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Robinson Meyer:
[1:25] It is Friday, February 20. The Trump administration made two big changes at the Environmental Protection Agency last week. The first, which we talked about last show, was that it revoked the endangerment finding, which is the key legal document that allows the EPA to regulate carbon dioxide and other greenhouse gases. The second is that it revoked what are sometimes called the clean car rules. These are the EPA’s greenhouse gas rules for cars and light-duty trucks. Now, this second change was a big deal, and in some ways, I think a bigger deal than maybe the amount of attention that it got. Because it’s part of a multi-front war on fuel efficiency standards from the Trump administration. It maybe hasn’t gotten a lot of attention, but by the end of this year, the U.S. Will probably not regulate fuel mileage or vehicle efficiency in any way. We’ll essentially be back to the days of the early George W. Bush administration, when automakers could sell as many Hummers as they wanted. Now, the repeal effort legally from Trump relies on a number of economic arguments. The most important of these is the EPA’s argument that it will save the public more money than it costs to roll these rolls back. The EPA says we’ll get about $1.3 trillion worth of benefits from this rollback. Now some of the assumptions behind this finding are contested and some are ideological. Some are, I think, wrong.
Robinson Meyer:
[2:41] Some are just outdated. So today, I wanted to talk to an economist about one of the most important claims in the Trump repeal and why it is no longer in touch with the economics literature.
Robinson Meyer:
[2:51] We’ll also chat about the broader set of economic arguments the Trump administration is making. Our guest today is Ken Gillingham. He’s a professor of economics at Yale and a former senior economist for energy and the environment at the White House Council of Economic Advisors. My conversation with him is coming up. And then in the back half of the show, I talked to Hannah Hess, an associate director at the Rhodium Group about new data on how clean energy investment in the United States held up through the end of last year, and why it’s kind of a tale of two industries in America right now. The clean electricity sector is booming, while the electric vehicle supply chain is falling apart. So in this episode, it’s all about cars and EVs and how we regulate them in the US, call it our Car Talk episode, and it’s all coming up today on Shift Key.
Robinson Meyer:
[3:38] Ken Gillingham, welcome to Shift Key.
Kenneth Gillingham:
[3:41] Pleasure to speak with you, Robinson.
Robinson Meyer:
[3:43] So the Trump administration comes out with its big greenhouse gas endangerment finding repeal last week. It’s kind of like a two-part document, as we talked about in the past episode. So on the one hand, it’s an argument that the EPA should not regulate greenhouse gases as dangerous pollutants. But then the second part of it is, an argument basically entirely about tailpipe greenhouse gas standards about whether the epa should be regulating greenhouse gases that come out of cars and trucks and the epa argues as you might expect that it shouldn’t i will say that the second Trump administration just like the first Trump administration has to put out a fairly lengthy analysis of why it has reached this conclusion and even though the president during his press briefing announcing this change called global warming, a giant scam. That fact does not feature in their analysis. They take a different approach. They also, as they did in the first Trump administration, actually cite your work all across the analysis. They love to cite your work on the greenhouse gas standards. So can you just give us a sense of like, what did you think about the analysis that you’ve seen from the Trump administration and their legal justification for rolling back the vehicle rules so far.
Kenneth Gillingham:
[4:59] Right. It was a very simplistic analysis in many respects. They simply took the 2024 analysis that was done under the Biden administration, EPA, and they made a set of tweaks. These tweaks happen to have enormous ramifications. The biggest one, of course, is removing the endangerment finding and eliminating greenhouse gases. That is an enormous one. But there are other tweaks that they made. They changed the expected future gasoline price. They changed how they value future fuel savings when people buy a more efficient car.
Robinson Meyer:
[5:39] Can you walk us through a little bit more? So what are the most important of the tweaks that they made? And kind of what message are they trying to send with those tweaks?
Kenneth Gillingham:
[5:49] Well, one message they’re sending is that greenhouse gases don’t matter, other air pollutants don’t matter, and that’s an obvious message. This has been talked about a lot. The other message they’re sending is that consumers, when they’re buying a car, make a decision and fully value the future fuel savings. When you make that assumption, you’re basically saying that consumers fully value the future fuel savings. And because they’re already incorporating the benefit in their decision, they get no benefit from a rule that nudges them into a more efficient car. Those both are pivotal. Either of those two would change the net benefits of the rule. And they’re both huge, many, many millions of dollars, trillions of dollars.
Robinson Meyer:
[6:38] When I started out as an environmental reporter, there was this idea about energy efficiency rules. And I think especially efficiency rules around cars and trucks, which to be clear about what a greenhouse gas standard is when you’re talking about cars and trucks, it really just is a type of energy efficiency rule. And the idea that I heard from researchers, from economists, is that you need some kind of efficiency regulation because this is a market failure, because consumers don’t take into account all the literal monetary benefits they’re going to get from buying a more efficient an appliance or a more efficient car when they make the purchase. It just doesn’t factor into their calculus. And so you need the government to kind of push appliance makers or push car makers toward more efficient products, because otherwise, not only are you going to have consumers maybe not fully maximizing their welfare, so to speak, by buying, you know.
