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Net zero was never going to be easy, but between AI and Trump, it just got a whole lot harder.
Of all of the executives who have cozied up to President Donald Trump over the past two months, Mark Zuckerberg has appeared perhaps the most eager.
In the weeks before Trump took power, the Meta CEO scrambled to ditch his company’s fact-checking program, rolled back hate speech protections, and took an ax to Meta’s diversity, equity, and inclusion programs (reportedly with the blessing of Trump’s current deputy chief of staff and homeland security advisor Stephen Miller). The billionaire founder has named Joel Kaplan, a former energy executive and a prominent Republican, to the role of vice president of global public policy and, on the night of Trump’s inauguration, Zuckerberg — who President Trump once said could spend “life in prison” — wrote on Instagram that he was “optimistic and celebrating.”
Zuckerberg has since tried to assure Meta’s left-leaning employees that the company is holding true to its values, but in an all-hands meeting in January, he stated plainly, “We now have an opportunity to have a productive partnership with the United States government, and we’re going to take that.”
The question now is just where Meta’s climate goals will fit in this partnership.
Since taking office, President Trump has used executive orders to pause tens of billions of dollars in environmental and energy spending and stop all new wind energy permits from going forward. He has withdrawn from the Paris Agreement and declared a “national energy emergency” designed to speed up approvals for energy projects — that is, with the exception of renewable energy projects.
The courts will ultimately decide the fate of these orders. But as Zuckerberg strains to stay in the new president’s good graces, the White House’s fossil fuel boosterism could complicate Meta’s climate commitments. That’s particularly true given that those commitments were already on shaky ground in the midst of the energy-sucking boom in artificial intelligence.
While Zuckerberg has never made climate action his primary cause, in a speech to Harvard graduates in 2017, he did call on the class to join in “stopping climate change before we destroy the planet.” And Meta has worked hard to do its part. Since 2020, the company has achieved net zero emissions throughout its operations, thanks to a combination of renewable energy credits, carbon removal investments, and the direct use of solar and wind energy to reduce its emissions. By 2023, it had the largest renewable energy portfolio of any corporate buyer in the country, and just last year, it struck what it said was a “first-of-its-kind” partnership to power its data centers with geothermal energy.
But beyond accounting for its operational emissions, the company has also committed to achieving net zero emissions throughout its value chain, from the copper wires spiraling through these gargantuan data centers to the construction materials used to build them.
That’s a far more challenging goal, particularly when every AI company is trying to build out their computing capacity as quickly as possible, said one former Meta employee familiar with the company’s climate and energy strategy. (The employee asked to remain anonymous to discuss private matters.) “The fear in the back of people’s minds is someone is going to say: These are voluntary commitments, and we’re just not going to do it anymore,” the former employee said, noting the “herd mentality” of Big Tech. “If one domino falls, do others?”
A Meta spokesperson declined to comment on how the company’s climate goals may be impacted by the changing political landscape and didn’t respond to a request for comment about whether this week’s layoffs have impacted sustainability work. But in its most recent sustainability report, Meta acknowledged that meeting its net zero goals by 2030 “will be significantly harder” in the age of AI. “The challenge of reaching our sustainability goals given the increased demand for energy and resources driven by AI is not unique to Meta,” wrote Rachel Peterson, Meta’s vice president of infrastructure for data centers. Indeed, Google and Microsoft have both said they’re falling short of their climate targets, and in 2023 alone, Meta’s own data center energy use spiked 34%. Peterson wrote that this demand “will require major shifts in how companies like ours operate.”
Some of those shifts are already underway. Shortly after the election, Meta issued a request for proposals for nuclear developers with the goal of adding up to 4 gigawatts of new nuclear generation capacity — enough to power a small city — by the 2030s.
Though the company has plenty of apolitical reasons to pursue nuclear power and plenty of company among tech giants investing in the space, it doesn’t hurt that nuclear power is also more politically palatable at this moment. Just last week, Energy Secretary Chris Wright, a former fossil fuel executive, promised to “unleash commercial nuclear power,” even as he skewered the pursuit of a net-zero future. Wright’s secretarial order made not a single mention of solar and wind power, which make up the bulk of Meta’s renewable energy mix.
Meta’s push into nuclear by no means indicates it’s giving up on wind and solar. A Meta spokesperson pointed me to a new agreement Meta struck last week to purchase 115 megawatts of power from an Oklahoma wind farm. (Google reportedly struck its own wind deal earlier this month in Virginia.) But it does mean Meta is diversifying its energy mix to keep up with AI demand at a time when the federal government is least likely to get in its way.
