward less material-intensive economies, a confluence of emerging factors are pushing electricity demand back up again. For one, the nation is electrifying personal vehicles, home heating, and may do the same for industrial processes like steel production in the not-too-distant future, sparked by a combination of policy and commercial investment. Hydrogen, which has long been a marginal fuel, is attracting substantial interest. And technological innovation is leading to whole new sources of electric load — compute-hungry artificial intelligence being the most immediate example, but also large-scale critical minerals refining, indoor agriculture like alternative protein cultivation and aquaculture, and so on.
In recent years, clean energy has seemed to be on an unstoppable path toward dominating the power sector. Coal-fired generation has been in terminal decline in the United States as natural gas power plants and solar and wind farms have become more competitive. Flexible gas generation, likewise, is increasingly crowded out by renewables when the wind is blowing and the sun shining. These trends persisted in the context of stable electricity load. But even as deployment accelerates, low-carbon electricity supply may not be able to keep up with the surprisingly robust growth in demand. The most obvious — though not the exclusive — way for utilities and large corporates to meet that demand is often with new or existing natural gas capacity. Even a few coal plants have delayed retirement, reportedly in response to rising demand and reliability concerns.
Given the durable competitiveness of coal and especially natural gas, some form of additionality requirement might make sense for hydrogen production in particular, since hydrogen is not just a nascent form of electric load but a novel fuel in its own right. Simply installing an electrolyzer at an existing coal or natural gas plant could produce hydrogen that, from a lifecycle perspective, would result in higher carbon emissions, even if it displaces fossil fuels like gas or oil in final consumption. Even so, many experts caution that overly strict additionality standards for hydrogen at this stage are overkill, and may smother the industry in its crib.
Likewise, large corporate entities and electricity customers adopting additionality requirements for their own operations can bolster investment in so-called “clean firm” generation like nuclear, geothermal, and fossil fuels with carbon capture. In just the past month, Google announced plans to back the construction of new small nuclear reactors, and Microsoft announced plans to purchase electricity for new data centers from the shuttered Three Mile Island power plant, the plant made famous by the 1979 meltdown but which only closed down in 2019. Three Mile Island’s $100-per-megawatt-hour price tag would have been unthinkable just a few years ago but is newly attractive.
Notice the problem Microsoft is trying to solve here: a lack of abundant, reliable electricity generation. Outdated technology licensing, onerous environmental permitting processes, and other regulatory barriers are obstructing the deployment of renewables, advanced nuclear energy, new enhanced geothermal technologies, and low-carbon sources. Additionality fixes none of these issues. Of course, Deese and Hansmann propose “a dedicated fast-track approval process” for verifiably additional low-carbon generation supplying new sources of AI load. Yet this should be the central effort, not the after-the-fact add-on. The back and forth over additionality rules for the clean hydrogen tax credit is a case in point. The rules for the tax credit will (likely) be finalized by January, but lawsuits already loom over them. Expanding this contentious additionality requirement to apply to broad use cases will be even more contentious without solving the actual shortage data center companies care about. Conversations about additionality are a distraction and misplace the energies of policymakers and staff.
Substituting one regulatory thicket for another is a recipe for stasis. Instead of adding more red tape, we should be working to cut through it, fast-tracking the energy transition and fostering abundance.
With such broad requirements, what’s to stop future administrations from expanding them to cover electric vehicle charging, electric arc furnace steelmaking, alternative protein production, or any politically disfavored source of new demand? Could a second Trump Administration use additionality to punish political enemies in the tech industry? Could a Harris Administration do the same? What if a future administration maintained additionality standards for new sources of load, but required that the electricity come from fossil fuels instead of low-carbon sources?
Zero-sum regulatory contracts between sources of electricity supply and demand are not simply at risk of becoming a tool for handing out favors on a partisan basis — they already are one. Two pieces of model legislation proposed at the July meeting of the American Legislative Exchange Council, an organization of conservative state legislators that collaborate to write off-the-shelf legislative measures, would require public utility commissions to prioritize dispatchable generation and formally discourage intermittent renewable sources like solar and wind. One of the proposals suggests leaning on state attorneys general to extend the lifespans of coal plants threatened with retirement.
These proposals did not move forward this year, but it is unlikely that the motivating force behind them is exhausted. And whatever one thinks of the relative merits of intermittent versus firm generation, ALEC’s proposals demonstrate just how easily gamed regulations like additionality could be and the risks of relying on administrative discretion instead of universal, pragmatic rules.
This is not how the electric grid is supposed to work. The grid is, if not an according-to-Hoyle public good, a shared public resource, providing essential services to customers large and small. Homeowners don’t have to sign additionality contracts with suppliers when they buy an electric car or replace their gas furnace with an electric heat pump. Everyone understands that such requirements would slow the pace of electrification and investment in new industries. The same holds for corporate customers and novel sources of load.
The real problem facing the AI, hydrogen, nuclear, geothermal, and renewables industries is an inability to build. There are more than enough clean generators queueing to enter the system — 2.6 terawatts at last count, according to the Lawrence Berkeley National Laboratory. The unfortunate reality, however, is that just one in five of these projects will make it through — and those represent just 14% of the capacity waiting to connect. Still, this totals about 360 gigawatts of new energy generation over the next few years, much more than the predicted demand from AI data centers. Obstacles to technology licensing, permitting, interconnection, and transmission are the key bottlenecks here.