Robinson Meyer:
[7:32] More gas guzzling cars than they should, but also like as a country, you’re going to consume much more gas. And that means that gas prices are going to be higher. And that means even people who make more efficient vehicle purchases are going
Robinson Meyer:
[7:44] to have to pay more for gas, right? It’s this big systematic problem. What I was not aware of is that the economics literature about that finding and that idea has kind of shifted under our feet a few times over the past decade. And that while that might have been the state of the art in 2008, it had kind of changed by the middle of last decade. and now it might have changed again. So can you just update us on like, First of all, was my summary correct? And second, then, like, how did economists change their mind?
Kenneth Gillingham:
[8:24] Yes, your summary is spot on. It’s been long understood that when regular people, anyone goes to a store, consumers go to a store and buy a more efficient appliance or buy a more efficient car, that they appear to value only to some degree the future fuel savings or energy bill savings they would get from the more efficient appliance or more efficient car. This is often called the energy efficiency gap. People have written on it for years. In the car context, there’s a longstanding understanding in the industry, as well as from National Academy’s reports and other sources, that consumers value roughly 2.5 to 3 years, somewhere in that ballpark, of future fuel savings when they purchase a car. Why don’t they value the rest? Well, people usually attribute it to some behavioral feature of the way we make decisions. Which often people use the word inattention. So for example, they might be inattentive to those future fuel savings and really be focusing on just a few attributes of the cars.
Robinson Meyer:
[9:34] We kind of assume that consumers, they buy a new car for a decade or for 12 years. I think the average car on the road now is something like 13 years old. But when they buy the car, as you were saying, they’re only thinking of that first three and a half years. And so all the fuel savings from the back seven or the back nine, just don’t factor into their kind of internal vehicle purchasing function at all.
Kenneth Gillingham:
[9:59] That’s right. And that’s how people had thought about it, that people really paying attention to the first two and a half or three years, and ignoring the remaining nine or so years in that life of the car. And that provides a motivation for policy. If you truly have people who don’t value those future fuel savings, they’re certainly going to value it when they go to the pump and fill up their car with gasoline. There’s no question about that. Everyone agrees that they value it at the time that they’re actually filling up their car with gasoline, but they might not have valued it when they were making that car purchase. That’s kind of fundamentally a strong and longstanding motivation for fuel economy standards. So it may not be surprising that the Trump administration, in trying to rescind the standards, attacked that head on and tried to effectively roll that assumption back as well as rolling back the environmental greenhouse gas engagement finding.
Robinson Meyer:
[10:49] This has changed a little bit. So back maybe around the time of the first Trump administration, the economic literature had shifted somewhat on this question. So, Let’s just roll the clock back to 2015 or 2016. At that point, the Obama era standards had been in effect for some time. Where was the field of economics thinking about the efficiency gains from efficiency-based regulation in cars?
Kenneth Gillingham:
[11:18] That’s a great question. A series of papers came out in the early 2010s, either as working papers initially, and then they were published in those subsequent years. So if you were asking even me around 2015, I would have said, well, it does appear that consumers do value a lot of the future fuel savings and perhaps nearly all of the future fuel savings. If that is the case, that pulls out one of the key motivations for fuel economy standards or vehicle greenhouse gas standards that save fuel. It makes it harder for those standards to look to have positive net benefits.
Robinson Meyer:
[11:52] And I should say that neither the CAFE standards, which are come from the Department of Transportation and regulate fuel mileage, nor the EPA greenhouse gas standards, which regulate the number of the amount of tons of carbon that come out of the car, like the truck tailpipe. They’re not cost free, right? They cost. I mean, at least as of the time of the first Trump administration, they cost like they added to the cost of vehicles by about a thousand dollars or twelve hundred dollars a vehicle on average. Now, consumers saved that over the life of the vehicle many times over. But if consumers are already taking into account those efficiency gains, then that trade-off that the rules kind of forced consumers in maybe weren’t worth it. Before we move on to where we are now, just staying in this 2015 zone …
Robinson Meyer:
[12:39] How did the literature reach this conclusion? What methodology were economists using to say, actually, consumers take all the fuel savings into account when they make a purchasing decision?
Kenneth Gillingham:
[12:49] It’s a great question. So conceptually, they were looking at prices and quantities of vehicles. And they were looking at cases where you had, for some reason, the efficiency was improved. So there was some way, some exogenous way that efficiency was improved. And then looking at how the prices on the market re-equilibrated. And in particular, this was used for used cars. So much of the early 2010 literature that we’re talking about here brings in used cars and new cars. But importantly, it is including used cars and looking at how used car prices change with efficiency changes. Some of the literature was new cars as well, but they were generally finding relatively high valuation ratios.
Robinson Meyer:
[13:34] Give us an example. Is this like consumers, when they were buying a Prius, took into account all the fuel savings from that Prius as compared to like, say, a Toyota Tacoma, like the Prius price included this premium for fuel efficiency?
Kenneth Gillingham:
[13:50] That’s exactly right. Conceptually, you could see it as in the Prius context, the price of the Prius incorporated all of those future fuel savings over the expected life of the vehicle.
Robinson Meyer:
[14:02] That is interesting, because it is true that when you look on Carvana or something, or you look at the cars.com app, two places that I have spent some amount of time in my life, you do see that Prius, used Prius prices are like much higher than sedans of similar size. I mean, it’s a Toyota too, so it gets a kind of premium in the used market anyway. But there is some kind of premium that people assign to cars that get better fuel mileage. So do economists still think this? like do you think the consumers take into account all of those fuel savings when they buy a new car not.