“There’s been no repudiation of the climate goals,” Benjamin C. Lee, a computer scientist at the University of Pennsylvania who was previously a visiting scientist at Meta AI working on data center energy usage, told me. “It’s just that there simply isn’t enough wind and solar, and if you’re looking to build another 100 megawatt data center, you have to get the energy.” (Lee is now a visiting scientist at Google.)
“Energy of any kind trumps no energy,” he added.
That includes energy from natural gas. A few weeks after the election, Meta said it would build its largest data center yet — a 4 million square foot behemoth — in Richland Parish, Louisiana, which will be powered by three new natural gas plants. Meta’s announcement made no mention of the site’s power demands, but instead emphasized how the company planned to offset its impact by investing in community action grants, water stewardship, and adding enough new clean and renewable energy projects to the grid to cover 100% of the data center’s electricity needs.
But Zuckerberg left all of that out of his post about the project on Threads in January. Instead, just days after President Trump announced a new $500 billion AI data center partnership between Oracle, OpenAI, and Softbank, Zuckerberg boasted that “Meta is building a 2GW+ datacenter that is so large it would cover a significant part of Manhattan.”
The pandering post signaled a pivot — not necessarily in Meta’s actual plans for the data center, but in its climate-friendly messaging about it. In Zuckerberg’s telling, the data center’s sheer size, not its attempts at sustainability, were the selling point.
Still, despite these rhetorical moves, three people I spoke with who have previously worked at Meta on energy and sustainability issues are doubtful that the company’s substantial investments in renewable energy — particularly solar energy — are going away. That’s largely because solar is still often cheaper than other forms of energy. Even if the political case is diminished, they said, the business case is still there.
But investing in renewables alone won’t get Meta to its ultimate goal. Achieving net zero emissions throughout the value chain requires relying on materials that often do carry a cost premium. And it requires doing that at a time when AI companies are racing to one-up each other by building bigger data centers faster than ever before.
It’s those commitments that appear far more vulnerable, particularly when the White House is offering every excuse for corporate America to give them up. “Net zero was always going to fall by the wayside, but that was because of AI,” said Lee. “The question is whether the gap between what we had hoped to achieve and where we are becomes larger.”
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A conversation with VDE Americas CEO Brian Grenko.
This week’s Q&A is about hail. Last week, we explained how and why hail storm damage in Texas may have helped galvanize opposition to renewable energy there. So I decided to reach out to Brian Grenko, CEO of renewables engineering advisory firm VDE Americas, to talk about how developers can make sure their projects are not only resistant to hail but also prevent that sort of pushback.
The following conversation has been lightly edited for clarity.
Hiya Brian. So why’d you get into the hail issue?
Obviously solar panels are made with glass that can allow the sunlight to come through. People have to remember that when you install a project, you’re financing it for 35 to 40 years. While the odds of you getting significant hail in California or Arizona are low, it happens a lot throughout the country. And if you think about some of these large projects, they may be in the middle of nowhere, but they are taking hundreds if not thousands of acres of land in some cases. So the chances of them encountering large hail over that lifespan is pretty significant.
We partnered with one of the country’s foremost experts on hail and developed a really interesting technology that can digest radar data and tell folks if they’re developing a project what the [likelihood] will be if there’s significant hail.
Solar panels can withstand one-inch hail – a golfball size – but once you get over two inches, that’s when hail starts breaking solar panels. So it’s important to understand, first and foremost, if you’re developing a project, you need to know the frequency of those events. Once you know that, you need to start thinking about how to design a system to mitigate that risk.
The government agencies that look over land use, how do they handle this particular issue? Are there regulations in place to deal with hail risk?
The regulatory aspects still to consider are about land use. There are authorities with jurisdiction at the federal, state, and local level. Usually, it starts with the local level and with a use permit – a conditional use permit. The developer goes in front of the township or the city or the county, whoever has jurisdiction of wherever the property is going to go. That’s where it gets political.
To answer your question about hail, I don’t know if any of the [authority having jurisdictions] really care about hail. There are folks out there that don’t like solar because it’s an eyesore. I respect that – I don’t agree with that, per se, but I understand and appreciate it. There’s folks with an agenda that just don’t want solar.
So okay, how can developers approach hail risk in a way that makes communities more comfortable?
The bad news is that solar panels use a lot of glass. They take up a lot of land. If you have hail dropping from the sky, that’s a risk.
The good news is that you can design a system to be resilient to that. Even in places like Texas, where you get large hail, preparing can mean the difference between a project that is destroyed and a project that isn’t. We did a case study about a project in the East Texas area called Fighting Jays that had catastrophic damage. We’re very familiar with the area, we work with a lot of clients, and we found three other projects within a five-mile radius that all had minimal damage. That simple decision [to be ready for when storms hit] can make the complete difference.