Would foregoing additionality requirements and loosening regulatory strictures on technology licensing and permitting increase the commercial viability of new or existing fossil fuel capacity, as Deese and Hansmann warn? Perhaps, on some margin. But for the foreseeable future, the energy projects and infrastructure most burdened by regulatory requirements will be low-carbon ones. Batteries, solar, and wind projects make up more than 80% of the queue added in 2023. Meanwhile, oil and gas benefit from categorical exclusions under the National Environmental Policy Act, while low-carbon technologies are subject to stricter standards (although three permitting bills recently passed the House, including one that waives these requirements for new geothermal projects).
Consider that 40% of projects supported by the Inflation Reduction Act are caught up in delays. That is $84 billion of economic activity just waiting for the paperwork to be figured out, according to the Financial Times. Additionality requirements are additional boxes to check that almost necessarily imply additional delays. Permitting reform makes them redundant and unnecessary for a cleaner future.
This underscores perhaps the most essential conflict between strict additionality requirements and clean energy abundance. Ensuring that every new policy and every new source of demand allows for absolutely zero additional fossil fuel consumption or emissions will prove counterproductive to global decarbonization in the long run. Natural gas is still reducing emissions on the margin in the United States. Over the past decade, in years with higher natural gas prices, coal generation has ticked up, indicating that the so-called “natural gas bridge” has not yet reached its terminus. Even aggressive decarbonization scenarios now expect a substantial role for natural gas over the coming decades. And in the long term, natural gas plants may prove wholly compatible with abundant, low-carbon electricity systems if next-generation carbon capture technologies prove scalable.
The United States is the world’s energy technology R&D and demonstration laboratory. If policies to prune marginal fossil fuel consumption here stall domestic investment and scaling of low-carbon technologies — as current permitting regulations already do, and proposed additionality requirements would do — then we will not only slow U.S. decarbonization, but also inhibit our ability to export affordable and scalable low-carbon technologies abroad.
Environmental progress’s surest path is in speeding up. For that to happen, we need processes that allow for rapid deployment of clean energy solutions. Expediting technology licensing, fast-tracking federal infrastructure permitting, and finding opportunities for quicker and more rational interconnections should be first and foremost.
The real solution lies in building a regulatory environment where energy abundance can flourish. Clearing the path for clean energy development, we can achieve a future where energy is affordable, reliable, and abundant—a future where the United States leads in both decarbonization and economic growth. It’s time to stop adding barriers and start speeding up progress.
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1. Marion County, Indiana — State legislators made a U-turn this week in Indiana.
2. Baldwin County, Alabama — Alabamians are fighting a solar project they say was dropped into their laps without adequate warning.
3. Orleans Parish, Louisiana — The Crescent City has closed its doors to data centers, at least until next year.
A conversation with Emily Pritzkow of Wisconsin Building Trades
This week’s conversation is with Emily Pritzkow, executive director for the Wisconsin Building Trades, which represents over 40,000 workers at 15 unions, including the International Brotherhood of Electrical Workers, the International Union of Operating Engineers, and the Wisconsin Pipe Trades Association. I wanted to speak with her about the kinds of jobs needed to build and maintain data centers and whether they have a big impact on how communities view a project. Our conversation was edited for length and clarity.
So first of all, how do data centers actually drive employment for your members?
From an infrastructure perspective, these are massive hyperscale projects. They require extensive electrical infrastructure and really sophisticated cooling systems, work that will sustain our building trades workforce for years – and beyond, because as you probably see, these facilities often expand. Within the building trades, we see the most work on these projects. Our electricians and almost every other skilled trade you can think of, they’re on site not only building facilities but maintaining them after the fact.
We also view it through the lens of requiring our skilled trades to be there for ongoing maintenance, system upgrades, and emergency repairs.
What’s the access level for these jobs?
If you have a union signatory employer and you work for them, you will need to complete an apprenticeship to get the skills you need, or it can be through the union directly. It’s folks from all ranges of life, whether they’re just graduating from high school or, well, I was recently talking to an office manager who had a 50-year-old apprentice.
These apprenticeship programs are done at our training centers. They’re funded through contributions from our journey workers and from our signatory contractors. We have programs without taxpayer dollars and use our existing workforce to bring on the next generation.
Where’s the interest in these jobs at the moment? I’m trying to understand the extent to which potential employment benefits are welcomed by communities with data center development.
This is a hot topic right now. And it’s a complicated topic and an issue that’s evolving – technology is evolving. But what we do find is engagement from the trades is a huge benefit to these projects when they come to a community because we are the community. We have operated in Wisconsin for 130 years. Our partnership with our building trades unions is often viewed by local stakeholders as the first step of building trust, frankly; they know that when we’re on a project, it’s their neighbors getting good jobs and their kids being able to perhaps train in their own backyard. And local officials know our track record. We’re accountable to stakeholders.