Kenneth Gillingham:
[14:35] All of those fuel savings so I think your questions are a really great one it’s consumers definitely value to some degree future fuel savings. There’s no question about that. Everyone sees it. You can see it in the Prius, although it is a Toyota that does higher retail values, but you can see it across the board. The question is how much of those future fuel savings? You can go back to the original literature that said 2.5 years or three years. That would indicate that there’s a substantial undervaluation of the future fuel savings you could get over the life of the vehicle.
Kenneth Gillingham:
[15:06] More recent evidence has started to come to the conclusion that the previous evidence, that 2.5 or 3 years, was much closer to being correct than the early 2010 articles. And there are two reasons for this. One reason for this is that the newer articles are using updated empirical designs, more careful statistical approaches. I want to emphasize, it’s not easy to estimate this parameter. There are a lot of other variables that influence how people make decisions about cars in terms of all the other attributes of the vehicles, but also the brand, the timing, the gasoline price, all of these things matter.
Kenneth Gillingham:
[15:51] Expectations about gasoline prices matter. This is a very difficult parameter to estimate. So there have been, I would say, improvements in the empirical design of recent studies that I think have helped. That’s the first one. The second reason why we generally are seeing different estimates is that people are being a little bit more careful about whether they take the average of a ratio or the ratio of averages. It’s a subtle point and seems quite minor. Fundamentally, the valuation of those future fuel savings is a ratio. We’re talking about, do they value 50%? Do they value 90%? Do they value 100%? That is a ratio in the sense of the amount that they value over the total amount of future fuel savings.
Kenneth Gillingham:
[16:43] That needs to be handled very carefully in empirical designs. When you correct for that, some of the old studies had to have no problem, but some of them did have some problems. When you correct for that, you actually end up getting similar numbers in some of the previous studies to what we’re finding in the newer studies.
Robinson Meyer:
[17:03] Yeah, basically, we’ve swung all the way back. So literally, there was a mathematical error in some of these studies and how they calculated the percentage of how much people valued the fuel savings. And if you correct for that error, then you swing right back to where the literature used to be.
Kenneth Gillingham:
[17:20] I’m not going to say negative things about my fantastic co-authors and friends, but that’s how science evolves. That’s how we continue learning.
Robinson Meyer:
[17:29] What kind of assumptions did the Trump administration make about fuel prices in its proposal? I mean, does it think that fuel prices are going to get more expensive? Because part of the whole calculus of these rules is that basically, yeah, people like saving fuel when oil is cheap, but they really like saving fuel when oil is expensive. Do they include some predictions about whether gas is going to get more or less expensive in their rulemaking?
Kenneth Gillingham:
[17:56] Well, in the proposed rule for the EPA vehicle greenhouse gas standards, they made one of the assumptions that is one of my favorite assumptions in the entire rule. They arbitrarily said, because there’s an energy dominance agenda, that fuel prices were going to be much, much lower, and thus the benefits from future fuel savings were going to be much, much lower. To their credit, that was entirely unjustified, would never hold up in court, and they removed it in the final rule. In the final rule, they’re using within reason, but very low fuel price, alternative fuel baseline from the Energy Information Administration. And so they still are using a lower number than one might argue, but it’s no longer quite as egregious as it was in the proposed rule.
Robinson Meyer:
[18:40] You had a relatively important paper on the CAFE standards a few years ago at this point and about how the fuel efficiency standards kind of interrelated with the used car market that I continue to think is this really interesting finding that kind of maybe helps people understand why fuel economy is a tough thing to regulate, a very important thing to regulate, but still has these tough follow on effects you might not predict. Can you just describe it to us for a second?
Kenneth Gillingham:
[19:06] So about 10 years ago, Hyundai and Kia stated that their fuel economy was much higher than it actually was. And then suddenly, on one day, they restated their fuel economy. We had transaction price data and we could immediately see how transaction prices for those cars that had their fuel economy restated changed relative to prior, as well as relative to other vehicles in Hyundai and Kia, as well as other similar models by other automakers that did not see this change. In their stated fuel economy.
Robinson Meyer:
[19:38] And what do you find?
Kenneth Gillingham:
[19:40] We found that consumers undervalue fuel economy. It’s actually not too far from the, it’s right in line with the two and a half to three year payback period. So about a 23% or 30% undervaluation. So people value about 23% to 30% of future fuel savings, which means that there’s still 70% to 77% that they don’t value.
Robinson Meyer:
[20:04] There’s a few different things that have happened in the fuel economy rules lately, and I think it’s actually worth putting them all together. So, you know, the US regulates the efficiency of its internal combustion vehicles in two ways. Basically, we had the EPA greenhouse gas standards, those regulated greenhouse gases coming out of tailpipes. But then we also had this much older set of standards from the Department of Transportation called the CAFE standards, which regulate the collective fuel economy of new vehicles. And I think what people may not have realized is that the Trump administration has basically effectively eliminated both of these programs. The One Big Beautiful Bill Act reduced the penalties for the CAFE standard, the Department of Transportation, the older standard to zero. So automakers will not be fined for violating the CAFE standards on the one hand. On the other hand, the EPA is now in the process of trying to repeal not only the greenhouse gas standards for vehicles, but in fact, the idea that it should regulate greenhouse gases altogether. Is there any precedent for the US not having fuel economy or engine efficiency or gas mileage standards of any kind in the historical record? And like, what could we predict will happen from the fact that the US will now no longer have standards of this kind, at least for the next few years?