And more of the week’s big fights around renewable energy.
1. Long Island, New York – We saw the face of the resistance to the war on renewable energy in the Big Apple this week, as protestors rallied in support of offshore wind for a change.
2. Elsewhere on Long Island – The city of Glen Cove is on the verge of being the next New York City-area community with a battery storage ban, discussing this week whether to ban BESS for at least one year amid fire fears.
3. Garrett County, Maryland – Fight readers tell me they’d like to hear a piece of good news for once, so here’s this: A 300-megawatt solar project proposed by REV Solar in rural Maryland appears to be moving forward without a hitch.
4. Stark County, Ohio – The Ohio Public Siting Board rejected Samsung C&T’s Stark Solar project, citing “consistent opposition to the project from each of the local government entities and their impacted constituents.”
5. Ingham County, Michigan – GOP lawmakers in the Michigan State Capitol are advancing legislation to undo the state’s permitting primacy law, which allows developers to evade municipalities that deny projects on unreasonable grounds. It’s unlikely the legislation will become law.
6. Churchill County, Nevada – Commissioners have upheld the special use permit for the Redwood Materials battery storage project we told you about last week.
Long Islanders, meanwhile, are showing up in support of offshore wind, and more in this week’s edition of The Fight.
Local renewables restrictions are on the rise in the Hawkeye State – and it might have something to do with carbon pipelines.
Iowa’s known as a renewables growth area, producing more wind energy than any other state and offering ample acreage for utility-scale solar development. This has happened despite the fact that Iowa, like Ohio, is home to many large agricultural facilities – a trait that has often fomented conflict over specific projects. Iowa has defied this logic in part because the state was very early to renewables, enacting a state portfolio standard in 1983, signed into law by a Republican governor.
But something else is now on the rise: Counties are passing anti-renewables moratoria and ordinances restricting solar and wind energy development. We analyzed Heatmap Pro data on local laws and found a rise in local restrictions starting in 2021, leading to nearly 20 of the state’s 99 counties – about one fifth – having some form of restrictive ordinance on solar, wind or battery storage.
What is sparking this hostility? Some of it might be counties following the partisan trend, as renewable energy has struggled in hyper-conservative spots in the U.S. But it may also have to do with an outsized focus on land use rights and energy development that emerged from the conflict over carbon pipelines, which has intensified opposition to any usage of eminent domain for energy development.
The central node of this tension is the Summit Carbon Solutions CO2 pipeline. As we explained in a previous edition of The Fight, the carbon transportation network would cross five states, and has galvanized rural opposition against it. Last November, I predicted the Summit pipeline would have an easier time under Trump because of his circle’s support for oil and gas, as well as the placement of former North Dakota Governor Doug Burgum as interior secretary, as Burgum was a major Summit supporter.
Admittedly, this prediction has turned out to be incorrect – but it had nothing to do with Trump. Instead, Summit is now stalled because grassroots opposition to the pipeline quickly mobilized to pressure regulators in states the pipeline is proposed to traverse. They’re aiming to deny the company permits and lobbying state legislatures to pass bills banning the use of eminent domain for carbon pipelines. One of those states is South Dakota, where the governor last month signed an eminent domain ban for CO2 pipelines. On Thursday, South Dakota regulators denied key permits for the pipeline for the third time in a row.
Another place where the Summit opposition is working furiously: Iowa, where opposition to the CO2 pipeline network is so intense that it became an issue in the 2020 presidential primary. Regulators in the state have been more willing to greenlight permits for the project, but grassroots activists have pressured many counties into some form of opposition.
The same counties with CO2 pipeline moratoria have enacted bans or land use restrictions on developing various forms of renewables, too. Like Kossuth County, which passed a resolution decrying the use of eminent domain to construct the Summit pipeline – and then three months later enacted a moratorium on utility-scale solar.
I asked Jessica Manzour, a conservation program associate with Sierra Club fighting the Summit pipeline, about this phenomenon earlier this week. She told me that some counties are opposing CO2 pipelines and then suddenly tacking on or pivoting to renewables next. In other cases, counties with a burgeoning opposition to renewables take up the pipeline cause, too. In either case, this general frustration with energy companies developing large plots of land is kicking up dust in places that previously may have had a much lower opposition risk.
“We painted a roadmap with this Summit fight,” said Jess Manzour, a campaigner with Sierra Club involved in organizing opposition to the pipeline at the grassroots level, who said zealous anti-renewables activists and officials are in some cases lumping these items together under a broad umbrella. ”I don’t know if it’s the people pushing for these ordinances, rather than people taking advantage of the situation.”