We are a valuable player when we are engaged and involved in these sting decisions.
When do you get engaged and to what extent?
Everyone operates differently but we often get engaged pretty early on because, obviously, our workforce is necessary to build the project. They need the manpower, they need to talk to us early on about what pipeline we have for the work. We need to talk about build-out expectations and timelines and apprenticeship recruitment, so we’re involved early on. We’ve had notable partnerships, like Microsoft in southeast Wisconsin. They’re now the single largest taxpayer in Racine County. That project is now looking to expand.
When we are involved early on, it really shows what can happen. And there are incredible stories coming out of that job site every day about what that work has meant for our union members.
To what extent are some of these communities taking in the labor piece when it comes to data centers?
I think that’s a challenging question to answer because it varies on the individual person, on what their priority is as a member of a community. What they know, what they prioritize.
Across the board, again, we’re a known entity. We are not an external player; we live in these communities and often have training centers in them. They know the value that comes from our workers and the careers we provide.
I don’t think I’ve seen anyone who says that is a bad thing. But I do think there are other factors people are weighing when they’re considering these projects and they’re incredibly personal.
How do you reckon with the personal nature of this issue, given the employment of your members is also at stake? How do you grapple with that?
Well, look, we respect, over anything else, local decision-making. That’s how this should work.
We’re not here to push through something that is not embraced by communities. We are there to answer questions and good actors and provide information about our workforce, what it can mean. But these are decisions individual communities need to make together.
What sorts of communities are welcoming these projects, from your perspective?
That’s another challenging question because I think we only have a few to go off of here.
I would say more information earlier on the better. That’s true in any case, but especially with this. For us, when we go about our day-to-day activities, that is how our most successful projects work. Good communication. Time to think things through. It is very early days, so we have some great success stories we can point to but definitely more to come.
The number of data centers opposed in Republican-voting areas has risen 330% over the past six months.
It’s probably an exaggeration to say that there are more alligators than people in Colleton County, South Carolina, but it’s close. A rural swath of the Lowcountry that went for Trump by almost 20%, the “alligator alley” is nearly 10% coastal marshes and wetlands, and is home to one of the largest undeveloped watersheds in the nation. Only 38,600 people — about the population of New York’s Kew Gardens neighborhood — call the county home.
Colleton County could soon have a new landmark, though: South Carolina’s first gigawatt data center project, proposed by Eagle Rock Partners.
That’s if it overcomes mounting local opposition, however. Although the White House has drummed up data centers as the key to beating China in the race for AI dominance, Heatmap Pro data indicate that a backlash is growing from deep within President Donald Trump’s strongholds in rural America.
According to Heatmap Pro data, there are 129 embattled data centers located in Republican-voting areas. The vast majority of these counties are rural; just six occurred in counties with more than 1,000 people per square mile. That’s compared with 93 projects opposed in Democratic areas, which are much more evenly distributed across rural and more urban areas.
Most of this opposition is fairly recent. Six months ago, only 28 data centers proposed in low-density, Trump-friendly countries faced community opposition. In the past six months, that number has jumped by 95 projects. Heatmap’s data “shows there is a split, especially if you look at where data centers have been opposed over the past six months or so,” says Charlie Clynes, a data analyst with Heatmap Pro. “Most of the data centers facing new fights are in Republican places that are relatively sparsely populated, and so you’re seeing more conflict there than in Democratic areas, especially in Democratic areas that are sparsely populated.”
All in all, the number of data centers that have faced opposition in Republican areas has risen 330% over the past six months.
Our polling reflects the breakdown in the GOP: Rural Republicans exhibit greater resistance to hypothetical data center projects in their communities than urban Republicans: only 45% of GOP voters in rural areas support data centers being built nearby, compared with nearly 60% of urban Republicans.

Such a pattern recently played out in Livingston County, Michigan, a farming area that went 61% for President Donald Trump, and “is known for being friendly to businesses.” Like Colleton County, the Michigan county has low population density; last fall, hundreds of the residents of Howell Township attended public meetings to oppose Meta’s proposed 1,000-acre, $1 billion AI training data center in their community. Ultimately, the uprising was successful, and the developer withdrew the Livingston County project.
Across the five case studies I looked at today for The Fight — in addition to Colleton and Livingston Counties, Carson County, Texas; Tucker County, West Virginia; and Columbia County, Georgia, are three other red, rural examples of communities that opposed data centers, albeit without success — opposition tended to be rooted in concerns about water consumption, noise pollution, and environmental degradation. Returning to South Carolina for a moment: One of the two Colleton residents suing the county for its data center-friendly zoning ordinance wrote in a press release that he is doing so because “we cannot allow” a data center “to threaten our star-filled night skies, natural quiet, and enjoyment of landscapes with light, water, and noise pollution.” (In general, our polling has found that people who strongly oppose clean energy are also most likely to oppose data centers.)
Rural Republicans’ recent turn on data centers is significant. Of 222 data centers that have faced or are currently facing opposition, the majority — 55% —are located in red low-population-density areas. Developers take note: Contrary to their sleepy outside appearances, counties like South Carolina’s alligator alley clearly have teeth.