Kenneth Gillingham:
[21:28] So you’re completely correct that as of now, we effectively do not have standard or as of the finalizing of the CAFE rule, I should really say, because there are two pieces here. Congress and their one big, beautiful bill eliminated the penalties for violating the CAFE standard, which is Corporate Average Fuel Economy standard. In addition, they came out in December with a proposed rule, which made the increase in the standard so minimal that it’s effectively non-binding. So there is actually an increase in the standard. Legally, I think they felt they had to do that. But it’s basically a minimal increase. So there will be non-binding. By non-binding, I just mean they’re ineffective. They’re not doing anything.
Robinson Meyer:
[22:13] And crucially, that really kills the trading market, right? Right. Because the way that EV companies like Tesla, but now like Rivian and Lucid, too, made a good deal of their regulatory income. And for Tesla, some key early profits was by selling credits from their cars, like regulatory credits from their cars to GM, to Nissan, to these producers of these big gas guzzling cars. So they’ve killed a key revenue driver for the all electric automakers as well.
Kenneth Gillingham:
[22:42] That’s right. The proposed rule eliminates something that economists have been pushing for, which is to allow for trading. That came about from Republican economists actually were the ones who made that happen initially. And the trading lowers the costs of compliance. And so they eliminated it, which also is a shot below the bow for all of the EV companies because now they are no longer going to make money from this trading. So it’s an additional hit there. So you’re completely right that with the finalization of the CAFE rule, as expected, in the next few months, we’ll enter a phase with effectively no standards on cars. We have been there in the past. You can go back to before there were standards, before the oil crisis in the 1970s, and cars were very big and very inefficient. Cars are actually bigger today, but they were very inefficient, extremely inefficient. There also are periods, long periods, especially in the 80s, when standards stayed pretty flat. And here I’m talking about corporate average fuel economy standards before 2009, when the EPA vehicle greenhouse gas standard was implemented. So corporate average fuel economy standards, when they were flat, basically we didn’t see much improvement in fuel economy, minimal improvement in fuel economy for years on end.
Robinson Meyer:
[24:02] And did things get worse or they just kind of stayed flat?
Kenneth Gillingham:
[24:05] Stayed flat. They stayed flat. But there was a technology improvement during this time. Just all that technology improvement was poured into increasing horsepower, increasing acceleration, et cetera.
Robinson Meyer:
[24:18] I find this to be one of the most interesting conversations about the whole deal here, because people do look at these standards of the past 10 years and they say, look, cars have gotten bigger during that time. Horsepower has gone up. And because of that, we actually haven’t seen some of the efficiency gains that we once anticipated seeing at the moment the Obama standards were put into place. Basically, like the increasing size of vehicles mostly has kind of eaten into some of those gains. But it seems to me that like we see horsepower improvements and we see vehicles get bigger during periods of time when there are no standards and fuel economy does not improve. And so if we see horsepower improvements and we also see vehicles get bigger and fuel economy does improve, that suggests the fuel economy standards actually did work at least a little bit.
Kenneth Gillingham:
[25:06] It is all about what would have happened otherwise. And I think you’re hitting it on the nose here that we would have seen even potentially larger vehicles and even potentially less efficient vehicles had it not been for the standards. So I think that it’s simply false to say that the standards didn’t do anything because horsepower has gotten larger, because cars have gotten heavier, which is true. Cars have gotten heavier. Horsepower has increased. A lot of it is a switch to SUVs and light trucks and crossovers. That is an ongoing shift. But that would have happened anyway. There are features of the design of standards that may lead to, if you have a lighter standard or more relaxed standard for certain types of vehicles, such as SUVs and light trucks, that provides an incentive to sell SUVs and light trucks. That design feature may have enhanced the upscaling, but the automakers make
Kenneth Gillingham:
[26:03] more money on the big vehicles. They were going to upscale anyway.
Robinson Meyer:
[26:06] Here’s the last question, which is when you look at the assumptions in the rulemaking, when you look at the errors, you know, the agencies have to do this cost benefit analysis when they make a rule change. And without getting too into the weeds, the agency has to prove to the courts, to the American people, that when it changes a regulation, either strengthening a regulation or weakening a regulation is the Trump administration is doing here, that the benefits of that change exceed the costs.
Kenneth Gillingham:
[26:33] Can I just interrupt there? There is a possibility that you can have a net negative benefit policy. You just need to justify it from other legal pathways. Historically, in the courts, it has been very difficult to win a court case when net benefits are negative.
Robinson Meyer:
[26:48] So perfect entree then. When you look at the assumptions made by the Trump administration in their cost benefit analysis, do you believe that if they were updated to reflect more accurate assumptions that the benefits would still exceed the cost of the rule?
Kenneth Gillingham:
[27:03] Oh, far from it. The benefits would be very negative. In fact, even in some of their own scenarios, the net benefits are negative. So it’s pretty clear that the net benefits would not be positive from this rule. I’m sure they know this. The decision to rescind the rules was made before the analysis and the analysis had to follow.
Robinson Meyer:
[27:23] Well, as the legal fight over these rules keeps developing and the economic discussion of the assumptions made in the legal documents. We will keep in touch with you. Ken Gillingham, thank you so much for joining us on Shift Key.
Kenneth Gillingham:
[27:35] It’s a pleasure. Thank you.
Robinson Meyer:
[29:13] And joining us now is Hannah Hess. She’s an associate director at the Rhodium Group. Hannah, welcome to Shift Key.
Hannah Hess:
[29:19] Thank you so much. I’m excited to be here.
Robinson Meyer:
[29:21] So every quarter, the Clean Investment Monitor, which is a project of the Rhodium Group and MIT Center for Energy and Environmental Policy Research, has published this summary of all the investment that happened across the clean energy economy over the past quarter, which means that at this point, it’s a pretty good data source and give us a guide to what’s been happening in the clean energy economy since the Inflation Reduction Act era, or at least since the IRA era began. The Q4 2025 report just came out. Can you give us the top line of what it found?
Hannah Hess:
[29:55] Sure. So we’ve been tracking clean investment since about a year after the IRA passed, but our baseline of data goes all the way back to the first quarter of 2018. We find that in Q4, clean investment softened a little bit after a record high Q3 2025 that was largely driven by people purchasing EVs. When we zoom out and look at the full year 2025, we find that it was a record year for clean investment, up 5% from 2024.
Robinson Meyer:
[30:31] So Q3, huge quarter driven by EV purchases, and that’s probably driven especially by the expiring of the IRA demand side tax credits for EV purchasing. Q4, a little soft. One thing I saw in the report was that Q4 2025 is like the first quarter really in the data set that was softer than the quarter a year earlier, right?
Hannah Hess:
[30:56] Yeah. So Q4 is the first instance in our tracking of negative quarter on year growth and clean investment. So since the beginning of this data set, every time we look back at the level observed in the same time period the previous year, it would be an increase even when there was some fluctuation from quarter-on-quarter. And so that would tell us overall this segment is still strong and it’s a good sign that clean investment continues to expand. But that trend ended in Q4 2025 when investment declined 11% from the level that was observed in the last quarter of 2024. New project announcements also softened. So in addition to tracking how much investment is occurring in the construction of new facilities and in those consumer purchases of clean technologies like EVs, heat pumps, rooftop solar, we’re also looking at what developers are doing, how much new projects they’re announcing each quarter. New announced manufacturing projects totaled $3 billion in Q4 2025, which was down 48% both from the previous quarter and year-on-year, and that $3 billion of new manufacturing projects is the lowest quarterly level since Q4 2020.
Hannah Hess:
[32:18] Looking at the full year, announcements for new manufacturing projects were down 26% compared to 2024. So all of these are just signs that the manufacturing segment, which is largely driven by the EV supply chain, is weakening.
Robinson Meyer:
[32:36] I want to talk more about that, but can you zoom out for a second and just tell us what is encompassed by the term clean investment? What sectors are we talking about and what sectors maybe are we not talking about here?
Hannah Hess:
[32:49] So the Clean Investment Monitor tracks investment in three segments of the economy. That’s clean tech manufacturing. So within the EV supply chain, it’s batteries, it’s vehicle assembly, it’s critical minerals processing projects. We also track the manufacturing of solar components, wind components, and electrolyzers for hydrogen. We have a second segment that’s energy and industry, and that lumps together clean electricity, solar, storage, wind, as well as industrial decarbonization projects, which is a much smaller segment. That’s investments in clean products like clean cement and clean steel, as well as sustainable aviation fuels and hydrogen production. And then the final segment of clean investment, we call retail, and that’s small businesses and household purchases of clean technologies that’s, for the most part, EVs and also heat pumps and distributed solar. The thing weaving all of these technologies together is that they were all incentivized by the Inflation Reduction Act. But broadly, we just say investments in the manufacture and deployment of emissions reducing technologies.
Robinson Meyer:
[34:04] What drove the decline in investment last quarter? And a decline not only in real investment, but in investment momentum and the number of announcements people are making. What drove that?
Hannah Hess:
[34:15] So EV purchasing fell off a cliff compared to Q3 2025. And because those retail segment purchases, just like the overall US economy, consumer spending drives most of the clean investment. That was a big dip. But what I view as a more concerning trend is this is the fifth consecutive quarter of decline in clean manufacturing investment. And announcements of new manufacturing projects were exceeded by cancellations of new manufacturing projects. So that’s the pipeline shrinking. And that is concerning for not only what’s happening in Q4, but when we look out for the next couple of years, what is the clean tech manufacturing supply chain look like? What is the U.S. workforce for clean tech manufacturing look like? Lots to unpack there.
Robinson Meyer:
[35:12] The Detroit-based automakers, Ford GM and Stellantis, announced a $50 billion charge combined on their EV investments over the past few months. And we’ve seen a number of them announce that their big flagship projects, like Blue Oval City from Ford in Tennessee, are going to be reoriented from building EVs and batteries to building large internal combustion vehicle trucks. In the data, does it seem like these big by the largest kind of final assembly automakers are driving the bulk of these cancellations? Are you seeing weakness like down further in the supply chain where it’s these individual, you know, parts makers or component makers who make up the actual bulk of the industrial economy who are now experiencing trouble? It’s not just these big, you know, charismatic firms at the top.
Hannah Hess:
[36:13] When I look at all of the cancellations that occurred in cleantech manufacturing in 2025, ranked from the highest value to the lowest value. Top three, General Motors, Stellantis, Ford. But then we see Gotion, FREYR Battery, Core Power, some smaller battery manufacturing projects that while they’re not at the three or four billion level, they really do add up to this record high cancellations that we saw in 2025. I think an important way to contextualize the cancellations also is just to
Hannah Hess:
[36:53] say that when we zoom out, 97% of all the canceled investment in 2025 was in the EV supply chain. That’s a total of $22 billion of canceled projects. And that exceeded the $21 billion of announced projects. So this is really a broader story, I think, than just those big three automakers.
Robinson Meyer:
[37:15] So that’s the bad news. Was there any good news in the data from last quarter?
Hannah Hess:
[37:21] I would love to share a little bit of good news. And that is that clean electricity is holding up better than manufacturing. Solar and storage are really the workhorses when it comes to clean investment. One thing I think is important when you look at this story is to note that the pullback that we’re seeing in clean investment isn’t across the board. Investment in clean electricity was $101 billion over the course of 2025, and that’s up 18% compared to the previous year. We lumped together clean electricity and industrial decarbonization, but clean electricity was 96% of that total. Also, I think it’s important to call out that while we saw $9 billion canceled in the last quarter, that was in a pool of $22 billion worth of new investment announcements. So the pipeline of clean electricity is continuing to grow. And I think that’s a really important story here.
Robinson Meyer:
[38:24] Yeah, it’s so, I mean, this is what we see at Heatmap too. You know, investment in EVs, at least in the near term, has really collapsed. I mean, the EV story is just not what it was a few years ago. But the electricity story is popping off. It is crazy. I mean, it’s all about data centers, right? And it’s all about demand growth. At least that’s what we observed from our end. Maybe you’ve seen something different. but like the solar storage story is just enormous.
Hannah Hess:
[38:49] Truly, yeah. Solar and storage is the leading driver within energy and industry. In just the last quarter, we saw $18 billion worth of utility scale solar and storage installations, which was up about 10% from the same time last year.
Robinson Meyer:
[39:05] Cool. Well, thank you so much for joining us on Shift Key.
Hannah Hess:
[39:10] Thank you, Rob. It’s been really nice to talk.
Robinson Meyer:
[39:14] Shift Key is a production of Heatmap News. Our editors are Jillian Goodman and Nico Lauricella. Multimedia editing and audio engineering is by Jacob Lambert and by Nick Woodbury. Our music is by Adam Kromelow. See you next week.
Music for Shift Key is by Adam Kromelow.
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Investment in zero-carbon energy and transportation surged this spring, driven by consumer EV and battery buying.
This is an edition of Heatmap Daily, an evening review of the day’s news written by our executive editor. Sign up for it here.
Ready to be surprised? Clean energy and transportation investment surged in the second quarter of this year, rising to more than $75 billion in total, according to new data released earlier this week.
In fact, this spring was the second biggest quarter for U.S. clean investment in nominal terms since at least 2018, when data started to be kept. More than 5% of overall investment in the United States went into a clean energy or transportation industry.
That’s according to the Clean Investment Monitor, a joint project of the MIT Center for Energy and Environmental Policy Research and the Rhodium Group, a private research firm. The monitor tracks nationwide investment across a number of sectors that make up the new electricity economy, including critical mineral refining, battery manufacturing, solar and wind installation, and electric vehicle and heat pump purchases by consumers (among other variables).
Outside of a promising headline number, the story is a mixed one. Investment in America’s clean manufacturing sector started growing again last quarter after falling for 18 months; it remains about 24% below where it was a year earlier, according to the project. The new growth came overwhelmingly from investment in the EV supply chain — defined as “critical minerals, batteries, vehicle assembly, and charging equipment” — driving a staggering 88% of all clean manufacturing investment. That subsector alone made up more than 9% of all U.S. clean investment.
The more interesting story — and what leaps out from the chart — is that retail activity drove the spring resurgence. High gasoline prices helped here, pushing consumers to buy all-electric and plug-in hybrid vehicles in larger numbers. (Rivian, Tesla, and other automakers started to see an EV rebound last quarter, too, after Republicans ended EV incentives in 2025.) But the real boom came in residential batteries, which surged to an all-time high of $11 billion in quarterly sales. Consumer activity hasn’t made up such a large share of national clean investment since 2023.
This trend wasn’t just happening in the United States. We’ve talked a lot at Heatmap about whether the Strait of Hormuz crisis will drive a clean energy boom. But it's now clear the oil price shock really did encourage global EV adoption. Some 50 countries set new EV sales records in 2026’s second quarter, according to Kelley Blue Book. India, Brazil, and Australia all set record highs. That's a lot of demand destruction.
As costs rise, more proceeds from the Regional Greenhouse Gas Initiative are going to direct bill relief.
A carbon price can be a tough sell when electricity costs are rising.
That’s what governors up and down the eastern seaboard are facing as they decide what to do with revenues from the Regional Greenhouse Gas Initiative, an 11-state cap-and-trade program for the electricity sector that operates from Virginia to Maine.
In Virginia and New Jersey, two states where Democratic governors won last year amidst a maelstrom of concern about rising electricity prices, the program has been at least partially reoriented around putting dollars back into the pockets of ratepayers.
Virginia only recently rejoined the group this year after having left under the leadership of Republican Glenn Youngkin in 2023. When Virginia was last a member of RGGI, the proceeds from the auctions for emissions allowances largely went to an energy efficiency program for low-income households and a flood resilience fund. Today, having rejoined RGGI, some 45% of the revenue will be earmarked for rate relief, thanks to a budget amendment passed in June.
In New Jersey, meanwhile, Governor Mikie Sherrill has used money raised through to help fulfill the rate freeze pledge on which she centered her campaign for Drumthwacket by directly reducing bills.
Conservatives in RGGI states have for years tried to make a stink about the up-front costs it imposed on ratepayers. Now as electricity costs balloon, Democratic governors and state legislatures are looking to RGGI to help balance their emissions goals and efforts to keep electricity bills under control.
In New Hampshire, for instance, the most conservative state to be a consistent RGGI member, nearly all the state’s proceeds from the program now go to rate relief, compared to about three-quarters historically. In its latest report on how RGGI funds get used, the organization reported that in 2024, the last year for which comprehensive data is available, some 23% of RGGI proceeds went to direct bill assistance, compared to 16% over the 17-year lifetime of the system.
“The affordability narrative is the leading political narrative of 2026. And the albatross around the neck of carbon pricing has been that it’s going to raise energy prices,” Dallas Burtraw, a senior fellow at Resources for the Future, told me.
Seen holistically, Burtraw told me, “carbon pricing is built for affordability.” That’s because, one, economists generally consider carbon pricing the cheapest and most efficient way to hit a given emissions reduction goal (assuming, that is, that you want to reduce emissions in the first place), and secondly because the proceeds from the carbon price can be invested and distributed in ways that mitigate price hikes.
“Carbon pricing raises tremendous proceeds, and the question comes down to the distributional impacts of carbon pricing. It always comes down to how you use those carbon proceeds,” Burtraw told me.
The current pressure for rate relief comes as RGGI prices have risen as the same time electricity prices up and down the East Coast are at or near all-time highs. The clearing price in the latest quarterly auction for carbon dioxide allowances was $35 per ton, the highest price in the history of the program, bringing in some $642 billion to be distributed among the states. By contrast, the third quarter auction in 2025 had a clearing price of $19.63 and raised some $300 million.
At the same time, electricity bills have risen across the RGGI system, including an 18.5% rise in New Jersey by 12.5% rise in New Hampshire just over the past year, according to Heatmap and MIT’s Electricity Price Hub.
Because every state in the RGGI system besides Virginia operates in a restructured wholesale electricity market, it’s hard to say exactly how much RGGI prices affect ratepayer bills. In Virginia, Dominion, the dominant utility, has requested permission for a rider on bills of $10 to $13 per month, compared to monthly added costs under $3 when Youngkin began the process of withdrawing Virginia from the system in 2022.
In a New Jersey regulatory filing, meanwhile, the state’s Board of Public Utilities recommended using RGGI proceeds to fund $150 million of rate relief for moderate- and low-income households that Sherrill announced in June, citing an update to the state’s three-year strategic plan for RGGI that directly the NJBPU “to provide direct bill credits on residential energy bills for NJ’s most vulnerable residents.” There is precedent for this in the Garden State: In 2025 Governor Phil Murphy helped deliver rate relief by shifting some RGGI money around.
The trend toward using RGGI funds for rate relief has caused disquiet among environmental groups that support carbon pricing and want to see the dollars largely go to energy efficiency programs, not ratepayers.
In 2025, a coalition of Virginia environmental groups that supported rejoining RGGI called for revenue to go to the “low-income energy efficiency fund and the Community Flood Preparedness Fund.” The Flood Preparedness Fund issues grants to local governments for flood mitigation and resiliency projects, while the energy efficiency programs fund things like home weatherization.
“The case we’ve made to our environmental advocates in Virginia is that we have taken 45% towards RGGI credits, but we’ve left 55% of the revenue. That leaves each of the programs with record levels of funding,” Josephus Allmond, Virginia’s chief energy officer, told me, referring to the flood and energy efficiency programs that have historically been funded by RGGI.
“We were able to take what could have been a pretty negative impact to residential customer bills and turn it into something we can basically hold customers harmless.”
While the Natural Resources Defense Council has said it supports temporary rate relief to low-income ratepayers, it also has also mounted a defense of using RGGI revenues “to fund energy and environmental programs.”
“Several states are using larger amounts of program proceeds to provide households with bill credits or rebates that immediately lower monthly electricity bills, which means less investment in programs that provide long-term benefits,” Jo Gardias and Dawone Robinson wrote for the NRDC.
To me, Gardias framed the debate between energy efficiency programs and bill credits as between up-front and long-term benefits.
“Energy efficiency programs not only save the households that are getting the upgrade money, but every other customer through avoided transmission and distribution and generation costs,” Gardias told me. “On the far end there’s energy efficiency where you’re getting lifetime savings, on the shorter or more immediate end there’s the bill credit on energy savings.”
RGGI itself has estimated that every $1 of investments funded by the auction results in a lifetime bill savings of just over $4. In 2024 alone, RGGI claims that investments “are associated with approximately $363.9 million in annual energy bill savings and $2.6 billion in lifetime bill savings.”
“The question of how you spend proceeds is a large question of tradeoffs,” Gardias said. “What we’re seeing now is that because we have price spikes that are happening from data centers and other factors, there’s more interest in spending money on bill credits that provide immediate relief.”
Of course, this is the dilemma with all climate policy. The costs are immediate and upfront, while the benefits accrue over time and are more difficult to attribute to any one program or investment.
“There’s a lot of priorities for ways that you should use carbon proceeds to address the challenges of climate change,” Burtraw said. “But in 2026, given the affordability narrative and the populist sentiment in politics today, it makes sense to use carbon proceeds to reduce electricity prices.”
While an economist could draw up a cost benefit analysis that shows any number of uses of the proceeds could be more efficient for the economy or the environment — using the money to reduce taxes on investment, say, or using the money to fund energy efficiency programs — any of those would assume certain baseline of support for carbon pricing in the first place.
“For 25 years we’ve argued about this with the expectation that carbon pricing was inevitable because it was so much more efficient than any other type of approach. But we’ve seen after 25 years that carbon pricing is not inevitable,” Burtraw said. “We have to face the realities of what it takes to make it possible to do carbon pricing.”
Misan Lychee is made with “some” carbon dioxide captured “directly from the air,” along with 14.6 grams of added sugar.
I believe life should be a little bit silly, which is why I’m a sucker for a gimmick. A hotel just for napping? Sign me up. A “convenience store” full of items made of felt? I now own a bag of inedible Fritos. Hot sauce packaged to look like dynamite? Cute, add to cart.
And when I found out that you can buy soda carbonated with CO2 obtained via direct air capture, I said, Take my sixteen American dollars and put it on ice.
Misan Lychee (which yes, only comes in lychee flavor “at the moment”) represents the distant hopes and dreams of DAC. Currently, there isn’t demand for carbon dioxide at direct air capture prices; it’s much, much cheaper just to buy the concentrated byproduct of, say, natural gas- and coal-fired ammonia plants to carbonate your soda than to go through the trouble of sucking the 0.04% of the air that is CO2 out of the atmosphere for a few bubbles. That’s why the carbon removal industry is propped up by offtake agreements and credits, at least until Brutalism comes back in a big way and dramatically increases the demand for concrete manufactured with stored CO2.
Still, that hasn’t stopped companies from trying. You can buy carbon-sequestered beer, DAC vodka, CO2-captured perfume, and recycled-emission yoga pants. But unlike other consumer products that are, in many cases, made from waste gas captured during industrial processes rather than from true atmospheric CO2, Misan claims on the can to be made from “some” carbon dioxide pulled “directly from the air using a technology called direct air capture.” The bottle sports the logo of Bay Area-based AirMyne, a DAC start-up, which, on further investigation, turns out to own Misan.
My order arrived rattling around in a cardboard box, with three of the cans having popped loose from the six-pack in transit. As someone with no impulse control (which, upon reflection, might be related to my love of gimmicks), I immediately opened a can. Over my laptop. We both got drenched by the resulting geyser. CO2’s presence: confirmed.
What happened next was, admittedly, also user error. I took a sip and immediately went, “Yuck, what?” That’s because after a summer of drinking my way through every Waterloo flavor, I was expecting Misan Lychee to be a seltzer, too. Despite its website describing it as a “climate-forward sparkling water,” it is not, and you can taste all 14.6 grams of its added sugar. It has a moderately cloying, perfumy flavor that my dad described as “strawberry, but disturbing?” when I asked him to do a blind taste test. I think it’s perhaps closer in taste to pear, and I remain optimistic that someone who has more free time than me could come up with a recipe to turn it into a “sustainable” spritz.
Actually, to that point — is it sustainable? It notably doesn’t claim to be, and it has its skeptics. Richard Waite of the World Resources Institute pointed out on Bluesky that carbon dioxide is only “sequestered” until it leaves our metabolic system the usual way, via exhalation or burps. Still, his questions about the energy source of AirMyne’s direct air capture — and thus the carbon-emitting or -removing properties of the soda — generated lots of good puns in the replies. “Run out of polar before we run out of Polar” comes to us courtesy of Costa Samaras.
The second Misan Lychee I cracked also soaked me, although I was prepared this time and at least opened it out of range of electronics. I also paid more attention to the can, which has an unusual but not unpleasant matte feel. The list of ingredients on the back seems surprisingly long for the supposed golden age of “gut sodas” that advertise such things as the inclusion of “plant fibers.” Rather than prebiotics, Misan contains “xanthan gum” and an ominous concoction identified as “cloudy agent.”
If Misan isn’t healthier for me or the planet, then what is it for, exactly? I returned to the six lines of all-caps text printed on the front of the can:
Some of the CO2 in this can was pulled directly from the air using a technology called direct air capture (DAC). If scaled, DAC could do more than just carbonate your water. It could remove millions of tons of CO2 from the atmosphere, fighting climate change.
Gimmicks are, ultimately, ways to sell you something. Water gets packaged to look more “manly;” you might buy a Coca-Cola instead of a Pepsi if it has your name on it. But Misan isn’t ultimately selling itself with the promise of bubbles brought to you by DAC. It’s the other way around: Misan is the marketing vehicle for AirMyne. They want you to drink the DAC Kool-Aid.
Will I buy Misan Lychee again? Not likely: I have De La Calle! Mango Chili Mexican sodas to drink, made from the fermented rind of pineapples — BYOCO2, if you will.
Then again, never say never. If I learn about the existence of Misan Chikoo or Misan Pistachio-Rosewater during a weak moment, I’ll probably be down another $16. But I’ll open it over the sink this time.